Brit + Co

San Francisco, United States Founded: 2011 • Age: 15 yrs
Creative DIY tutorials, courses, and tools are offered online.

About Brit + Co

Brit + Co is an Education company based in San Francisco (United States) founded in 2011 by Brit Morin. It operates as a creative DIY tutorials, courses, and tools are offered online. It operates in the Education and Media & Entertainment sectors. Brit + Co has raised $47.85 million across 4 funding rounds from investors including Intel, Verizon and DMGT. Brit + Co has completed 1 acquisition, including Snapguide. Its chief executive is Brit Morin. Its website brit.co draws about 837 thousand monthly visits. Brit + Co offers products and services including Lifestyle Platform, Shopping Guides, and DIY Classes. Its focus areas include EdTech, Continued Learning, Vocational and Multi Disciplinary. Its legal entity is BRIT MEDIA INC. Its competitors include Popsugar, Bustle, Curious, POPxo and The Shift Network and 1 more; 6 of its 6 listed competitors have raised funding.

Company details

Brit Co is an online marketplace community and e-commerce platform that provides curated ideas for creative categories like the style, tech, food, living, events, and kids. Has a tutorial for do-it-yourself projects. Online courses from do-it-yourself professionals. Also sells creative products from hundreds of leading makers, designers, and inventors. As of September 2014, the site had about 8.6 lac visitors every month, according to the measurement service comScore. the do-it-yourself how-to guide provider Snapguide in 2015.

Key Metrics
  • Total Equity Funding
    $47.85M (USD)

    in 4 rounds

  • Latest Funding Round
    $17.17M (USD), Series B

    Dec 2017

  • Investors
    Intel

    & 9 more

  • Investments & Acquisitions

Products & Services of Brit + Co

Brit + Co offers a comprehensive portfolio of products and services, including Lifestyle Platform, Shopping Guides, and DIY Classes.

Lifestyle Platform
Content Delivery

Online hub for articles and videos on style and beauty

Shopping Guides
Ecommerce Tools

Curated recommendations for fashion and home products

DIY Classes
Educational Services

Interactive courses on creativity and self-care activities

Apps and channels of Brit + Co

its YouTube channel Brit Morin has 1.93M subscribers and 30 videos.

Brit Morin
YouTube 1.93M subscribers 30 videos Howto & Style
Open channel

Videos from Brit + Co

The most watched videos on Brit + Co's YouTube channel, Brit Morin (1.93M subscribers). Click a video to play it here.

DIY Rubber Stamps In Just 15 Minutes
74.8K views
30 Minute DIY: How to Custom Etch Glass Jars
60.9K views
5 DIY No-Sew Beach Wraps
41.3K views
Duct Tape Canvas Art in 90 Seconds
37.4K views

More on Brit Morin.

Funding Insights of Brit + Co

Brit + Co has successfully raised a total of $47.85M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $17.17 million completed in December 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $47.85M
  • Total Rounds 4
  • Last Round Series B β€” $17.17M
  • First Round $1.25M

    (Apr 2012)

  • Investors Count 10

All 4 funding rounds of Brit Co with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Dec 2017$17.17MSeries B–Verizon
–
May 2015$23.13MSeries B–Liberty Media, DMGT
–
Jun 2013$6.3MSeries A––
Apr 2012$1.25MSeed––
Valuation history

10 investors in total: 10 institutional.

Investors in Brit + Co

Brit + Co has secured backing from 10 investors, including institutional and venture fund investors. Prominent investors backing the company include Intel, Verizon and DMGT.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture capital investments are made in disruptive growth companies.
–oakvc.comGreenwich, United States
Venture capital investments in technology startups and entrepreneurs.
–indexventures.com-
US focused Seed and early-stage stage VC firm
–cowboy.vcPalo Alto, United States
USA focused VC firm investing in seed and early stage startups
2010lererhippeau.comNew York, United States
Venture capital investments in technology and defense sectors.
–foundersfund.com-
Investment and transformation services for entrepreneurs in technology and finance sectors.
–generalcatalyst.com-
Mobile and internet services are provided to homes and businesses.
1983verizon.comNew York, United States
Assets in media, communications, and entertainment sectors are managed.
1945libertymedia.comEnglewood, United States
Investment holding company
1922dmgt.comLondon, United Kingdom
Semiconductor ICs and microprocessors are designed and manufactured.
1968intel.comSanta Clara, United States
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Investor details for Brit Co

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People of Brit + Co

5 people are tracked at Brit + Co (4 in leadership, 1 in team).

