MINDD

Los Angeles, United States Founded: 2020 • Age: 6 yrs
Designer innerwear for women is offered by an internet-first brand.

About MINDD

MINDD is a company based in Los Angeles (United States) founded in 2020 by Helena Kaylin. MINDD has raised $1 million across 1 funding round from investors including Osler and The51. MINDD offers products and services including The Mid V Bra, The Deep V Bra, The Undies, and The Bodysuit. MINDD operates in a competitive market with competitors including Harper wilde, Nuu Collective, For Them, Brilliantly and SpringRose, among others.

  • Headquarter Los Angeles, United States
  • Founders Helena Kaylin
  • Sectors
    Retail
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website minddbra.com
  • Social LinkedIn X Facebook Instagram
Key Metrics
  • Total Equity Funding
    $1M (USD)

    in 1 rounds

  • Latest Funding Round
    $1M (USD), Seed

    Sep 2020

  • Investors
    Osler

    & 1 more

Products & Services of MINDD

MINDD offers a comprehensive portfolio of products and services, including The Mid V Bra, The Deep V Bra, The Undies, and The Bodysuit.

The Mid V Bra
Bras

Wireless bra with uplift technology for all-day comfort and support.

The Deep V Bra
Bras

Seamless wireless bra designed for D+ cups with enhanced breathability.

The Undies
Underwear

Soft seamless briefs offering full coverage and smoothing effects.

The Bodysuit
Shapewear

Comfortable bodysuit with wireless support for everyday wear.

Funding Insights of MINDD

MINDD has successfully raised a total of $1M through 1 strategic funding round. The most recent funding activity was a Seed round of $1 million completed in September 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $1M
  • Total Rounds 1
  • Last Round Seed β€” $1M
  • First Round $1M

    (Sep 2020)

  • Investors Count 2

All 1 funding rounds of MINDD with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Sep 2020$1MSeed–The51
Valuation history

2 investors in total: 2 institutional.

Investors in MINDD

MINDD has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Osler and The51.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
The51 is focused on funding women-led and gender-diverse businesses.
–the51.comCalgary, Canada
Litigation, tax, financial, and business law services are provided.
1862osler.comToronto, Canada
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Investor details for MINDD

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People of MINDD

2 people are tracked at MINDD (2 in leadership).

NameRoleGroup
Helena Kaylin
Founder & CEOLeadership
Helena M. Kaylin
Founder Mindd™ Body Intimate ApparelLeadership
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Complete people profiles for MINDD

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Timeline of MINDD

2 dated milestones of MINDD, from founding to its latest funding, stage changes and deals.

  1. Founded MINDD is founded.
  2. Funding First funding round of $1.0M.

Competitors of MINDD

MINDD operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Harper wilde, Nuu Collective, For Them, Brilliantly and SpringRose, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
harperwilde.com2016Philadelphia, United States$2.18M15
Women's inner wear is offered through an internet-first brand.
nuudiisystem.com2017Brooklyn, United States–6
Women's innerwear is offered by an internet-first brand.
forthem.com2021New York, United States$5.1M1
Internet first brand offering customized shapewear
brilliantly.co2017Providence, United States$20,0001
Internet first brand offering heating bra pads for women
springrose.co2020Miami, United States––
An online platform specializing in a wide range of adaptive bras for women.
myya.com2020–––
Internet first brand offering inner wear apparel for women
zakaralingerie.com2024Billings, United States––
Provides professional bra fittings and sells high-quality lingerie.
thebralab.com2014Bloomington, United States––
Operates a direct-to-consumer brand offering high-quality bras.
cup-care.com2011Los Altos, United States––
Operates a direct-to-consumer brand offering bra liners.
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Detailed competitors of MINDD

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Verified entity values are shown only after access is granted.

Web traffic of MINDD

The website of MINDD (minddbra.com) receives about 8.3K visits a month.

  • Monthly visits
    8.3K

    ▼ 31.7% vs previous month

Similar websites

Websites whose visitors overlap most with MINDD. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
urbankissed.com
100%
–#590,850View details
shop.join-eby.com
shop.join-eby.com
81%
–#137,234–
thirdlove.com
63%
920.2K#37,934View details
identitylingerie.com
identitylingerie.com
25%
–#2,055,308–

Latest news on Mindd

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Complete news archive for MINDD

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Similar companies to MINDD

10 companies that operate in the same segment as MINDD (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Eyewear is offered online for men, women, and kids.
2010Gurugram, Haryana, IndiaUSD 1.08 BUSD 939.4 M–
Fashion and lifestyle products are offered via an online marketplace.
2007Bengaluru, Karnataka, IndiaUSD 123.71 MUSD 542.17 M1,108
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed.
2019Bengaluru, Karnataka, IndiaUSD 142.34 MUSD 32.66 M711
Photo editing and sharing apps are developed by Meitu.
2008Xiamen, Fujian, ChinaUSD 525 MUSD 536.99 M2,420
Subscription-based jewelry is provided by digital-first brand BlueStone.
2011Bengaluru, Karnataka, IndiaUSD 254.97 MUSD 259.64 M3,210
Men's fashion apparel is offered online by Bonobos.
2007New York, New York, United StatesUSD 127.67 M––
Metabolic health is tracked via devices and fitness platforms.
2019Bengaluru, Karnataka, IndiaUSD 163.28 MUSD 65.48 M274
Pre-owned fashion products are sold via an online marketplace.
2008Vilnius, LithuaniaUSD 872.04 M––
Online rental platform offering multi-category fashion products and accessories
2009New York, New York, United StatesUSD 326.35 MUSD 306.2 M850
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 M––
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Frequently Asked Questions about MINDD

MINDD was founded in 2020.

MINDD is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

Helena Kaylin is the current CEO of MINDD. They have also founded this company.

MINDD is a funded company, having raised a total of $1M across 1 funding round to date. The company's 1st funding round was a Seed of $1M, raised on Sep 2020.

MINDD was founded in 2020 in Los Angeles, United States, as an internet-first brand focused on womens innerwear. Operations center on e-commerce sales of items including sports bras, lined and unlined bras, briefs, and thongs. The apparel sector is targeted with an emphasis on environmentally-conscious designs, serving customers primarily through online channels in the fashion industry.

MINDD's top competitors include Harper wilde, Nuu Collective and For Them.

MINDD offers The Mid V Bra, The Deep V Bra, The Undies, and The Bodysuit.

MINDD has 2 investors. Key investors include Osler, and The51.

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