About Measureful
Measureful is a Technology company based in San Francisco (United States) founded in 2012, and was acquired by Chirpify in June 2014. Marketing data is automated, analyzed, and presented in customizable reports. Measureful has raised $25 thousand across 3 funding rounds from investors including Portland Seed Fund, Rogue Venture Partners and Upstart Labs. Measureful offers products and services including Measureful Platform, Narrative Feature, and Data Integrations. Its focus areas include Enterprise Applications, Vertical Business Intelligence, Industry Agnostic and Sales and Marketing. Its legal entity is Measureful Analytics, Inc. Its competitors include Aprimo, Alembic and ThinkVine; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 2012 in San Francisco, United States, Measureful operates in the marketing technology sector. Data from sources like AdWords, Google Analytics, and Facebook is collected, analyzed, and visualized automatically. Customizable reports are generated for agencies, freelancers, and marketers. Pricing tiers range from 49 to 249 per month, supporting various integration needs.
- Headquarters San Francisco, United States
- Stage Acquired
- SectorsTechnology
- Website measureful.com
- Social LinkedIn X Facebook
- Acquired by Chirpify (Jun 2014)
- Legal Name Measureful Analytics, Inc.
- Total Equity Funding$25K (USD)
in 3 rounds
- Latest Funding Round$25K (USD), Seed
Mar 2013
- InvestorsPortland Seed Fund
& 3 more
- Acquired byChirpify
(Jun 2014)
Products & Services of Measureful
Measureful offers a comprehensive portfolio of products and services, including Measureful Platform, Narrative Feature, and Data Integrations.
Generates automated marketing reports from connected accounts.
Translates analytics into simplified paragraph summaries.
Connects to apps like Google Analytics for seamless data import.
Funding Insights of Measureful
Measureful has successfully raised a total of $25K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $25 thousand completed in March 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $25,000
- Total Rounds 3
- Last Round Seed — $25,000
- Investors Count 3
All 3 funding rounds of Measureful with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2013 | $25,000 | Seed | – | – | |
| Mar 2013 | $165,000 | Debt – Conventional | – | – | – |
| Feb 2013 | Seed | – | – |
4 investors in total: 4 institutional.
Investors in Measureful
Measureful has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Portland Seed Fund, Rogue Venture Partners and Upstart Labs.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
US-based startups are accelerated and funded via venture capital support. | portlandseedfund.com | Portland, United States | ||
| roguevp.com | ||||
Upstart Labs is engaged in accelerating market entry for technology startups. | upstartlabs.com | Portland, United States | ||
Delivers social media engagement and loyalty solutions for businesses. | 2012 | chirpify.com | Portland, United States |
Investor details for Measureful
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Measureful
4 dated milestones of Measureful across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Measureful is founded.
- Funding First funding round.
- Funding Latest funding round, Seed, of $25K.
- Exit Acquired by Chirpify.
Competitors of Measureful
Measureful has 3 listed competitors in our database, 3 of them funded. They include Aprimo, Alembic and ThinkVine.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| aprimo.com | 1998 | Indianapolis, United States | $46.5M | 229 | Digital assets and marketing activities are managed for businesses. | |
| getalembic.com | 2018 | San Francisco, United States | $67.45M | 46 | Alembic is recognized for providing AI-driven marketing analytics solutions. | |
| thinkvine.com | 2000 | Cincinnati, United States | $10.85M | 35 | Marketing campaigns are optimized across digital and traditional channels. |
Detailed competitors of Measureful
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Measureful
Websites that share an audience with Measureful (measureful.com).
Websites whose visitors overlap most with Measureful. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| raventools.com | 100% | 25.5K | #1,185,954 | View details | |
| swydo.com | 94% | 108K | #252,487 | View details | |
quantify.com | quantify.com | 94% | #14,456,338 | – | |
marketingpilgrim.com | marketingpilgrim.com | 93% | – | ||
| moz.com | 92% | 904.7K | #54,544 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 15 similar websites and full traffic analytics for Measureful
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 15 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as Measureful (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Frequently Asked Questions about Measureful
Measureful was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Measureful is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Measureful is a funded company, having raised a total of $25K across 3 funding rounds to date.
Founded in 2012 in San Francisco, United States, Measureful operates in the marketing technology sector. Data from sources like AdWords, Google Analytics, and Facebook is collected, analyzed, and visualized automatically. Customizable reports are generated for agencies, freelancers, and marketers. Pricing tiers range from 49 to 249 per month, supporting various integration needs.
Measureful offers Measureful Platform, Narrative Feature, and Data Integrations.
Measureful has 4 investors. Key investors include Portland Seed Fund, Rogue Venture Partners, Upstart Labs, and Chirpify.
Measureful operates through Measureful Analytics, Inc..
Yes. Measureful was acquired by Chirpify in June 2014.