About MediaRadar
MediaRadar is a company based in New York (United States) founded in 2006.. MediaRadar has raised $6.7 million across 3 funding rounds from investors including Thompson Street Capital Partners, Endicott Capital and Frontier Capital. MediaRadar has completed 1 acquisition, including Vivvix. MediaRadar offers products and services including MediaRadar 360, Magnifier, MediaWatch, and Political Ad Intelligence. MediaRadar operates in a competitive market with competitors including Adjust, Flurry, 4C Insights, data.ai and AMPLYFI, among others.
- Headquarter New York, United States
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
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- Legal Name Mediaradar Adintel Private Limited
- Date of Incorporation 22 Aug, 2023
- Jurisdiction Vadodara, Gujarat, India
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$6.7 M (USD)
in 3 rounds
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Latest Funding Round
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Investors
Thompson Street Capital Partners
& 3 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Products & Services of MediaRadar
MediaRadar offers a comprehensive portfolio of products and services, including MediaRadar 360, Magnifier, MediaWatch, and Political Ad Intelligence. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Comprehensive platform for ad data and campaign analysis
Tool for in-depth advertising trends and creative insights
Service providing media spending trends and investment blueprints
Focused tool for tracking political advertising activities
Unlock access to complete
Funding Insights of MediaRadar
MediaRadar has successfully raised a total of $6.7M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Last Round
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First Round
First Round
(29 Sep 2014)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2022 | Amount | Series C - MediaRadar | Valuation |
investors |
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| Jan, 2018 | Amount | Series B - MediaRadar | Valuation |
investors |
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| Sep, 2014 | Amount | Series A - MediaRadar | Valuation | Bain Capital Ventures |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MediaRadar
MediaRadar has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Thompson Street Capital Partners, Endicott Capital and Frontier Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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A private equity firm focused on middle-market business investments.
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Founded Year | Domain | Location | |
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Investment expertise is provided for the information services sector.
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MediaRadar
MediaRadar has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Vivvix. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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AI based platform offering ad spy solutions for enterprises
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2023 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - MediaRadar
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Mediaradar Comparisons
Competitors of MediaRadar
MediaRadar operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adjust, Flurry, 4C Insights, data.ai and AMPLYFI, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Cloud-based software for mobile marketing analytics is provided.
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| domain | founded_year | HQ Location |
Mobile application analytics solutions are offered by Flurry.
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| domain | founded_year | HQ Location |
Cloud-based market intelligence is delivered across closed ecosystems.
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| domain | founded_year | HQ Location |
Market data is analyzed by AI to generate consumer insights.
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| domain | founded_year | HQ Location |
Open-source data is curated, analyzed, and visualized via AI platform.
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| domain | founded_year | HQ Location |
Cloud based marketing management platform for businesses
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Mediaradar
Frequently Asked Questions about MediaRadar
When was MediaRadar founded?
MediaRadar was founded in 2006 and raised its 1st funding round 8 years after it was founded.
Where is MediaRadar located?
MediaRadar is headquartered in New York, United States. It is registered at New York, New York, United States.
Is MediaRadar a funded company?
MediaRadar is a funded company, having raised a total of $6.7M across 3 funding rounds to date. The company's 1st funding round was a Series A of $6.7M, raised on Sep 29, 2014.
What does MediaRadar do?
MediaRadar was founded in 2006 in New York, United States, as a SaaS platform in the advertising sector. Competitive intelligence and analysis are provided to digital and magazine advertising sales executives through an automated system built on a comprehensive database of multimedia advertising data. Prospects are identified, offerings are recommended, and competitive positioning is supported. The company was formerly known as MagazineRadar, Inc., with the name changed in January 2013.
Who are the top competitors of MediaRadar?
MediaRadar's top competitors include Adjust, 4C Insights and Singular.
What products or services does MediaRadar offer?
MediaRadar offers MediaRadar 360, Magnifier, MediaWatch, and Political Ad Intelligence.
How many acquisitions has MediaRadar made?
MediaRadar has made 1 acquisition, including Vivvix.
Who are MediaRadar's investors?
MediaRadar has 4 investors. Key investors include Thompson Street Capital Partners, Endicott Capital, Frontier Capital, and Bain Capital Ventures.
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