About PayJoy
PayJoy is a Financial Services company based in San Francisco (United States) founded in 2015. Online platform for purchase financing. PayJoy has raised $204.62 million across 12 funding rounds from investors including Citi, ITOCHU and Warburg Pincus. Its website payjoy.com draws about 1.8 million monthly visits. Its Indian entity Payjoy India Private Limited reported revenue of ₹1.45 Cr. PayJoy offers products and services including Get a Phone, Get Credit, and Get a Loan. Its focus areas include FinTech, Alternative Lending, Online Lenders and Consumer Loans. Its competitors include Sunbit, Snap Finance and Uplift; 3 of its 3 listed competitors have raised funding.
Company details
PayJoy provides an online platform for purchase financing. It facilitates finance for consumer electronics, changing an up-front purchase into a monthly installment plan. This applies to everything from televisions and smartphones to microwaves and air conditioners. Customers register for PayJoy at a local merchant with their Facebook account, phone number, and government-issued I.D.
- Headquarters San Francisco, United States
- SectorsFinancial Services
- Website category Finance · Financial Planning and Management
- Website payjoy.com
- Social LinkedIn X Instagram
- Legal Name Payjoy India Private Limited
- Date of Incorporation 01 Nov, 2019
- Jurisdiction Bengaluru, Karnataka, India
- Indian entity revenue₹1.45 Cr
FY 2024 · -65% YoY
- Indian entity net profit₹16.3 Lakh
FY 2024 · 11% margin
- Indian entity EBITDA₹24.6 Lakh
FY 2024 · 17% margin
- Total Equity Funding$204.62M (USD)
in 12 rounds
- Latest Funding Round$140M (USD), Debt – Conventional
Dec 2025
- InvestorsCiti
& 18 more
Associated legal entities of PayJoy
PayJoy operates through Payjoy India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Payjoy India Private Limited CIN U72900KA2019FTC129264 | Active | 01 Nov 2019 | Bengaluru, Karnataka | ₹1.5 Cr | 2 | 2 | View details |
Products & Services of PayJoy
PayJoy offers a comprehensive portfolio of products and services, including Get a Phone, Get Credit, and Get a Loan.
Enables smartphone purchase on credit with weekly payments.
Offers quick credit approval via app without bank account.
Provides loans for personal use in emerging markets.
Funding Insights of PayJoy
PayJoy has successfully raised a total of $204.62M across 12 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $140 million completed in December 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $204.62M
- Total Rounds 12
- Last Round Debt – Conventional — $140M
- First Round $2.3M
(Oct 2015)
- Investors Count 19
Latest 10 of 12 funding rounds of PayJoy with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2025 | $140M | Debt – Conventional | – | – | |
| Sep 2023 | $210M | Debt – Conventional | – | – | |
| Jul 2023 | $150M | Series C | – | Warburg Pincus | |
| May 2023 | $14.79M | Series B | – | – | – |
| May 2019 | $20M | Series B | – | Greylock | |
| Nov 2018 | $20M | Debt – Venture | – | – | |
| Apr 2018 | $1M | Series A | – | – | – |
| Aug 2017 | $6M | Series A | – | Mouro Capital | |
| Jul 2016 | $9.7M | Debt – Venture | – | – | |
| Jul 2016 | $10.53M | Series A | – | Union Square Ventures, Eric Ver Ploeg |
19 investors in total: 17 institutional and 2 angel.
Investors in PayJoy
PayJoy has secured backing from 19 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Citi, ITOCHU and Warburg Pincus.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multi-stage private equity investments are pursued across diverse sectors. | 1966 | warburgpincus.com | New York, United States | |
Long-term private equity investments in transformational opportunities are pursued. | invus.com | New York, United States | ||
Venture capital firm focused on blockchain, wellbeing, and multiple sectors | usv.com | New York, United States | ||
Venture capital firm specializing in early-stage tech investments and founder support. | 1965 | greylock.com | ||
Tech focused Stage-Agnostic VC Firm investing in Sub-Saharan Africa and North America | echovc.com | Lagos, Nigeria | ||
Venture capital investments in fintech and technology for wealth and health. | corevc.com | |||
Alternative credit funding and incubation are provided for lending startups. | arclabs.co | San Francisco, United States | ||
Venture capital firm focused on fintech companies | mourocapital.com | London, United Kingdom | ||
Venture debt is provided globally across multiple sectors. | 1980 | westerntech.com | Portola Valley, United States | |
Tech focused Early stage VC Firm investing in the US | fenwaysummer.com | Bethesda, United States |
Investor details for PayJoy
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Payjoy India Private Limited (PayJoy)
Payjoy India Private Limited is the primary company behind PayJoy. The board of Payjoy India Private Limited currently have 2 directors; the longest-serving is Raman Baijal, appointed in 2020. 4 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Raman Baijal DIN 08710445 | Whole-time director | 27 Feb 2020 | 6 yrs 7 mo | Payjoy India Private Limited |
| Bradley Robert Pennington DIN 09123658 | Director | 24 Mar 2023 | 3 yrs 7 mo | Payjoy India Private Limited |
People of PayJoy
63 people are tracked at PayJoy (17 in leadership, 7 in board & advisors, 39 in team).
