OptCulture

Houston, United States Founded: 2012 • Age: 14 yrs
Offers SaaS tools for customer engagement, loyalty, and analytics in retail sectors.
Annual revenue $51,133 Latest available
Total funding - Funding intelligence
Employees - Tracked headcount
Investors - Known backers
Products 5 Services tracked
Competitors 10 Brand Intelligence

About OptCulture

OptCulture is a company based in Houston (United States) founded in 2012. It operates as a SaaS and D2C. OptCulture offers products and services including Engage Campaigns, Segmentation, Customer 360, Coupons and Promotions, and Loyalty Programs. OptCulture operates in a competitive market with competitors including HubSpot, Constant Contact, Adobe, Freshworks and ActiveCampaign, among others.

  • Headquarter Houston, United States
  • Sectors
    Technology
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Optculture Private Limited
  • Date of Incorporation 16 Sep, 2016
  • Jurisdiction Shaikpet, Telangana, India
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $51.13 K (USD)
    255.6
    as on Mar 31, 2023
  • Net Profit
    -$19.65 K (USD)
    -42.92
    as on Mar 31, 2023
  • EBITDA
    -$19.43 K (USD)
    -43.72
    as on Mar 31, 2023
  • Latest Funding Round
    Not available
  • Investors
    Not available
  • Employee Count
    Not available
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Products & Services of OptCulture

OptCulture offers a comprehensive portfolio of products and services, including Engage Campaigns, Segmentation, Customer 360, Coupons and Promotions, and Loyalty Programs.

Product name locked
Category locked
Primary

Run marketing campaigns across channels like email and SMS.

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Improve retention through targeted customer segmentation tools.

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Provide holistic views of customer shopping behavior.

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Create personalized promotions on multiple channels.

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Engage customers with personalized loyalty and referral programs.

People of OptCulture

Headcount 10-50
Employee Profiles 5
Employee Profiles
People
Amith Lulla
CEO
People
Benjamin Gault
Director
People
Hitesh Sarda
Chief Technology Officer
People
Bhavana Bandaru
Inside Sales Manager

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Funding Insights of OptCulture

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Detailed funding history for OptCulture

Round names, dates, amounts, investors, and valuation history require an active premium plan.

  • Round names and dates
  • Funding amounts
  • Participating investors
  • Valuation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by OptCulture

Investments
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Investment portfolio details for OptCulture

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

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Financial Statements - OptCulture

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Detailed financials for OptCulture

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  • Profit trends
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Optculture Comparisons

OptCulture Primary company
Description
Offers SaaS tools for customer engagement, loyalty, and anal...
Location
Houston, United States
Founded Year
2012
Annual Revenue
$51.13 K (USD)
Net Profit
-$19.65 K (USD)
EBITDA
-$19.43 K (USD)
Employees
Not available
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Peer comparison for OptCulture

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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  • Headcount comparison
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Competitors of OptCulture

OptCulture operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as HubSpot, Constant Contact, Adobe, Freshworks and ActiveCampaign, among others.

Company Name Domain Founded year HQ Location Description
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Provider of AI-powered customer relationship management software
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Multi-channel online marketing tools are provided for small businesses.
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AI-powered platform manages marketing creatives and customer journeys.
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Cloud-based business process management suite solutions are delivered.
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Sales, CRM, and email marketing automation software is provided.
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Marketing campaigns are managed via a SaaS platform for professionals.
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Detailed competitors of OptCulture

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  • Domains and locations
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  • Competitive positioning

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Latest news on Optculture

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Complete news archive for OptCulture

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Frequently Asked Questions about OptCulture

OptCulture was founded in 2012.

OptCulture is headquartered in Houston, United States. It is registered at Houston, Texas, United States.

Annual revenue of OptCulture is $51.13K as on Mar 31, 2023.

OptCulture is a SaaS-based platform that delivers omni-channel marketing solutions for retail, direct-to-consumer, and e-commerce companies. It enables personalized customer experiences through integrations with POS systems, email, SMS, and WhatsApp. The platform supports features like campaigns, segmentation, loyalty programs, and analytics to boost revenue and retention. Trusted by over 250 global brands, it operates from locations in the USA, UAE, and India.

OptCulture's top competitors include HubSpot, Constant Contact and Adobe.

OptCulture offers Engage Campaigns, Segmentation, Customer 360, Coupons and Promotions, and Loyalty Programs.

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