About Pattern89
Pattern89 is a Technology company based in Indianapolis (United States) founded in 2016 by R J Taylor, and was acquired by Shutterstock in July 2021. Digital advertising campaigns are managed and optimized through reporting tools. It operates in the Technology and Media & Entertainment sectors. Pattern89 has raised $7.5 million across 4 funding rounds from investors including Shutterstock, IrishAngels and Break Trail Ventures. Its chief executive, as recorded, is R J Taylor. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech, Campaign Management Platform and Multi-channel. Its competitors include NextRoll, RhythmOne and Mediaocean; 2 of its 3 listed competitors have raised funding.
Company details
Pattern89, rebranded from Quantifi, offers a digital advertising campaign management platform. Allows users to experiment across channels, audience and creative at scale and provides reporting tools to identify campaign performance. Its Discovery feature allows users to gain insights and analyze trends and patterns for optimizing content for social ads. Offers step-by-step recommendations to optimize campaigns by using anonymized co-op data in addition to recommending new channels. Its Social Scorecard provides users with a report of ad performance on Facebook, Instagram and Twitter. Major clients include LIDS, High Alpha and Enrollment Marketing.
- Headquarters Indianapolis, United States
- Founders R J Taylor
- Stage Acquired
- SectorsTechnologyMedia & Entertainment
- Email••••••••
- Website pattern89.com
- Social LinkedIn X Facebook
- Acquired by Shutterstock (Jul 2021)
- Total Equity Funding$7.5M (USD)
in 4 rounds
- InvestorsShutterstock
& 7 more
- Acquired byShutterstock
(Jul 2021)
Funding Insights of Pattern89
Pattern89 has successfully raised a total of $7.5M across 4 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $7.5M
- Total Rounds 4
- First Round $2M
(Jun 2017)
- Investors Count 7
All 4 funding rounds of Pattern89 with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2020 | $2M | Series A | – | VitalizeVC | |
| Apr 2020 | Debt – Conventional | – | – | ||
| Oct 2018 | $3.5M | Series A | – | F and M Investments | |
| Jun 2017 | $2M | Seed | – | – |
8 investors in total: 7 institutional and 1 angel.
Investors in Pattern89
Pattern89 has secured backing from 8 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Shutterstock, IrishAngels and Break Trail Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
An early-stage venture fund is operated by Break Trail Ventures. | breaktrailventures.com | Columbus, USA | ||
A venture firm that creates and funds B2B SaaS companies. | highalpha.com | |||
Early-stage investments are made in diverse sectors by the firm. | elevateventures.com | Indianapolis, United States | ||
VITALIZE Venture Capital is focused on seed stage WorkTech investments. | vitalize.vc | |||
Angel investments are made in Cloud, SaaS, and manufacturing sectors. | 2012 | irishangels.com | Chicago, United States | |
Retail real estate development and management services are provided. | 1992 | fandminvestments.net | Atlanta, Georgia | |
Royalty-free images, vectors, video clips, and music are supplied. | 2003 | shutterstock.com | New York, United States | |
CB Chris Baggott | Angel investor, co-founder of ExactTarget, active in Indian startup ecosystem | unknown_067d42d975074b39a |
Investor details for Pattern89
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Round participation
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People of Pattern89
175 people are tracked at Pattern89 (59 in leadership, 6 in board & advisors, 110 in team).
| Name | Role | Group |
|---|---|---|
R J Taylor | Founder & CEO | Leadership |
Sara Birmingham | Chief Human Resources Officer | Leadership |
Yolanda Khuu | Director, Global Payroll | Leadership |
Karolien Similon | Strategic Client Partner Corporate Enterprise | Leadership |
Madeline Fryman | Senior Client Partner | Leadership |
Paul J. Hennessy | Chief Executive Officer | Leadership |
Rik Powell | CFO | Leadership |
Courtney Totten | Cio/ciso & Interim CTO | Leadership |
Sebastien Pierre | Director, Regional HR & Employee Relations | Leadership |
Ana Carolina Guzman | Client Partner -corporate Essentials | Leadership |
Matt Furlong | Chief Marketplace Officer | Leadership |
Courtney Osborne | VP And Head Of Usca/emea Customer Growth | Leadership |
Janna Schuette | Director, Business Development & Product Partnerships | Leadership |
Kim Mullings | Head Of Finance & Operations | Leadership |
Franka B. | Technical Partner Manager | Leadership |
Ava Deng | People Partner | Leadership |
Denise Quaglia | Vice President Customer Service | Leadership |
Sarah Bell | Director, Corporate Growth - EMEA | Leadership |
Sean Vader | Senior Director, HR Business Partner | Leadership |
Lina Pesok | Tax Director | Leadership |
155 more people are available in the full profile.
Complete people profiles for Pattern89
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Pattern89
4 dated milestones of Pattern89 across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Pattern89 is founded.
- Funding First funding round of $2.0M.
- Funding Latest funding round, Debt – Conventional,.
- Exit Acquired by Shutterstock.
Competitors of Pattern89
Pattern89 has 3 listed competitors in our database, 2 of them funded. They include NextRoll, RhythmOne and Mediaocean.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| nextroll.com | 2006 | San Francisco, United States | $93.95M | 526 | Provider of data-driven marketing technology for B2B and D2C businesses | |
| rhythmone.com | 2004 | San Francisco, United States | $41.93M | 517 | Audiences are connected to brands via cross-screen video advertising. | |
| mediaocean.com | 2006 | New York, United States | 540 | Advertising software and integration services are provided for enterprises. |
Detailed competitors of Pattern89
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Top companies in MarketingTech
3 companies that operate in the same segment as Pattern89 (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Pattern89
Complete news archive for Pattern89
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Frequently Asked Questions about Pattern89
Pattern89 was founded in 2016 and raised its 1st funding round 1 year after it was founded.
Pattern89 is headquartered in Indianapolis, United States. It is registered at Indianapolis, Indiana, United States.
R J Taylor is the CEO of Pattern89, as recorded in our data. They have also founded this company.
Pattern89 is a funded company, having raised a total of $7.5M across 4 funding rounds to date. The company's 1st funding round was a Seed of $2M, raised on Jun 2017.
Pattern89, rebranded from Quantifi, offers a digital advertising campaign management platform. Allows users to experiment across channels, audience and creative at scale and provides reporting tools to identify campaign performance. Its Discovery feature allows users to gain insights and analyze trends and patterns for optimizing content for social ads. Offers step-by-step recommendations to optimize campaigns by using anonymized co-op data in addition to recommending new channels. Its Social Scorecard provides users with a report of ad performance on Facebook, Instagram and Twitter. Major clients include LIDS, High Alpha and Enrollment Marketing.
Pattern89's top competitors include NextRoll, Mediaocean and RhythmOne.
Pattern89 has 8 investors. Key investors include Shutterstock, IrishAngels, Break Trail Ventures, High Alpha, and Elevate Ventures.
Yes. Pattern89 was acquired by Shutterstock in July 2021.