| Name | Role | Group |
|---|---|---|
Deepak Murthy | President | Leadership |
Weili Dong | Chief Of Staff | Leadership |
Bharath Ramarathinam | Chief Technology Officer | Leadership |
Nick Zakrasek | President, Product Development | Leadership |
Gabriel Mas | Senior Vice President | Leadership |
Gib Lopez | COO | Leadership |
Doug Ricket | Founder & CEO | Leadership |
Diana Artunduaga | Global Delivery Director | Leadership |
Vijay Chinnakannan | Director Of Engineering | Leadership |
Camila Perez Aloi | Director Of Portfolio Management | Leadership |
Alex Makings | Head Of Operations ZA | Leadership |
Rocío Guzmán | Head Of Media | Leadership |
Simon Katz | Vice President & GM Latam | Leadership |
Max César | Director Global Operations | Leadership |
Roubinder Singh | Director Of Product Management | Leadership |
Deepak M. | President | Leadership |
Brad Pennington | President, Financial Products | Leadership |
Nick Talwar | Director | Board & advisors |
Roy Katz | Board Of Director | Board & advisors |
Arjan Schütte | Director | Board & advisors |
43 more people are available in the full profile.
Complete people profiles for PayJoy
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of PayJoy
Figures of Payjoy India Private Limited, the primary company behind PayJoy, for FY 2024. Revenue was ₹1.45 Cr (-65% year on year). Net profit was ₹16.3 Lakh (11% margin). EBITDA was ₹24.6 Lakh (17% margin). Revenue has grown at a compounded annual rate of -30% over three years.
- ₹1.45 CrRevenue · FY 2024 · -65% YoY
- ₹16.3 LakhNet profit · 11% margin
- ₹24.6 LakhEBITDA · 17% margin
- ₹1 LakhPaid-up capital
- 2Employees (provident fund records)
- -30%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Payjoy India Private Limited are on its company page.
Detailed financial statements for PayJoy
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of PayJoy
3 dated milestones of PayJoy across 10 years, from founding to its latest funding, stage changes and deals.
- Founded PayJoy is founded.
- Funding First funding round of $2.3M.
- Funding Latest funding round, Debt – Conventional, of $140.0M.
Competitors of PayJoy
PayJoy has 3 listed competitors in our database, 3 of them funded. They include Sunbit, Snap Finance and Uplift.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sunbit.com | 2016 | Los Angeles, United States | $158.63M | 128 | Point-of-sale financing is facilitated via an online platform for retailers. | |
| snapfinance.com | 2012 | Salt Lake, United States | $30.09M | 621 | Merchandise financing is offered through partner stores. | |
| uplift.com | 2014 | Sunnyvale, United States | $146.2M | 119 | Point-of-sale financing for travel bookings is offered by Uplift. |
Detailed competitors of PayJoy
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of PayJoy
The website of PayJoy (payjoy.com) receives about 1.8M visits a month and ranks #20,816 among all websites worldwide, #1,334 in Financial Planning and Management.
- Monthly visits1.8M
▼ 11.5% vs previous month
- Unique visitors255.9K
per month
- Global rank#20,816
among all websites
- Category rank#1,334
Finance · Financial Planning and Management
- Bounce rate23%
- Pages per visit9.9
- Average visit10 min 26 sec
- DevicesDesktop 66% · Mobile 34%
Websites whose visitors overlap most with PayJoy. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| aplazo.mx | 100% | 529.5K | #85,155 | View details | |
santander.com.pe | santander.com.pe | 96% | #673,309 | – | |
| asaas.com | 69% | 7.9M | #7,554 | View details | |
| parcelex.com.br | 58% | 150.6K | #240,269 | View details |
Top companies in Alternative Lending
3 companies that operate in the same segment as PayJoy (Alternative Lending) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Diversified loans are provided via an AI-enabled online marketplace. | 2012 | Palo Alto, California, United States | USD 128.65 M | USD 1.04 B | 1,190 | |
Various consumer loans and financial services are offered online. | 2011 | San Francisco, California, United States | USD 3.04 B | USD 4.77 B | 6,843 | |
Credit score checking and comparison platform for financial products | 2007 | San Francisco, California, United States | USD 869.77 M | 1,487 |
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Related news about Payjoy
Complete news archive for PayJoy
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Frequently Asked Questions about PayJoy
PayJoy was founded in 2015.
PayJoy is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
PayJoy is a funded company, having raised a total of $204.62M across 12 funding rounds to date. The company's 1st funding round was a Debt – Venture of $9.7M, raised on Oct 2015.
The primary company behind PayJoy, Payjoy India Private Limited, reported revenue of ₹1.45 Cr for FY 2024, down 65% year on year.
PayJoy provides an online platform for purchase financing. It facilitates finance for consumer electronics, changing an up-front purchase into a monthly installment plan. This applies to everything from televisions and smartphones to microwaves and air conditioners. Customers register for PayJoy at a local merchant with their Facebook account, phone number, and government-issued I.D.
PayJoy's top competitors include Sunbit, Snap Finance and Uplift.
PayJoy offers Get a Phone, Get Credit, and Get a Loan.
PayJoy has 19 investors. Key investors include Citi, ITOCHU, Warburg Pincus, Western Technology Investment, and Invus.
PayJoy operates through Payjoy India Private Limited.
The legal entities of PayJoy currently have 2 directors, including Raman Baijal, Bradley Robert Pennington.
The website of PayJoy receives about 1.8 million visits a month and ranks #20,816 among all websites worldwide.