MarketShare

Los Angeles, United States Founded: 2005 • Age: 21 yrs Acquired By Neustar
Predictive analytics for marketing optimization and business decisions are provided.
Request Access

About MarketShare

MarketShare is a company based in Los Angeles (United States) founded in 2005 was acquired by Neustar in November 2015.. MarketShare has raised $124.1 million across 8 funding rounds from investors including Neustar, MarketingNPV and FTV Capital. MarketShare has completed 3 acquisitions, including DataSong, JovianDATA and MarketingNPV. MarketShare operates in a competitive market with competitors including 4C Insights, Affle, data.ai, Gong and TapClicks, among others.

  • Headquarter Los Angeles, United States
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure
Technology → Marketing, Adtech & Commerce Technology
Technology → Cloud, Data & Analytics Infrastructure
Technology → Cloud, Data & Analytics Infrastructure
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $124.1 M (USD)

    in 8 rounds

  • Latest Funding Round
    $8 M (USD), Series D

    Apr 28, 2015

  • Investors
    Neustar

    & 3 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
    DataSong

    & 2 more

  • Acquired by
    Neustar

    & 1 more

    (Nov 05, 2015)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Funding Insights of MarketShare

MarketShare has successfully raised a total of $124.1M across 8 strategic funding rounds. The most recent funding activity was a Series D round of $8 million completed in April 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 8
  • Last Round Series D — $8.0M
  • First Round

    (01 Jan 2009)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2015 Amount Series D - MarketShare Valuation

investors

Dec, 2014 Amount Series D - MarketShare Valuation

investors

Apr, 2013 Amount Series D - MarketShare Valuation FTV Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in MarketShare

MarketShare has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Neustar, MarketingNPV and FTV Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity investment firm
Founded Year Domain Location
Technology-focused private equity investments are conducted in the US.
Founded Year Domain Location
Predictive analytics and security solutions are delivered via cloud platform.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by MarketShare

MarketShare has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include DataSong, JovianDATA and MarketingNPV. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Digital campaign data is analyzed for insights and analytics.
2008
Customer Insights for Modern Marketers
2003
Advertising services are provided by MarketingNPV in the marketing sector.
2003
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - MarketShare

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Marketshare Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of MarketShare

MarketShare operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as 4C Insights, Affle, data.ai, Gong and TapClicks, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based market intelligence is delivered across closed ecosystems.
domain founded_year HQ Location
Consumer intelligence-driven mobile marketing platform is provided for user acquisition.
domain founded_year HQ Location
Market data is analyzed by AI to generate consumer insights.
domain founded_year HQ Location
Revenue intelligence solutions are delivered for sales and marketing teams.
domain founded_year HQ Location
Cloud based marketing management platform for businesses
domain founded_year HQ Location
Retail consumer analytics services are provided for natural products sector.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Marketshare

Frequently Asked Questions about MarketShare

When was MarketShare founded?

MarketShare was founded in 2005 and raised its 1st funding round 4 years after it was founded.

Where is MarketShare located?

MarketShare is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

Is MarketShare a funded company?

MarketShare is a funded company, having raised a total of $124.1M across 8 funding rounds to date. The company's 1st funding round was a Series D of $38M, raised on Jan 01, 2009.

What does MarketShare do?

MarketShare was founded in 2005 in Los Angeles, United States, as an analytics firm focused on the marketing technology sector. Cross-media attribution and optimization tools are delivered through the DecisionCloud platform, which integrates technology, data, modeling, and business intelligence to support decision-making processes. Operations extend to additional offices in San Francisco, New York, London, Tokyo, and Bangalore, serving global clients in business growth analytics.

Who are the top competitors of MarketShare?

MarketShare's top competitors include Affle, 4C Insights and EDO.

How many acquisitions has MarketShare made?

MarketShare has made 3 acquisitions, including DataSong, JovianDATA, and MarketingNPV.

Who are MarketShare's investors?

MarketShare has 4 investors. Key investors include Neustar, MarketingNPV, FTV Capital, and Elevation Partners.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available