About Otrium
Otrium is a company based in Amsterdam (Netherlands) founded in 2015 by Max Klijnstra and Milan Daniels. Otrium has raised $155.96 million across 6 funding rounds from investors including Eight Roads Ventures, Index Ventures and BOND. Otrium offers products and services including Otrium Platform and Otrium App. Otrium operates in a competitive market with competitors including Cult Mia, Designerwear, Jendaya, Hervia and Carnet de Mode, among others.
- Headquarter Amsterdam, Netherlands
- Founders Max Klijnstra, Milan Daniels
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Email••••••••
- Phone•••• ••••
- Website otrium.com/women
- Social LinkedIn X Facebook Instagram
- Total Equity Funding$155.96M (USD)
in 6 rounds
- Latest Funding Round$120M (USD), Series C
Mar 2021
- InvestorsEight Roads Ventures
& 8 more
Products & Services of Otrium
Otrium offers a comprehensive portfolio of products and services, including Otrium Platform and Otrium App.
Website for shopping discounted designer clothing and accessories
App for browsing and purchasing fashion items on mobile devices
Apps and channels of Otrium
Otrium publishes 1 mobile app with over 500K+ downloads.
Funding Insights of Otrium
Otrium has successfully raised a total of $155.96M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $120 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $155.96M
- Total Rounds 6
- Last Round Series C — $120M
- First Round $221,945
(Jun 2015)
- Investors Count 9
All 6 funding rounds of Otrium with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2021 | $120M | Series C | – | Index Ventures, Bond Capital | |
| May 2020 | $26.29M | Series B | – | Eight Roads Ventures | |
| May 2019 | $7.86M | Series A | – | Index Ventures | – |
| Jan 2018 | $918,251 | Angel Round | – | Adriaan Mol, Fred Gehring | – |
| Jun 2016 | $675,876 | Seed | – | Keadyn | – |
| Jun 2015 | $221,945 | Seed | – | Venture Fathers | – |
9 investors in total: 5 institutional and 4 angel.
Investors in Otrium
Otrium has secured backing from 9 investors, including venture fund and angel investors. Prominent investors backing the company include Eight Roads Ventures, Index Ventures and BOND.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in technology startups and entrepreneurs. | – | indexventures.com | - | |
Venture capital investment and global platform support for startups. | 2008 | eightroads.com | London, United Kingdom | |
Investments in multiple sectors are made by Bond Capital. | – | bondcap.com | San Francisco, United States | |
Keadyn Ventures is focused on funding disruptive tech startups. | – | keadyn.com | Rotterdam, Netherlands | |
- | – | venturefathers.com | - | |
HV Hans Veldhuizen | - | – | unknown_ecf6cc5014be4efdb | - |
AM Adriaan Mol | Dutch entrepreneur, angel investor, founded Mollie, active in Indian startups | – | unknown_c71ff7e6c7fa4a0e8 | - |
FG Fred Gehring | Angel investor, ex-CEO of Tommy Hilfiger, focused on fashion and consumer brands. | – | unknown_d4772414ec2748db9 | - |
LO Ludo Onnink | Angel investor and advisor, focused on Indian startups and technology | – | unknown_d420623bc9aa48ffb | - |
Investor details for Otrium
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Otrium
6 people are tracked at Otrium (4 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Max Klijnstra | Co-Founder | Leadership |
Milan Daniels | Co-Founder | Leadership |
Frank Van Valderen | CEO | Leadership |
Rutger van Boxtel | Chief Operating Officer And General Counsel | Leadership |
Merel Bokma | Executive Assistant to Milan & Max | Team |
Lara van Keller | Legal Counsel | Team |
Complete people profiles for Otrium
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Otrium
3 dated milestones of Otrium across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Otrium is founded.
- Funding First funding round of $222K.
- Funding Latest funding round, Series C, of $120.0M.
Competitors of Otrium
Otrium operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cult Mia, Designerwear, Jendaya, Hervia and Carnet de Mode, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cultmia.com | 2019 | London, United Kingdom | $10.92M | – | Women's fashion products are offered through an online platform. | |
| designerwear.co.uk | 2014 | Ormskirk, United Kingdom | – | 9 | Multi-category fashion products for men and kids are retailed online. | |
| shopjendaya.com | 2018 | London, United Kingdom | $1.21M | – | Multi-category fashion products by designers are retailed online. | |
| hervia.com | 1993 | Manchester, United Kingdom | – | 2 | Multi-category designer fashion products are retailed online by Hervia. | |
| carnetdemode.com | 2011 | Paris, France | $1.61M | – | Emerging fashion designers' collections are curated on an international marketplace. | |
| reve-en-vert.com | 2013 | London, United Kingdom | $425,166 | 2 | Online retailer of clothing and accessories is operated worldwide. | |
| label-source.co.uk | 2017 | Epping, United Kingdom | – | – | Online platform for buying and selling pre-owned luxury fashion items with fast services. | |
| lexception.com | 2011 | Paris, France | $1.31M | – | Designer fashion products are retailed online by LException. |
Detailed competitors of Otrium
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Otrium
The website of Otrium (otrium.com) receives about 243.8K visits a month and ranks #146,782 among all websites worldwide, #7,628 in Fashion and Apparel.
- Monthly visits243.8K
▲ 3.9% vs previous month
- Unique visitors96.5K
per month
- Global rank#146,782
among all websites
- Category rank#7,628
Lifestyle · Fashion and Apparel
- Bounce rate46%
- Pages per visit4.6
- Average visit1 min 57 sec
- DevicesDesktop 20% · Mobile 80%
Websites whose visitors overlap most with Otrium. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
watchwear.eu | watchwear.eu | 100% | – | #511,729 | – |
thisfits.me | thisfits.me | 98% | – | #5,703,660 | – |
mambastore.pt | mambastore.pt | 89% | – | #2,174,699 | – |
stylemi.co.uk | stylemi.co.uk | 88% | – | #448,385 | – |
porta188.com | porta188.com | 87% | – | #4,330,572 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Otrium
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Otrium
Complete news archive for Otrium
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Otrium
10 companies that operate in the same segment as Otrium (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about Otrium
Otrium was founded in 2015.
Otrium is headquartered in Amsterdam, Netherlands.
Frank Van Valderen is the current CEO of Otrium.
Otrium is a funded company, having raised a total of $155.96M across 6 funding rounds to date. The company's 1st funding round was a Seed of $221.95K, raised on Jun 2015.
Otrium was founded in 2015 and is based in Amsterdam, Netherlands. An online retail model is utilized in the fashion sector, where apparel, footwear, innerwear, and accessories are sold across multiple categories. Operations are supported by a mobile application accessible on iOS and Android devices. The platform enables digital sales of these products to customers in various regions.
Otrium's top competitors include Cult Mia, Jendaya and Reve-en-vert.
Otrium offers Otrium Platform and Otrium App.
Otrium has 9 investors. Key investors include Eight Roads Ventures, Index Ventures, BOND, Hans Veldhuizen, and Adriaan Mol.
Yes. Otrium publishes Otrium - your fashion outlet, with over 500,000 downloads.
The website of Otrium receives about 244 thousand visits a month and ranks #146,782 among all websites worldwide.