NOIN

Japan Founded: 2018 • Age: 8 yrs
Multi-category beauty products are retailed via an online platform.

About NOIN

NOIN is a company based in Japan founded in 2018. NOIN operates in a competitive market with competitors including cosme, Shinnihonseiyaku, I beauty store, Cosme Kitchen and FUTURE LABO, among others.

Key Metrics

Funding Insights of NOIN

  • Total Rounds 2
  • Investors Count 5

All 2 funding rounds of NOIN with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jan 2022–Series C–Sony Innovation Fund, Hakuhodo DY Ventures
–
Dec 2020–Seed–KDDI Open Innovation Fund
–
Valuation history

5 investors in total: 5 institutional.

Investors in NOIN

NOIN has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Sony Innovation Fund, Shinnihonseiyaku and Hakuhodo DY Ventures.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture capital fund investing in technology and AI sectors.
2016sonyinnovationfund.comTokyo, Japan
Venture capital firm investing in technology, data, and innovative business models.
–hakuhodody-ventures.co.jp-
Investments in tech seed and mid-stage ventures are targeted.
–kddi.com/ventures/koifSan Francisco, United States
Multi-category beauty, health, and pharmaceutical products are retailed online.
1992shinnihonseiyaku.co.jpFukuoka, Japan
HR consulting services are provided to businesses in Japan.
–mynavi.jpChiyoda City, Japan
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Investor details for NOIN

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of NOIN

3 dated milestones of NOIN across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded NOIN is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Series C,.

Competitors of NOIN

NOIN operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as cosme, Shinnihonseiyaku, I beauty store, Cosme Kitchen and FUTURE LABO, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
cosme.net1999Japan––
Functions as an online platform for product discovery and recommendations.
shinnihonseiyaku.co.jp1992Fukuoka, Japan––
Multi-category beauty, health, and pharmaceutical products are retailed online.
ibeautystore.com1999Chuo, Japan––
An e-commerce store offering multi-category beauty products.
cosmekitchen-webstore.jp2010Tokyo, Japan––
Operates an online platform providing a diverse selection of beauty products for consumers.
future-labo.com2003Minato, Japan––
Online retail platform offering multi-category beauty products
gorodtokyo.ru2010Tokyo, Japan––
An e-commerce platform offering a wide range of beauty products.
emikoshibamura.ai2019Osaka, Japan––
Manages an e-commerce store offering multi-category beauty products.
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Detailed competitors of NOIN

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of NOIN

The website of NOIN (noin.shop) receives about 8.5K visits a month.

  • Monthly visits
    8.5K

    ▼ 19.2% vs previous month

Similar websites

Websites whose visitors overlap most with NOIN. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
l-ls.co.jp
l-ls.co.jp
100%
–#2,121,788–
mensleatherstore.jp
mensleatherstore.jp
63%
–#243,688–
fulcloset.jp
fulcloset.jp
60%
–#1,074,896–

Latest news on Noin

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Complete news archive for NOIN

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to NOIN

10 companies that operate in the same segment as NOIN (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cosmetics, skincare, haircare, and wellness products are retailed online.
2012Mumbai, Maharashtra, IndiaUSD 103.18 MUSD 1.07 B10,990
Beauty and cosmetic products are retailed through an online platform.
2011Mumbai, Maharashtra, IndiaUSD 559.95 M––
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M–431
Online brand offering mens grooming products
2015Gurugram, Haryana, IndiaUSD 52.66 M––
Hair coloring kits are provided via an internet-first brand.
2013San Francisco, California, United StatesUSD 248.9 M–247
It offers a platform to schedule & manages appointments for beauty services
2012San Francisco, California, United StatesUSD 168.82 M––
Retailer of perfumes, cosmetics, skincare, and related gift set items
2012Gurugram, Haryana, IndiaUSD 58.54 M––
Platform offering multi-category natural beauty care products
2019Mumbai, Maharashtra, IndiaUSD 46.98 MUSD 9.25 M94
Online brand offering multi-category natural skin care and makeup products
2016Gurugram, Haryana, IndiaUSD 141.36 MUSD 182.2 M864
Multi-category organic grooming products for men are offered online.
2015Gurugram, Haryana, IndiaUSD 10.98 MUSD 13.91 M264
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Frequently Asked Questions about NOIN

NOIN was founded in 2018 and raised its 1st funding round 2 years after it was founded.

NOIN is headquartered in Japan.

NOIN was established in 2018 in Japan as an e-commerce platform focused on beauty products. Items from diverse brands are provided across categories including skincare, base makeup, lipsticks, eye makeup, and beauty appliances. The inventory encompasses options such as moisturizing emulsions, cleansing powders, eyeshadow creams, and palettes, supporting online purchasing for consumers in the region.

NOIN's top competitors include Shinnihonseiyaku, FUTURE LABO and cosme.

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