NewDay

London, United Kingdom Founded: 2000 • Age: 26 yrs Acquired By Cinven
Consumer credit financial services
Annual revenue $516.8M Latest available
Total funding $43.4M 5 rounds
Employees 1346 Tracked headcount
Investors 8 Known backers
Products 4 Services tracked
Competitors 8 Brand Intelligence

About NewDay

NewDay is a company based in London (United Kingdom) founded in 2000 was acquired by Cinven in October 2016. NewDay has raised $43.43 million across 5 funding rounds from investors including CVC, Credit Suisse and Varde Partners. The company has 1,346 employees as of January 31, 2022. NewDay has completed 1 acquisition, including Deko. NewDay offers products and services including NewDay Platform, Aqua, marbles, and Pulse. NewDay operates in a competitive market with competitors including Afterpay, Jaja, Tymit, KEEBO and Mbna, among others.

  • Headquarter London, United Kingdom
  • Employees 1346 as on 31 Jan, 2022
  • Sectors
    Financial Services
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Newday Cards Ltd
  • Date of Incorporation 03 Jan, 2001
  • Jurisdiction LONDON, ENGLAND
Operational Areas
Financial Services → FinTech & Digital Finance Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $516.8 M (USD)
    65
    as on Dec 31, 2021
  • Net Profit
    $142.51 M (USD)
    3242
    as on Dec 31, 2021
  • EBITDA
    $163.42 M (USD)
    23660
    as on Dec 31, 2021
  • Total Equity Funding
    $43.43 M (USD)

    in 5 rounds

  • Latest Funding Round
    Not available
  • Investors
    CVC

    & 7 more

  • Employee Count
    1346

    as on Jan 31, 2022

  • Investments & Acquisitions
  • Acquired by
    Cinven

    & 1 more

    (Oct 11, 2016)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of NewDay

NewDay offers a comprehensive portfolio of products and services, including NewDay Platform, Aqua, marbles, and Pulse.

Product name locked
Category locked
Primary

Digital platform for credit services and financial education tools

Product name locked
Category locked
Locked

User-friendly credit card for everyday financial management

Product name locked
Category locked
Locked

App that helps users track and improve their finances

Product name locked
Category locked
Locked

Mobile app for monitoring and controlling credit activities

People of NewDay

Headcount 1000-5000
Employee Profiles 69
Employee Profiles
People
Manisha Davé
Senior Talent Acquisition Partner
People
Adam Dalton
Head Of Legal, Corporate & Finance
People
Lucy Thornton
Senior Specialist - Process And Control, Credit Business Management
People
Katie Piosik
Head Of Organisation Effectiveness

Unlock access to complete

Funding Insights of NewDay

NewDay has successfully raised a total of $43.43M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in NewDay

NewDay has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include CVC, Credit Suisse and Varde Partners.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
PE firm investing in the UK
Locked Locked Locked
Global investment firm focusing on credit and credit-related assets across markets.
Locked Locked Locked
Tech & offline focused PE firm
Locked Locked Locked
Premium access

Investor details for NewDay

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by NewDay

NewDay has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Deko.

Investments
Premium access

Investment portfolio details for NewDay

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Purchase financing is enabled through a B2B2C multi-lender platform.
Locked Locked 2008 Locked
Premium access

Complete acquisition details for NewDay

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

Verified entity values are shown only after access is granted.

Financial Statements - NewDay

Premium access

Detailed financials for NewDay

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Newday Comparisons

NewDay Primary company
Description
Consumer credit financial services
Location
London, United Kingdom
Founded Year
2000
Annual Revenue
$516.8 M (USD)
Net Profit
$142.51 M (USD)
EBITDA
$163.42 M (USD)
Employees
1,346
As of 2022
Premium access

Peer comparison for NewDay

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of NewDay

NewDay operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Afterpay, Jaja, Tymit, KEEBO and Mbna, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
A buy now pay later service is offered by Afterpay.
Locked Locked Locked
Credit card issuing and processing solutions are provided.
Locked Locked Locked
Provider of credit cards for point-of-sale financing
Locked Locked Locked
Personal credit lines are offered via an online platform.
Locked Locked Locked
Co-branded credit card provider
Premium access

Detailed competitors of NewDay

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Newday

Premium access

Complete news archive for NewDay

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about NewDay

NewDay was founded in 2000 and raised its 1st funding round 5 years after it was founded.

NewDay is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

John Hourican is the current CEO of NewDay.

NewDay is a funded company, having raised a total of $43.43M across 5 funding rounds to date.

As of Jan 31, 2022, the latest employee count at NewDay is 1,346.

Annual revenue of NewDay is $516.8M as on Dec 31, 2021.

NewDay was founded in 2000 and is headquartered in London, United Kingdom. Operations focus on the consumer credit sector, divided into two segments: own-brands, where credit cards are issued to near-prime customers, and co-brands, involving partnerships with retailers like Amazon for branded credit and store cards. Services are delivered across the UK market.

NewDay's top competitors include Jaja, Afterpay and Mbna.

NewDay offers NewDay Platform, Aqua, marbles, and Pulse.

NewDay has made 1 acquisition, including Deko.

NewDay has 8 investors. Key investors include CVC, Credit Suisse, Varde Partners, Electra Private Equity, and Rothschild.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available