Vuori

Encinitas, United States Founded: 2015 • Age: 11 yrs
Internet first brand offering multi category sports wear for men and women
Annual revenue - Latest available
Total funding $1.3B 4 rounds
Employees 186 Tracked headcount
Investors 4 Known backers
Products 4 Services tracked
Competitors 8 Brand Intelligence

About Vuori

Vuori is a company based in Encinitas (United States) founded in 2015 by Joe Kudla. Vuori has raised $1.27 billion across 4 funding rounds from investors including General Atlantic, Norwest Venture Partners and SoftBank Vision Fund. The company has 186 employees as of December 31, 2021. Vuori offers products and services including Short Sleeve Tops, Leggings, Hoodies and Sweatshirts, and Bags and Accessories. Vuori operates in a competitive market with competitors including Gymshark, Nobull, Stio, Outdoor Voices and Fabletics, among others.

  • Headquarter Encinitas, United States
  • Employees 186 as on 31 Dec, 2021
  • Founders Joe Kudla
  • Stage Unicorn
  • Sectors
    Retail
    Media & Entertainment
  • Email
    Locked
  • Phone
    Locked
  • Website
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  • Social
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Operational Areas
Retail → Fashion & Retail Innovation Unlock Sub-Sector Unlock Segment
Media & Entertainment → Sports, Events & Attractions Unlock Sub-Sector Unlock Segment
Retail → Consumer & Fashion Retail Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $1.27 B (USD)

    in 4 rounds

  • Latest Funding Round
    $825 M (USD), Private Equity Round

    Nov 08, 2024

  • Investors
  • Employee Count
    186

    as on Dec 31, 2021

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Products & Services of Vuori

Vuori offers a comprehensive portfolio of products and services, including Short Sleeve Tops, Leggings, Hoodies and Sweatshirts, and Bags and Accessories.

Product name locked
Category locked
Primary

Casual and performance tops for everyday activities

Product name locked
Category locked
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Comfortable leggings designed for workouts and training

Product name locked
Category locked
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Warm and versatile pieces for casual and active use

Product name locked
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Functional items like bags for travel and daily needs

People of Vuori

Headcount 50-200
Employee Profiles 259
Employee Profiles
People
Hilary Kniss
Store Manager
People
Audrey Gouraud
Store Manager
People
Jeniffer Lopez Aguiniga
Store Manager
People
Rachael Peters
Snr. Director Merchandise Planning

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Funding Insights of Vuori

Vuori has successfully raised a total of $1.27B across 4 strategic funding rounds. The most recent funding activity was a Private Equity Round of $825 million completed in November 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Vuori

Vuori has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include General Atlantic, Norwest Venture Partners and SoftBank Vision Fund.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity fund focused on global markets
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Global investments are made in product-led growth companies.
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Venture capital investments in technology and startups.
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Investor details for Vuori

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Investments & Acquisitions by Vuori

Investments
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Investment portfolio details for Vuori

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  • Portfolio identities
  • Transaction dates
  • Round details
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Financial Statements - Vuori

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Detailed financials for Vuori

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  • Profit trends
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Vuori Comparisons

Vuori Primary company
Description
Internet first brand offering multi category sports wear for...
Location
Encinitas, United States
Founded Year
2015
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
186
As of 2021
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Peer comparison for Vuori

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Vuori

Vuori operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Gymshark, Nobull, Stio, Outdoor Voices and Fabletics, among others.

Company Name Domain Founded year HQ Location Description
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Sportswear apparel for men and women is offered online.
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Fashion accessories and apparel are offered for weightlifters and trainers.
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Sports apparel is retailed online by Stio in various categories.
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Technical apparel for recreation and fitness activities is offered.
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Internet-first sportswear apparel is provided for men and women.
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Detailed competitors of Vuori

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Latest news on Vuori

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Complete news archive for Vuori

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Vuori

Vuori was founded in 2015 and raised its 1st funding round 1 year after it was founded.

Vuori is headquartered in Encinitas, United States. It is registered at Encinitas, California, United States.

Joe Kudla is the current CEO of Vuori. They have also founded this company.

Vuori is a funded company, having raised a total of $1.27B across 4 funding rounds to date.

As of Dec 31, 2021, the latest employee count at Vuori is 186.

Internet first brand offering multi category sports wear for men and women. They offer products like tshirts,hoodies,sweatshirts,tanks,joggers,leggings,shorts,skirts,jumpsuits and more.

Vuori's top competitors include Gymshark, Stio and Nobull.

Vuori offers Short Sleeve Tops, Leggings, Hoodies and Sweatshirts, and Bags and Accessories.

Vuori has 4 investors. Key investors include General Atlantic, Norwest Venture Partners, SoftBank Vision Fund, and Stripes.

The valuation of Vuori is $4B as of Oct 2021.

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