Mindset Media

New York, United States Founded: 2005 • Age: 21 yrs Acquired By Meebo
Target ads based on psychographics

About Mindset Media

Mindset Media is a Media & Entertainment company based in New York (United States) founded in 2005, and was acquired by Meebo in February 2011. Target ads based on psychographics. Mindset Media has raised $4.25 million across 1 funding round from investors including Meebo. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech and Data Management Platform. Its legal entity in India is Nebula Entertainment Media Private Limited (U92100MH1999PTC121512). Its competitors include mParticle, Zefr and Acxiom; 2 of its 3 listed competitors have raised funding.

Company details

Mindset-media develops a psychographic standard that comprises personality traits that drive buyer behaviour and brand choice across various consumer goods and services. Mindset Media technology lets publishers offer Mindset-targeted ad buys to their own advertisers on their own inventory. Additionally, the Company operates its own ad network focused on the utilization of Mindsets across the web. Acquired by Meebo in February, 2011.

Key Metrics
  • Total Equity Funding
    $4.25M (USD)

    in 1 rounds

  • Latest Funding Round
    $4.25M (USD), Series A

    May 2009

  • Investors
  • Acquired by
    Meebo

    (Feb 2011)

Funding Insights of Mindset Media

Mindset Media has successfully raised a total of $4.25M through 1 strategic funding round. The most recent funding activity was a Series A round of $4.25 million completed in May 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $4.25M
  • Total Rounds 1
  • Last Round Series A β€” $4.25M
  • First Round $4.25M

    (May 2009)

All 1 funding rounds of Mindset Media with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2009$4.25MSeries A––
–
Valuation history

1 investors in total: 1 institutional.

Investors in Mindset Media

Mindset Media has secured backing from 1 investor. Prominent investors backing the company include Meebo.

All
InvestorDescriptionFounded YearDomainLocation
Instant messaging and social networking service provider
2005meebo.comMountain View, United States
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Investor details for Mindset Media

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Board of directors of Nebula Entertainment Media Private Limited (Mindset Media)

Nebula Entertainment Media Private Limited is the primary company behind Mindset Media. The board of Nebula Entertainment Media Private Limited currently have 2 directors; the longest-serving is Gordhan Lalchand Chhabria, appointed in 2008. 5 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Gordhan Lalchand Chhabria
DIN 00923365
Director27 Aug 200818 yrs 2 moNebula Entertainment Media Private Limited
Sanjay Gordhan Chhabria
DIN 02168147
Managing Director27 Aug 200818 yrs 2 moNebula Entertainment Media Private Limited

Timeline of Mindset Media

3 dated milestones of Mindset Media across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded Mindset Media is founded.
  2. Funding First funding round of $4.2M.
  3. Exit Acquired by Meebo.

Competitors of Mindset Media

Mindset Media has 3 listed competitors in our database, 2 of them funded. They include mParticle, Zefr and Acxiom.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
mparticle.com2012New York, United States$266.6M151
Customer data is collected and connected via API-based platform.
zefr.com2009Los Angeles, United States$36.16M133
Cloud based video right management solution provider
acxiom.com1969Little Rock, United States
Acxiom is engaged in providing data-driven marketing solutions.
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Detailed competitors of Mindset Media

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Verified entity values are shown only after access is granted.

Top companies in Advertising & Marketing Tech

3 companies that operate in the same segment as Mindset Media (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United StatesUSD 23.77 B30,710
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
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Related news about Mindset Media

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Frequently Asked Questions about Mindset Media

Mindset Media was founded in 2005 and raised its 1st funding round 4 years after it was founded.

Mindset Media is headquartered in New York, United States. It is registered at New York, New York, United States.

Mindset Media is a funded company, having raised a total of $4.25M across 1 funding round to date. The company's 1st funding round was a Series A of $4.25M, raised on May 2009.

Mindset-media develops a psychographic standard that comprises personality traits that drive buyer behaviour and brand choice across various consumer goods and services. Mindset Media technology lets publishers offer Mindset-targeted ad buys to their own advertisers on their own inventory. Additionally, the Company operates its own ad network focused on the utilization of Mindsets across the web. Acquired by Meebo in February, 2011.

Mindset Media's top competitors include mParticle, Zefr and Acxiom.

Mindset Media has 1 investor. Key investors include Meebo.

Mindset Media operates through Nebula Entertainment Media Private Limited.

Yes. Mindset Media was acquired by Meebo in February 2011.

The legal entities of Mindset Media currently have 2 directors, including Gordhan Lalchand Chhabria, Sanjay Gordhan Chhabria.

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