MediaRadar

New York, United States Founded: 2006 • Age: 20 yrs
Advertisement sales intelligence tool
Annual revenue - Latest available
Total funding $6.7M 3 rounds
Employees - Tracked headcount
Investors 4 Known backers
Products 4 Services tracked
Competitors 10 Brand Intelligence

About MediaRadar

MediaRadar is a company based in New York (United States) founded in 2006. MediaRadar has raised $6.7 million across 3 funding rounds from investors including Thompson Street Capital Partners, Endicott Capital and Frontier Capital. MediaRadar has completed 1 acquisition, including Vivvix. MediaRadar offers products and services including MediaRadar 360, Magnifier, MediaWatch, and Political Ad Intelligence. MediaRadar operates in a competitive market with competitors including Adjust, Flurry, 4C Insights, data.ai and AMPLYFI, among others.

  • Headquarter New York, United States
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
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  • Social
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  • Legal Name Mediaradar Adintel Private Limited
  • Date of Incorporation 22 Aug, 2023
  • Jurisdiction Vadodara, Gujarat, India
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $6.7 M (USD)

    in 3 rounds

  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
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Products & Services of MediaRadar

MediaRadar offers a comprehensive portfolio of products and services, including MediaRadar 360, Magnifier, MediaWatch, and Political Ad Intelligence.

Product name locked
Category locked
Primary

Comprehensive platform for ad data and campaign analysis

Product name locked
Category locked
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Tool for in-depth advertising trends and creative insights

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Service providing media spending trends and investment blueprints

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Focused tool for tracking political advertising activities

People of MediaRadar

Headcount 200-500
Employee Profiles 74
Employee Profiles
People
Jay Nielsen
Vp, Brands & Agencies
People
Marie Moffatt
Vp, Central Services
People
Joel Aguirre
Client Success Manager
People
Leo Dzidziguri
Sr. Director, Fp&a

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Funding Insights of MediaRadar

MediaRadar has successfully raised a total of $6.7M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in MediaRadar

MediaRadar has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Thompson Street Capital Partners, Endicott Capital and Frontier Capital.

All
Venture Fund
Investor Description Founded Year Domain Location
A private equity firm focused on middle-market business investments.
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Investment expertise is provided for the information services sector.
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Investor details for MediaRadar

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by MediaRadar

MediaRadar has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Vivvix.

Investments
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Investment portfolio details for MediaRadar

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
AI based platform offering ad spy solutions for enterprises
Locked Locked 2023 Locked
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Complete acquisition details for MediaRadar

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - MediaRadar

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Detailed financials for MediaRadar

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Mediaradar Comparisons

MediaRadar Primary company
Description
Advertisement sales intelligence tool
Location
New York, United States
Founded Year
2006
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for MediaRadar

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of MediaRadar

MediaRadar operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adjust, Flurry, 4C Insights, data.ai and AMPLYFI, among others.

Company Name Domain Founded year HQ Location Description
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Cloud-based software for mobile marketing analytics is provided.
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Mobile application analytics solutions are offered by Flurry.
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Cloud-based market intelligence is delivered across closed ecosystems.
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Market data is analyzed by AI to generate consumer insights.
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Open-source data is curated, analyzed, and visualized via AI platform.
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Cloud based marketing management platform for businesses
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Detailed competitors of MediaRadar

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Mediaradar

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Complete news archive for MediaRadar

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about MediaRadar

MediaRadar was founded in 2006 and raised its 1st funding round 8 years after it was founded.

MediaRadar is headquartered in New York, United States. It is registered at New York, New York, United States.

MediaRadar is a funded company, having raised a total of $6.7M across 3 funding rounds to date.

MediaRadar was founded in 2006 in New York, United States, as a SaaS platform in the advertising sector. Competitive intelligence and analysis are provided to digital and magazine advertising sales executives through an automated system built on a comprehensive database of multimedia advertising data. Prospects are identified, offerings are recommended, and competitive positioning is supported. The company was formerly known as MagazineRadar, Inc., with the name changed in January 2013.

MediaRadar's top competitors include Adjust, 4C Insights and Singular.

MediaRadar offers MediaRadar 360, Magnifier, MediaWatch, and Political Ad Intelligence.

MediaRadar has made 1 acquisition, including Vivvix.

MediaRadar has 4 investors. Key investors include Thompson Street Capital Partners, Endicott Capital, Frontier Capital, and Bain Capital Ventures.

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