About Motionwear
Motionwear is a Retail company based in Indianapolis (United States) founded in 1988 by Scott Woodruff, and was acquired by Fila in December 2006. Womens dance and gymnastics apparel is manufactured in the USA. It operates on a Direct-to-Consumer (D2C) and Reseller / Distribution model. The company has 149 employees. Motionwear offers products and services including Leotards, Bottoms, Tops, and Accessories. Its focus areas include Consumer Goods, Apparel and Dancewear. Its legal entity is Dunlap Sunbrand International. Its competitors include Vuori, Nobull and Stio; 3 of its 3 listed competitors have raised funding.
Company details
Motionwear is involved in the production and sale of dance apparel and accessories, primarily in the United States. The company focuses on high-quality dancewear, including leotards, bottoms, tops, and innovative fabrics like Silkskyn. Products are designed to meet strict quality standards, catering to dancers with a variety of styles and needs. Additionally, wholesale opportunities are provided for bulk purchases, and customer satisfaction is prioritized through responsive service.
Products & Services of Motionwear
Motionwear offers a comprehensive portfolio of products and services, including Leotards, Bottoms, Tops, and Accessories.
Dance leotards are offered in various styles.
Dance bottoms are provided for different needs.
Dance tops are available in multiple designs.
Dance accessories are sold for enhanced performance.
Funding Insights of Motionwear
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Motionwear with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2013 | Private Equity Round | β | β |
2 investors in total: 2 institutional.
Investors in Motionwear
Motionwear has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Fila and Tenth Street Advisors.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tenth Street Advisors is engaged in providing capital to lower middle market companies. | 2005 | tenthstreet.com | Chattanooga, United States | |
Sportswear, footwear, and accessories are designed and manufactured globally. | 1911 | fila.com | Monkton, United States |
Investor details for Motionwear
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People of Motionwear
1 people are tracked at Motionwear (1 in leadership); the tracked headcount is 149.
| Name | Role | Group |
|---|---|---|
Scott Woodruff | Co-Founder | Leadership |
Complete people profiles for Motionwear
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Timeline of Motionwear
3 dated milestones of Motionwear across 25 years, from founding to its latest funding, stage changes and deals.
- Founded Motionwear is founded.
- Exit Acquired by Fila.
- Funding First funding round.
Competitors of Motionwear
Motionwear has 3 listed competitors in our database, 3 of them funded. They include Vuori, Nobull and Stio.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| vuoriclothing.com | 2015 | Encinitas, United States | $1.27B | 186 | Internet first brand offering multi category sports wear for men and women | |
| nobullproject.com | 2014 | Boston, United States | $32M | 72 | Fashion accessories and apparel are offered for weightlifters and trainers. | |
| stio.com | 2011 | Wilson, United States | $42.58M | 100 | Sports apparel is retailed online by Stio in various categories. |
Detailed competitors of Motionwear
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- Full competitor set
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Web traffic of Motionwear
The website of Motionwear (motionwear.com) receives about 4.4K visits a month.
- Monthly visits4.4K
▲ 17.5% vs previous month
Websites whose visitors overlap most with Motionwear. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| gkelite.com | 100% | 93.2K | #334,887 | View details | |
riversedgedancewear.com | riversedgedancewear.com | 98% | β | ||
lullidancewear.com | lullidancewear.com | 95% | #3,291,597 | β | |
mirella-dance.com | mirella-dance.com | 92% | β | ||
| discountdance.com | 92% | 124.4K | #160,587 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 20 similar websites and full traffic analytics for Motionwear
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- 20 similar websites
- Audience overlap
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- Traffic by brand
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Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as Motionwear (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Related news about Motionwear
Complete news archive for Motionwear
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Frequently Asked Questions about Motionwear
Motionwear was founded in 1988 and raised its 1st funding round 25 years after it was founded.
Motionwear is headquartered in Indianapolis, United States. It is registered at Indianapolis, Indiana, United States.
Motionwear has 149 employees.
Motionwear is involved in the production and sale of dance apparel and accessories, primarily in the United States. The company focuses on high-quality dancewear, including leotards, bottoms, tops, and innovative fabrics like Silkskyn. Products are designed to meet strict quality standards, catering to dancers with a variety of styles and needs. Additionally, wholesale opportunities are provided for bulk purchases, and customer satisfaction is prioritized through responsive service.
Motionwear offers Leotards, Bottoms, Tops, and Accessories.
Motionwear has 2 investors. Key investors include Fila, and Tenth Street Advisors.
Motionwear operates through Dunlap Sunbrand International.
Yes. Motionwear was acquired by Fila in December 2006.

