About Metricly
Metricly is a Technology company based in San Francisco (United States) founded in 2002, and was acquired by Virtual Instruments in August 2019. BI Visualization Solutions. Metricly has raised $51.35 million across 11 funding rounds from investors including Bessemer Venture Partners, Flagship Pioneering and Western Technology Investment. The company has 19 employees. The company was acqui-hired. Its focus areas include Enterprise Infrastructure, IT Operations, ITFM and IT Expense Management. Its legal entity is NETUITIVE, INC. Its competitors include Drata, Apptio and Flexera; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 2002 in San Francisco, United States, Metricly operates in the business intelligence visualization sector. Data from sources such as Google Analytics, Salesforce.com, and Intuits QuickBooks is aggregated to enable the creation of custom graphs and dashboards. These tools are utilized by small businesses and startups for monitoring key performance indicators. The company was acquired by appglu.com in 2012.
- Headquarters San Francisco, United States
- Employees 19
- Stage Acquired
- SectorsTechnology
- Website metricly.com
- Social LinkedIn X
- Acquired by Virtual Instruments (Aug 2019)
- Legal Name Netuitive, Inc.
- Total Equity Funding$51.35M (USD)
in 11 rounds
- Latest Funding Round$9M (USD), Series C
Aug 2018
- InvestorsBessemer Venture Partners
& 10 more
- Employee Count19
- Acquired byVirtual Instruments
(Aug 2019)
Funding Insights of Metricly
Metricly has successfully raised a total of $51.35M across 11 strategic funding rounds. The most recent funding activity was a Series C round of $9 million completed in August 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $51.35M
- Total Rounds 11
- Last Round Series C — $9M
- First Round $5.35M
(Apr 2002)
- Investors Count 10
Latest 10 of 11 funding rounds of Metricly with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2018 | $2M | Debt – Venture | – | – | |
| Aug 2018 | $9M | Series C | – | Rembrandt Partners | |
| Jun 2016 | Series C | – | Bowery Capital | – | |
| Sep 2014 | $6.5M | Series C | – | MK Capital, Rembrandt Partners | |
| Jun 2010 | $10M | Series C | – | – | |
| Mar 2008 | $4M | Series C | – | – | – |
| Apr 2007 | $8M | Series C | – | – | |
| Jan 2007 | $1M | Debt – Convertible | – | – | – |
| May 2005 | $5M | Series C | – | – | |
| Mar 2004 | $3.5M | Series A | – | – | – |
11 investors in total: 11 institutional.
Investors in Metricly
Metricly has secured backing from 11 investors, including venture fund investors. Prominent investors backing the company include Bessemer Venture Partners, Flagship Pioneering and Western Technology Investment.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early stage VC firm investing in tech companies in the US | bowerycap.com | New York, United States | ||
Venture capital investments in software and technology companies with a focus on early and growth stages. | mkcapital.com | |||
US focused venture capital firm | rembrandtvc.com | Menlo Park, United States | ||
Sector-agnostic investments in late-stage startups are made by Cross Creek. | crosscreek.vc | Salt Lake City, United States | ||
US tech companies are funded across stages by Columbia Capital. | colcap.com | Alexandria, United States | ||
Venture capital investments and support for entrepreneurs in technology and innovation sectors. | 1911 | bvp.com | Redwood City, United States | |
Tech and Life Sciences focused VC firm investing in the US | noromoseley.com | Atlanta, United States | ||
Early-stage venture capital firm investing in the IT sector | twvp.com | San Francisco, United States | ||
Life sciences-focused venture capital firm | 1999 | flagshippioneering.com | Cambridge, United States | |
Venture debt is provided globally across multiple sectors. | 1980 | westerntech.com | Portola Valley, United States |
Investor details for Metricly
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Timeline of Metricly
4 dated milestones of Metricly across 17 years, from founding to its latest funding, stage changes and deals.
- Founded Metricly is founded.
- Funding First funding round of $5.3M.
- Funding Latest funding round, Series C, of $9.0M.
- Exit Acquired by Virtual Instruments.
Competitors of Metricly
Metricly has 3 listed competitors in our database, 3 of them funded. They include Drata, Apptio and Flexera.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| drata.com | 2020 | San Diego, United States | $328.24M | 393 | Risk assessment and management solutions are provided for enterprises. | |
| apptio.com | 2007 | Bellevue, United States | $136M | Cloud spending is managed for enterprises through a specialized platform. | ||
| flexera.com | 2008 | Itasca, United States | $5.76M | 755 | Cloud management solutions are delivered via an online IT platform. |
Detailed competitors of Metricly
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Metricly
Websites that share an audience with Metricly (metricly.com).
Websites whose visitors overlap most with Metricly. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| klipfolio.com | 100% | 253.6K | #199,070 | View details | |
| livefyre.com | 99% | View details | |||
| optimizely.com | 99% | 648.4K | #68,531 | View details | |
| github.com | 99% | 542.6M | #65 | View details | |
| betterworks.com | 99% | 423.1K | #82,648 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for Metricly
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in IT Services & Operations
3 companies that operate in the same segment as Metricly (IT Services & Operations) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud orchestration solutions are provided for multi-cloud and device applications. | 1998 | Palo Alto, California, United States | USD 595.83 M | USD 812.05 M | 8,861 | |
A cloud-based platform for incident management software is provided. | 2009 | San Francisco, California, United States | USD 173.6 M | USD 492.55 M | 4,473 | |
Unified IT management is delivered through a cloud-based platform. | 2004 | Santa Clara, California, United States | USD 83.7 M | USD 13.28 B | 26,290 |
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Related news about Metricly
Complete news archive for Metricly
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Frequently Asked Questions about Metricly
Metricly was founded in 2002.
Metricly is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Metricly is a funded company, having raised a total of $51.35M across 11 funding rounds to date. The company's 1st funding round was a Series A of $3.5M, raised on Apr 2002.
Metricly has 19 employees.
Founded in 2002 in San Francisco, United States, Metricly operates in the business intelligence visualization sector. Data from sources such as Google Analytics, Salesforce.com, and Intuits QuickBooks is aggregated to enable the creation of custom graphs and dashboards. These tools are utilized by small businesses and startups for monitoring key performance indicators. The company was acquired by appglu.com in 2012.
Metricly has 11 investors. Key investors include Bessemer Venture Partners, Flagship Pioneering, Western Technology Investment, Bowery Capital, and MK Capital.
Metricly operates through Netuitive, Inc..
Yes. Metricly was acquired by Virtual Instruments in August 2019.