About PetMatrix
PetMatrix is a company based in New York (United States) founded in 2008 was acquired by Spectrum Brands in April 2017.. The company has 13 employees as of December 31, 2017. PetMatrix operates in a competitive market with competitors including Freshpet, I And Love And You, Ainsworth Pet Nutrition, Petsense and Nature's Variety, among others.
- Headquarter New York, United States
- Employees 13 as on 31 Dec, 2017
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
- Legal Name Petmatrix, Llc
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Spectrum Brands
& 1 more
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Employee Count
13
as on Dec 31, 2017
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Acquired by
Spectrum Brands
(Apr 28, 2017)
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Funding Insights of PetMatrix
- Total Funding Total Funding
- Total Rounds 1
- Last Round Last Round
- First Round First Round
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug, 2012 | Amount | Seed - PetMatrix | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in PetMatrix
PetMatrix has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Spectrum Brands and Friend Skoler & Co. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Founded Year | Domain | Location | |
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Home essentials, pet supplies, and pest control products are manufactured.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by PetMatrix
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - PetMatrix
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Petmatrix Comparisons
Competitors of PetMatrix
PetMatrix operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Freshpet, I And Love And You, Ainsworth Pet Nutrition, Petsense and Nature's Variety, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Internet first brand offering refrigerated pet food
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| domain | founded_year | HQ Location |
Premium dog and cat food is manufactured using natural ingredients.
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| domain | founded_year | HQ Location |
Pet food and treats are produced, distributed, and marketed.
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| domain | founded_year | HQ Location |
Multi-category pet supplies are offered through an online platform.
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| domain | founded_year | HQ Location |
Manufacturer of pet food products from natural ingredients
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| domain | founded_year | HQ Location |
Provider of raw food diets and supplements for dogs and cats
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about PetMatrix
When was PetMatrix founded?
PetMatrix was founded in 2008 and raised its 1st funding round 4 years after it was founded.
Where is PetMatrix located?
PetMatrix is headquartered in New York, United States. It is registered at New York, New York, United States.
How many employees does PetMatrix have?
As of Dec 31, 2017, the latest employee count at PetMatrix is 13.
What does PetMatrix do?
PetMatrix was founded in 2008 in New York, United States, and operates in the pet products sector. Patented non-rawhide chews are produced under the Dreambone and Smartbones brands, featuring a vegetable-based outer layer combined with real chicken jerky. These items are distributed to mass merchants, specialty pet stores, and grocery retailers, with claims of being rawhide-free and 99 digestible.
Who are the top competitors of PetMatrix?
PetMatrix's top competitors include Freshpet, I And Love And You and Petsense.
Who are PetMatrix's investors?
PetMatrix has 2 investors. Key investors include Spectrum Brands, and Friend Skoler & Co.