NameRoleGroup
Brit Morin
Founder & CEOLeadership
Matthew Schulte
COOLeadership
Jemal Swoboda
Head of GrowthLeadership
Johnny Alamo
Director of SalesLeadership
Taylor Dowd
Program and Business Success ManagerTeam
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Investments & Acquisitions by Brit + Co

Brit + Co has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Snapguide.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
App for sharing how to videos
snapguide.comSan Francisco, United States2011Jun 2015β€’β€’β€’β€’
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Complete acquisition details for Brit Co

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  • Deal sources
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  • Exports

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Timeline of Brit + Co

4 dated milestones of Brit + Co across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded Brit + Co is founded.
  2. Funding First funding round of $1.2M.
  3. Acquisition Acquires Snapguide.
  4. Funding Latest funding round, Series B, of $17.2M.

Competitors of Brit + Co

Brit + Co has 6 listed competitors in our database, 6 of them funded. They include Popsugar, Bustle, Curious, POPxo and The Shift Network, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
popsugar.com2006San Francisco, United States$46M514
A women focused lifestyle brand
bustle.com2013New York, United States$50.5M524
Bustle is operated as a digital media platform for lifestyle and entertainment content.
curious.com2012Menlo Park, United States$22.5M10
Online learning platform is provided for daily skill development.
popxo.com2013Gurugram, India$11.76M74
Provides content platform for lifestyle/fashion, beauty, and health topics
theshiftnetwork.com2010San Francisco, United States$8.7M105
App-based online summits and courses on inspirational topics are provided.
kinnu.xyz2021London, United Kingdom$8.9M4
Multi-disciplinary courses are delivered through a mobile platform.
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Detailed competitors of Brit Co

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Web traffic of Brit + Co

The website of Brit + Co (brit.co) receives about 836.6K visits a month and ranks #90,893 among all websites worldwide, #4,613 in Lifestyle.

  • Monthly visits
    836.6K

    ▲ 15.7% vs previous month

  • Unique visitors
    470.7K

    per month

  • Global rank
    #90,893

    among all websites

  • Category rank
    #4,613

    Lifestyle

Similar websites

Websites whose visitors overlap most with Brit + Co. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
stylecaster.com
100%
2.1M#32,191View details
thezoereport.com
92%
855.5K#72,599View details
instyle.com
instyle.com
89%
–#4,194–
whowhatwear.com
84%
15.5M#4,571View details
shefinds.com
80%
966.7K#83,995View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Brit + Co

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  • Audience overlap
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Top companies in Corporate & Professional Learning Platforms

10 companies that operate in the same segment as Brit + Co (Corporate & Professional Learning Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Developer of a platform providing gamified language learning through interactive exercises
2011Pittsburgh, Pennsylvania, United StatesUSD 183.3 MUSD 748.02 M900
Professional certification training courses are provided via an online platform.
2015Mumbai, Maharashtra, IndiaUSD 371.77 MUSD 143.62 M6,673
Cloud-based LMS platform for IT industry
2004Farmington, Utah, United StatesUSD 235.41 MUSD 4.95 M1,774
Professional certification programs are delivered through a mobile platform.
2010San Francisco, California, United StatesUSD 80.82 MUSD 84.24 M1,661
An online platform for multi-course education is operated.
2012Mountain View, California, United StatesUSD 443.17 MUSD 757.5 M6,667
Online courses in creative fields are delivered by celebrity experts.
2012San Francisco, California, United StatesUSD 461.4 M–809
Executive education programs from global universities are offered to professionals.
2010Singapore, Singapore, SingaporeUSD 742.17 M–123
Vernacular-based hyperlocal platform for online programming mentoring is developed.
2014Chennai, Tamil Nadu, IndiaUSD 3.9 MUSD 4.13 M496
Mobile and cloud-based resources for medical exams are delivered.
2012Berlin, Berlin, GermanyUSD 291.94 M––
One-to-one online English tutoring is provided by 51Talk.
2011Beijing, ChinaUSD 89 MUSD 95.85 M539
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Related news about Brit + Co

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Complete news archive for Brit Co

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Frequently Asked Questions about Brit + Co

Brit + Co was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Brit + Co is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Brit Morin is the current CEO of Brit + Co. They have also founded this company.

Brit + Co is a funded company, having raised a total of $47.85M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1.25M, raised on Apr 2012.

Brit Co is an online marketplace community and e-commerce platform that provides curated ideas for creative categories like the style, tech, food, living, events, and kids. Has a tutorial for do-it-yourself projects. Online courses from do-it-yourself professionals. Also sells creative products from hundreds of leading makers, designers, and inventors. As of September 2014, the site had about 8.6 lac visitors every month, according to the measurement service comScore. the do-it-yourself how-to guide provider Snapguide in 2015.

Brit + Co's top competitors include Popsugar, Curious and POPxo.

Brit + Co offers Lifestyle Platform, Shopping Guides, and DIY Classes.

Brit + Co has made 1 acquisition, including Snapguide.

Brit + Co has 10 investors. Key investors include Intel, Verizon, DMGT, Liberty Media, and Lerer Hippeau.

Brit + Co operates through Brit Media Inc.

The website of Brit + Co receives about 837 thousand visits a month and ranks #90,893 among all websites worldwide.

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