About Marketics
Marketics is a Business Services company based in Bengaluru (India) founded in 2003, and was acquired by WNS in May 2007. Market research, branding, and KPO services are provided globally. Marketics has raised $109.06 thousand across 2 funding rounds from investors including WNS, Infernotions and Glen Springer. Marketics was last valued at $4.36 million in March 2007. Its focus areas include BPO Services, Function Specific and Marketing. Its legal entity in India is Marketics Technologies (india) Private Limited (U74140TN2003PTC050199). Its competitors include Firstsource and TechShu.
Company details
Marketics was established in 2003 and is headquartered in Bengaluru, India. Operations focus on the business services sector, where market research, branding strategies, and knowledge process outsourcing (KPO) are delivered to clients. These services support data analysis, consumer insights, and operational efficiency for various industries. The company maintains a presence through its domain marketics.com, serving international markets from its Indian base.
- Headquarters Bengaluru, India
- Stage Acquired
- SectorsBusiness Services
- Website marketics.com
- Social LinkedIn
- Acquired by WNS (May 2007)
- Legal Name Marketics Technologies (India) Private Limited
- Date of Incorporation 16 Jan, 2003
- Jurisdiction Tamil Nadu, India
Associated legal entities of Marketics
Marketics operates through Marketics Technologies (India) Private Limited (under process of striking off). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Marketics Technologies (India) Private Limited CIN U74140TN2003PTC050199 | Under Process Of Striking Off | 16 Jan 2003 | View details |
Funding Insights of Marketics
Marketics has successfully raised a total of $109.06K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $85.4 thousand completed in March 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $109,060
- Total Rounds 2
- Last Round Seed β $85,402
- First Round $23,658
(Dec 2006)
- Investors Count 2
All 2 funding rounds of Marketics with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2007 | $85,402 | Seed | $4.36M | Infernotions | |
| Dec 2006 | $23,658 | Seed | $4.15M | Infernotions | β |
| Date | Valuation | Stage |
|---|---|---|
| Mar 2007 | $4.36M | β’β’β’β’β’β’β’β’ |
| Dec 2006 | $4.15M | β’β’β’β’β’β’β’β’ |
Last known valuation $4.36M (Mar 2007). 3 investors in total: 2 institutional and 1 angel.
Investors in Marketics
Marketics has secured backing from 3 investors, including venture fund and angel investors. Prominent investors backing the company include WNS, Infernotions and Glen Springer.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments are directed toward B2B companies by Infernotions. | infernotions.com | Toronto, Canada | ||
GS Glen Springer | unknown_d4c3c2bbe0a845939 | |||
Provider of business process outsourcing services | 1996 | wns.com | New York, United States |
Investor details for Marketics
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Marketics
5 dated milestones of Marketics across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Marketics is founded.
- Funding First funding round of $24K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed, of $85K.
- Exit Acquired by WNS.
Competitors of Marketics
Marketics has 2 listed competitors in our database. They include Firstsource and TechShu.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| firstsource.com | 2001 | Mumbai, India | 27,940 | Firstsource is recognized as a global business process management partner. | ||
| techshu.com | 2009 | Kolkata, India | 41 | Digital marketing services are provided to businesses by TechShu. |
Detailed competitors of Marketics
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Business Process Outsourcing (BPO)
3 companies that operate in the same segment as Marketics (Business Process Outsourcing (BPO)) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of outsourcing and business services | 2007 | Bengaluru, Karnataka, India | USD 1.63 B | 441,150 | ||
Cloud-based text analytics and cognitive automation services are provided. | 1975 | Mumbai, Maharashtra, India | USD 3 M | USD 211.78 M | 4,960 | |
Electricity generation and distribution are provided in eastern India. | 1879 | Kolkata, West Bengal, India | USD 1.98 B | 5,690 |
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Frequently Asked Questions about Marketics
Marketics was founded in 2003 and raised its 1st funding round 3 years after it was founded.
Marketics is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Marketics is a funded company, having raised a total of $109.06K across 2 funding rounds to date. The company's 1st funding round was a Seed of $23.66K, raised on Dec 2006.
Marketics was established in 2003 and is headquartered in Bengaluru, India. Operations focus on the business services sector, where market research, branding strategies, and knowledge process outsourcing (KPO) are delivered to clients. These services support data analysis, consumer insights, and operational efficiency for various industries. The company maintains a presence through its domain marketics.com, serving international markets from its Indian base.
Marketics's top competitors include Firstsource and TechShu.
Marketics has 3 investors. Key investors include WNS, Infernotions, and Glen Springer.
The valuation of Marketics is $4.36M as of Mar 2007.
Marketics operates through Marketics Technologies (India) Private Limited.
Yes. Marketics was acquired by WNS in May 2007.
