About NYX Professional Makeup
NYX Professional Makeup is a company based in El Segundo (United States) founded in 1999 was acquired by L'Oréal in June 2014. NYX Professional Makeup has raised $10.6 million across 1 funding round from investors including L'Oréal. The company has 109 employees. NYX Professional Makeup operates in a competitive market with competitors including Procter & Gamble, Douglas, L'Occitane, Glossier and Minimalist, among others.
- Headquarter El Segundo, United States
- Employees 109
- SectorsConsumer
- Website category Lifestyle · Beauty and Cosmetics
- Website nyxcosmetics.com
- Social LinkedIn X Facebook
- Acquired by L'Oréal (Jun 2014)
- Legal Name Nyx Los Angeles, Inc.
Funding Insights of NYX Professional Makeup
NYX Professional Makeup has successfully raised a total of $10.6M through 1 strategic funding round. The most recent funding activity was a Series B round of $10.6 million completed in October 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $10.6M
- Total Rounds 1
- Last Round Series B — $10.6M
- First Round $10.6M
(Oct 2010)
All 1 funding rounds of NYX Professional Makeup with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2010 | $10.6M | Series B | – | – | – |
1 investors in total: 1 institutional.
Investors in NYX Professional Makeup
NYX Professional Makeup has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include L'Oréal.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Internet first brand of skin & hair care, and makeup products for men and women | 1909 | loreal.com | Clichy, France |
Investor details for NYX Professional Makeup
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of NYX Professional Makeup
33 people are tracked at NYX Professional Makeup (12 in leadership, 21 in team); the tracked headcount is 109.
| Name | Role | Group |
|---|---|---|
Tracy Allen | Director | Leadership |
Nathalie Soleimanpour | Creative Director | Leadership |
Denée Pearson | Global Brand President | Leadership |
Rory Rockmore | Vp, Global Creative At NYX Professional Makeup | Leadership |
Laethe Coleman | HEAD OF Brand Design - Offline AND Online - U.s. | Leadership |
Diana Valdez | Vp, Brand & Consumer Experience | Leadership |
Estelle Dubois | AVP - Head Of Finance | Leadership |
Nancy Flan | Vice President | Leadership |
Andrew Carr | Head Of Retail & Activations | Leadership |
John Darcy | Head Of U.s. Creative | Leadership |
Danny Mikimoto | Director | Global Creative @ NYX Cosmetics / L'oréal | Leadership |
Liz Angermeier | Brand Activation Director | Leadership |
Shadi Ray | Senior Designer | Team |
Autumn White | Sr. PRO Artist Retail Operations + Marketing | Team |
Karin Gilliam | Senior Manager, New Stores & Facilities Maintenance | Team |
Stephanie Gaia | Executive Assistant | Team |
Jason Gullifer | Video Specialist | Team |
Christopher Guerrero | U.s. Chain Creative Designer And Visual Merchandiser | Team |
Lexie Bowman | Sr. Experiential And Partnerships Manager | Team |
Hunter Krawczak | Manager - Color & Artwork Development | Team |
13 more people are available in the full profile.
Complete people profiles for NYX Professional Makeup
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of NYX Professional Makeup
3 dated milestones of NYX Professional Makeup across 15 years, from founding to its latest funding, stage changes and deals.
- Founded NYX Professional Makeup is founded.
- Funding First funding round of $10.6M.
- Exit Acquired by L'Oréal.
Competitors of NYX Professional Makeup
NYX Professional Makeup operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Procter & Gamble, Douglas, L'Occitane, Glossier and Minimalist, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pg.com | 1837 | United States | – | 108,000 | Provider of FMCG conglomerate products | |
| douglas.bg | 1910 | Sofia, Bulgaria | – | – | Fragrances and beauty products are retailed by Douglas. | |
| loccitane.com | 1976 | Paris, France | $10M | – | Beauty and personal care products are sold by L'Occitane globally. | |
| glossier.com | 2005 | New York, United States | $266.4M | 368 | Multicategory beauty products are offered via an internet-first brand. | |
| beminimalist.co | 2018 | Jaipur, India | $17.02M | 545 | Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns | |
| elfcosmetics.com | 2004 | Oakland, United States | – | 339 | Multi-category color cosmetics are provided by an internet-first brand. | |
| loreal.com | 1909 | Clichy, France | – | 90,000 | Internet first brand of skin & hair care, and makeup products for men and women | |
| maesa.com | 1997 | New York, United States | – | 202 | Beauty products are manufactured for private labels and retailers. |
Detailed competitors of NYX Professional Makeup
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of NYX Professional Makeup
The website of NYX Professional Makeup (nyxcosmetics.com) receives about 1.1M visits a month and ranks #39,380 among all websites worldwide, #1,905 in Beauty and Cosmetics.
- Monthly visits1.1M
▼ 11.7% vs previous month
- Unique visitors736.2K
per month
- Global rank#39,380
among all websites
- Category rank#1,905
Lifestyle · Beauty and Cosmetics
- Bounce rate47%
- Pages per visit3.4
- Average visit2 min 02 sec
- DevicesDesktop 22% · Mobile 78%
Websites whose visitors overlap most with NYX Professional Makeup. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ulta.com | 100% | 47.7M | #504 | View details | |
| maccosmetics.com | 98% | 2.2M | #16,149 | View details | |
| maybelline.com | 94% | 1.2M | #38,352 | View details | |
| milanicosmetics.com | 93% | 268.8K | #163,459 | View details | |
| sephora.com | 92% | 54.5M | #494 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for NYX Professional Makeup
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Nyx Professional Makeup
Complete news archive for NYX Professional Makeup
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to NYX Professional Makeup
10 companies that operate in the same segment as NYX Professional Makeup (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about NYX Professional Makeup
NYX Professional Makeup was founded in 1999 and raised its 1st funding round 11 years after it was founded.
NYX Professional Makeup is headquartered in El Segundo, United States. It is registered at El Segundo, California, United States.
NYX Professional Makeup is a funded company, having raised a total of $10.6M across 1 funding round to date. The company's 1st funding round was a Series B of $10.6M, raised on Oct 2010.
NYX Professional Makeup has 109 employees.
NYX Professional Makeup was established in 1999 and is headquartered in El Segundo, United States. Operations focus on the cosmetics sector, where various makeup items such as lipsticks, foundations, eyeshadows, blushes, and mascaras are produced. Distribution occurs primarily in the US market through an online store and collaborations with offline retailers.
NYX Professional Makeup's top competitors include Procter & Gamble, Glossier and L'Oréal.
NYX Professional Makeup has 1 investor. Key investors include L'Oréal.
NYX Professional Makeup operates through Nyx Los Angeles, Inc..
Yes. NYX Professional Makeup was acquired by L'Oréal in June 2014.
The website of NYX Professional Makeup receives about 1.1 million visits a month and ranks #39,380 among all websites worldwide.