Networked Insights

Madison, United States Founded: 2006 • Age: 20 yrs Acquired By American Family Insurance
Audience Analytics and Content Marketing platform
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About Networked Insights

Networked Insights is a company based in Madison (United States) founded in 2006 was acquired by American Family Insurance in December 2017.. Networked Insights has raised $77.44 million across 7 funding rounds from investors including American Family Insurance, Kegonsa Capital Partners and American Family Ventures. The company has 66 employees as of December 31, 2019. Networked Insights operates in a competitive market with competitors including Brand Networks, Addressable, Salesforce Buddy Media, Spredfast and Archive, among others.

  • Headquarter Madison, United States
  • Employees 66 as on 31 Dec, 2019
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Networked Insights, Inc.
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $77.44 M (USD)

    in 7 rounds

  • Latest Funding Round
    $30 M (USD), Series D

    Jan 05, 2017

  • Investors
  • Employee Count
    66

    as on Dec 31, 2019

  • Acquired by
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Funding Insights of Networked Insights

Networked Insights has successfully raised a total of $77.44M across 7 strategic funding rounds. The most recent funding activity was a Series D round of $30 million completed in January 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 7
  • Last Round Series D — $30.0M
  • First Round

    (07 Nov 2007)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2017 Amount Series D - Networked Insights Valuation

investors

Dec, 2014 Amount Series C - Networked Insights Valuation

investors

Oct, 2013 Amount Series C - Networked Insights Valuation Goldman Sachs Investment Partners
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Networked Insights

Networked Insights has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include American Family Insurance, Kegonsa Capital Partners and American Family Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Corporate-backed venture capital firm focused on fintech, Insurtech, and multiple sectors
Founded Year Domain Location
Seed venture capital funding is provided by Kegonsa Seed Fund.
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Networked Insights

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Networked Insights

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Networked Insights Comparisons

Employees
+
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Competitors of Networked Insights

Networked Insights operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Brand Networks, Addressable, Salesforce Buddy Media, Spredfast and Archive, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Brand Networks is recognized for employee influencer marketing technology.
domain founded_year HQ Location
Web3 intelligence solutions are provided for marketers by Addressable.
domain founded_year HQ Location
Social media marketing solutions
domain founded_year HQ Location
Social media programs are managed, monitored, and measured at scale.
domain founded_year HQ Location
Archive is recognized as an influencer marketing and UGC management platform.
domain founded_year HQ Location
Social media content value is quantified and optimized for enterprises.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Networked Insights

Frequently Asked Questions about Networked Insights

When was Networked Insights founded?

Networked Insights was founded in 2006 and raised its 1st funding round 1 year after it was founded.

Where is Networked Insights located?

Networked Insights is headquartered in Madison, United States. It is registered at Madison, Wisconsin, United States.

Is Networked Insights a funded company?

Networked Insights is a funded company, having raised a total of $77.44M across 7 funding rounds to date. The company's 1st funding round was a Series C of $9.63M, raised on Nov 07, 2007.

How many employees does Networked Insights have?

As of Dec 31, 2019, the latest employee count at Networked Insights is 66.

What does Networked Insights do?

Founded in 2006 and headquartered in Madison, Wisconsin, United States, Networked Insights operates in the audience analytics and content marketing sector. Solutions such as Kairos are utilized to process consumer data from the social web, enabling identification of opportunity audiences, content development, media selection, and audience tracking. Offices are maintained in New York, Chicago, and Madison, with clients including MTV, Samsung, and Kraft.

Who are the top competitors of Networked Insights?

Networked Insights's top competitors include Addressable, Brand Networks and Salesforce Buddy Media.

Who are Networked Insights's investors?

Networked Insights has 6 investors. Key investors include American Family Insurance, Kegonsa Capital Partners, American Family Ventures, Kegonsa Seed Fund, and 4490 Ventures.

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