About Minimalist Baker
Minimalist Baker is a company based in San Antonio (United States) founded in 2012 by Dana Shultz. It operates as a D2C and Content Subscription. Minimalist Baker offers products and services including Recipe Platform, Fan Favorites e-Book, and Kitchen Recommendations. Minimalist Baker operates in a competitive market with competitors including Tastemade, DayDayCook, Fresco, SideChef and BetterButter, among others.
- Headquarter San Antonio, United States
- Founders Dana Shultz
- SectorsConsumer
- Website category Food and Drink · Cooking and Recipes
- Website minimalistbaker.com
- Social X Facebook Instagram YouTube
Products & Services of Minimalist Baker
Minimalist Baker offers a comprehensive portfolio of products and services, including Recipe Platform, Fan Favorites e-Book, and Kitchen Recommendations.
Platform for simple vegan and gluten-free recipes
Ebook with popular healthy recipes for easy preparation
Shop for tools to support healthy cooking needs
Apps and channels of Minimalist Baker
its YouTube channel Minimalist Baker has 180K subscribers and 30 videos.
Videos from Minimalist Baker
The most watched videos on Minimalist Baker's YouTube channel, Minimalist Baker (180K subscribers). Click a video to play it here.
More on Minimalist Baker.
People of Minimalist Baker
1 people are tracked at Minimalist Baker (1 in leadership).
| Name | Role | Group |
|---|---|---|
Dana Shultz | Founder | Leadership |
Complete people profiles for Minimalist Baker
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- Full employee list
- Team structure
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Competitors of Minimalist Baker
Minimalist Baker operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tastemade, DayDayCook, Fresco, SideChef and BetterButter, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tastemade.com | 2012 | Santa Monica, United States | $115.75M | 127 | Platform offering video-based cooking related learning solutions | |
| daydaycook.com.cn | 2012 | New York, United States | – | – | DayDayCook is recognized for offering authentic Asian food solutions. | |
| frescocooks.com | 2012 | Dublin, Ireland | $33.3M | – | Recipes for smart appliances are provided through an online platform. | |
| sidechef.com | 2013 | Santa Monica, United States | $1M | – | Cooking recipes and tips are delivered via a mobile app. | |
| betterbutter.in | 2015 | Delhi, India | $1.18M | – | A platform for Indian cooks to share and discover recipes. | |
| chefclub.tv | 2016 | Paris, France | $20.62M | – | App-based platform publishing content focusing on food and beverages | |
| kitchenstories.com | 2004 | Berlin, Germany | $1.8M | 68 | Online platform for recipe discovery | |
| cookpad.com | 1997 | Shibuya, Japan | – | – | Recipes are discovered and browsed on an online platform. | |
| delishkitchen.tv | 2016 | Tokyo, Japan | $36.17M | – | Recipes are aggregated online for categorized searches and video tutorials. | |
| munchery.com | 2011 | San Francisco, United States | $123.8M | – | Recipes for healthy home-cooked meals are offered by Munchery. |
Detailed competitors of Minimalist Baker
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Minimalist Baker
The website of Minimalist Baker (minimalistbaker.com) receives about 3.2M visits a month and ranks #20,393 among all websites worldwide, #563 in Cooking and Recipes.
- Monthly visits3.2M
▼ 5.6% vs previous month
- Unique visitors1.7M
per month
- Global rank#20,393
among all websites
- Category rank#563
Food and Drink · Cooking and Recipes
- Bounce rate54%
- Pages per visit2.2
- Average visit2 min 35 sec
- DevicesDesktop 21% · Mobile 79%
Websites whose visitors overlap most with Minimalist Baker. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| forksoverknives.com | 92% | 728.8K | #90,428 | View details | |
| purewow.com | 79% | 2.8M | #24,819 | View details | |
| copymethat.com | 78% | 1.1M | #36,423 | View details | |
| deebeesorganics.com | 60% | 7.9K | – | View details | |
| juica.se | 54% | – | – | View details |
Similar companies to Minimalist Baker
10 companies that operate in the same segment as Minimalist Baker (Food & Beverage Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform food ordering and delivery service | 2008 | Gurugram, Haryana, India | USD 1.69 B | USD 5.79 B | 7,780 | |
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.47 B | USD 10.72 B | 23,700 | |
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.54 B | USD 2.46 B | 4,490 | |
Online marketplace offering multi-category grocery products | 2015 | Barcelona, Catalonia, Spain | USD 1.16 B | – | – | |
Food and market delivery services are provided by iFood. | 2011 | Sao Paulo, Brazil | USD 590.8 M | – | – | |
Platform for discovering and sharing local businesses | 2004 | San Francisco, California, United States | USD 56 M | USD 1.46 B | 5,120 | |
Restaurant operations are managed via a cloud-based platform. | 2011 | Boston, Massachusetts, United States | USD 1.15 B | USD 6.15 B | 5,700 | |
Online platform offering discovery of local deals, experiences, and rewards | 2015 | Gurugram, Haryana, India | USD 105.82 M | USD 37.82 M | 414 | |
Wolt is operated as a delivery platform for food and groceries. | 2014 | Helsinki, Finland | USD 827.96 M | – | – | |
Food delivery services are offered in major Indian cities. | 2012 | Mumbai, Maharashtra, India | USD 97.72 M | USD 39.01 M | 3,150 |
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Frequently Asked Questions about Minimalist Baker
Minimalist Baker was founded in 2012.
Minimalist Baker is headquartered in San Antonio, United States. It is registered at San Antonio, Texas, United States.
Minimalist Baker is a website dedicated to sharing straightforward recipes, primarily focusing on vegan and gluten-free varieties. It features easy-to-prepare dishes like desserts, entrees, and snacks, using minimal ingredients. The platform includes recipe collections, shopping recommendations for kitchen tools, and email subscriptions for updates, targeting health-conscious consumers worldwide.
Minimalist Baker offers Recipe Platform, Fan Favorites e-Book, and Kitchen Recommendations.
The website of Minimalist Baker receives about 3.2 million visits a month and ranks #20,393 among all websites worldwide.