Mindset Media

New York, United States Founded: 2005 • Age: 21 yrs Acquired By Meebo
Target ads based on psychographics
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About Mindset Media

Mindset Media is a company based in New York (United States) founded in 2005 was acquired by Meebo in February 2011.. Mindset Media has raised $4.25 million across 1 funding round from investors including Meebo. Mindset Media operates in a competitive market with competitors including mParticle, Zefr, Permutive, Acxiom and Lotame, among others.

  • Headquarter New York, United States
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $4.25 M (USD)

    in 1 rounds

  • Latest Funding Round
    $4.25 M (USD), Series A

    May 19, 2009

  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Meebo

    (Feb 08, 2011)

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Funding Insights of Mindset Media

Mindset Media has successfully raised a total of $4.25M through 1 strategic funding round. The most recent funding activity was a Series A round of $4.25 million completed in May 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series A — $4.2M
  • First Round

    (19 May 2009)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
May, 2009 Amount Series A - Mindset Media Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Mindset Media

Mindset Media has secured backing from 1 investor. Prominent investors backing the company include Meebo. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Instant messaging and social networking service provider
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Mindset Media

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Mindset Media

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Mindset Media Comparisons

Employees
+
Add Comparison
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Competitors of Mindset Media

Mindset Media operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as mParticle, Zefr, Permutive, Acxiom and Lotame, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Customer data is collected and connected via API-based platform.
domain founded_year HQ Location
Cloud based video right management solution provider
domain founded_year HQ Location
Ad data management platform is provided to advertisers and publishers.
domain founded_year HQ Location
Acxiom is engaged in providing data-driven marketing solutions.
domain founded_year HQ Location
Audience data is collected and managed via a specialized platform.
domain founded_year HQ Location
Real-time insights are captured for targeted visual media campaigns.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Mindset Media

Frequently Asked Questions about Mindset Media

When was Mindset Media founded?

Mindset Media was founded in 2005 and raised its 1st funding round 4 years after it was founded.

Where is Mindset Media located?

Mindset Media is headquartered in New York, United States. It is registered at New York, New York, United States.

Is Mindset Media a funded company?

Mindset Media is a funded company, having raised a total of $4.25M across 1 funding round to date. The company's 1st funding round was a Series A of $4.25M, raised on May 19, 2009.

What does Mindset Media do?

Mindset-media develops a psychographic standard that comprises personality traits that drive buyer behaviour and brand choice across various consumer goods and services. Mindset Media technology lets publishers offer Mindset-targeted ad buys to their own advertisers on their own inventory. Additionally, the Company operates its own ad network focused on the utilization of Mindsets across the web. Acquired by Meebo in February, 2011.

Who are the top competitors of Mindset Media?

Mindset Media's top competitors include mParticle, Choozle and Zefr.

Who are Mindset Media's investors?

Mindset Media has 1 investor. Key investors include Meebo.

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