About PureWow
PureWow is a company based in Los Angeles (United States) founded in 2010.. PureWow has raised $2.5 million across 1 funding round from investors including Galvanize, Lerer Hippeau and Vayner/RSE. PureWow offers products and services including PureWow Website and Content Articles. PureWow operates in a competitive market with competitors including Popsugar, Bustle, Brit + Co, POPxo and Aufeminin, among others.
- Headquarter Los Angeles, United States
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Wow Media Products, Inc
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$2.5 M (USD)
in 1 rounds
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Latest Funding Round
$2.5 M (USD), Seed
Sep 30, 2015
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Investors
Galvanize
& 5 more
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Employee Count
Employee Count
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Products & Services of PureWow
PureWow offers a comprehensive portfolio of products and services, including PureWow Website and Content Articles. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Online hub for lifestyle articles and reviews on fashion and beauty
Features guides on food, wellness, and family topics for readers
Unlock access to complete
Funding Insights of PureWow
PureWow has successfully raised a total of $2.5M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.5 million completed in September 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $2.5M
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First Round
First Round
(30 Sep 2015)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2015 | Amount | Seed - PureWow | Valuation | The Pilot Group |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in PureWow
PureWow has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Galvanize, Lerer Hippeau and Vayner/RSE. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Tech focused early-stage micro VC firm investing in the US
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Founded Year | Domain | Location | |
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Tech VC firm investing in early stage companies in the US
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Founded Year | Domain | Location | |
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USA focused VC firm investing in seed and early stage startups
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by PureWow
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - PureWow
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Purewow Comparisons
Competitors of PureWow
PureWow operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Popsugar, Bustle, Brit + Co, POPxo and Aufeminin, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
A women focused lifestyle brand
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| domain | founded_year | HQ Location |
Bustle is operated as a digital media platform for lifestyle and entertainment content.
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| domain | founded_year | HQ Location |
Creative DIY tutorials, courses, and tools are offered online.
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| domain | founded_year | HQ Location |
Provides content platform for lifestyle/fashion, beauty, and health topics
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| domain | founded_year | HQ Location |
Editorial and community services for women are provided online.
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| domain | founded_year | HQ Location |
Lifestyle and entertainment content is published on an online platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Purewow
Frequently Asked Questions about PureWow
When was PureWow founded?
PureWow was founded in 2010 and raised its 1st funding round 5 years after it was founded.
Where is PureWow located?
PureWow is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Is PureWow a funded company?
PureWow is a funded company, having raised a total of $2.5M across 1 funding round to date. The company's 1st funding round was a Seed of $2.5M, raised on Sep 30, 2015.
What does PureWow do?
PureWow was founded in 2010 as a digital publication in the womens lifestyle sector. Content covering fashion, beauty, home, recipes, tech, travel, food, and health is distributed through a free daily email and website. Personalization options allow users to select preferred topics. Operations include a national U.S. edition alongside local versions in Los Angeles, New York, Dallas, Chicago, and San Francisco, with headquarters in Los Angeles.
Who are the top competitors of PureWow?
What products or services does PureWow offer?
PureWow offers PureWow Website and Content Articles.
Who are PureWow's investors?
PureWow has 6 investors. Key investors include Galvanize, Lerer Hippeau, Vayner/RSE, Great Oaks Venture Capital, and Pritzker Group.