About Peerset
Peerset is a Media & Entertainment company based in San Francisco (United States) founded in 2005, and was acquired by Piksel in June 2011. Psychographic profiles are analyzed for ad recommendation services. Its focus areas include Enterprise Applications, AdTech and Data Management Platform. Its competitors include mParticle, Ubermedia and Acxiom; 2 of its 3 listed competitors have raised funding.
Company details
Founded in 2005 and based in San Francisco, United States, Peerset operates in the advertising technology sector. User interests, lifestyles, values, and attitudes are examined from social media data. Connections among these elements are interpreted to generate predictions on ad-user matches. Advertisers, social networks, and publishers utilize these services to forecast engagement likelihood and optimize ad inventory placement.
- Headquarters San Francisco, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website peerset.com
- Social LinkedIn X
- Acquired by Piksel (Jun 2011)
Investors in Peerset
Peerset has secured backing from 1 investor. Prominent investors backing the company include Piksel.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Piksel is engaged in delivering digital transformation and IT solutions. | 1998 | piksel.com | New York, United States |
Investor details for Peerset
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- Complete investor list
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Verified entity values are shown only after access is granted.
Timeline of Peerset
2 dated milestones of Peerset across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Peerset is founded.
- Exit Acquired by Piksel.
Competitors of Peerset
Peerset has 3 listed competitors in our database, 2 of them funded. They include mParticle, Ubermedia and Acxiom.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mparticle.com | 2012 | New York, United States | $266.6M | 151 | Customer data is collected and connected via API-based platform. | |
| ubermedia.com | 2010 | Pasadena, United States | $38.1M | Cross-screen mobile audiences are targeted using location and social signals. | ||
| acxiom.com | 1969 | Little Rock, United States | Acxiom is engaged in providing data-driven marketing solutions. |
Detailed competitors of Peerset
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- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Peerset (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Frequently Asked Questions about Peerset
Peerset was founded in 2005.
Peerset is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Founded in 2005 and based in San Francisco, United States, Peerset operates in the advertising technology sector. User interests, lifestyles, values, and attitudes are examined from social media data. Connections among these elements are interpreted to generate predictions on ad-user matches. Advertisers, social networks, and publishers utilize these services to forecast engagement likelihood and optimize ad inventory placement.
Peerset has 1 investor. Key investors include Piksel.
Yes. Peerset was acquired by Piksel in June 2011.