About BarkBox
BarkBox is a Consumer company based in New York (United States) founded in 2011 by Carly Strife, and was acquired by Northern Star in December 2020. Online subscription platform offering dog supplies. BarkBox has raised $83.01 million across 7 funding rounds from investors including Creative Artists Agency, City National Bank and Lerer Hippeau. The company has 686 employees. Its website barkbox.com draws about 253 thousand monthly visits. Its focus areas include Retail, Pet Tech, Pet Supplies Ecommerce and Horizontal. Its legal entity is BARKBOX, INC. Its competitors include PupBox, Pupjoy and PetBox; 1 of its 3 listed competitors has raised funding.
Company details
BarkBox was founded in 2011 in New York, United States, as an online subscription service in the pet care sector. Monthly themed boxes containing selected dog food, treats, toys, and gifts are curated and shipped directly to customers throughout the United States. Operations focus on direct-to-consumer delivery, with co-founder Carly Strife contributing to the platforms development.
- Headquarters New York, United States
- Employees 686
- Founders Carly Strife
- Stage Acquired
- SectorsConsumer
- Website category Pets and Animals · Pet Food and Supplies
- Email••••••••
- Website barkbox.com
- Social X Facebook
- Acquired by Northern Star (Dec 2020)
- Legal Name Barkbox, Inc.
- Total Equity Funding$83.01M (USD)
in 7 rounds
- Latest Funding Round$60M (USD), Series C
May 2016
- InvestorsCreative Artists Agency
& 23 more
- Employee Count686
- Acquired byNorthern Star
(Dec 2020)
Funding Insights of BarkBox
BarkBox has successfully raised a total of $83.01M across 7 strategic funding rounds. The most recent funding activity was a Series C round of $60 million completed in May 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $83.01M
- Total Rounds 7
- Last Round Series C — $60M
- First Round $100,000
(Feb 2012)
- Investors Count 23
All 7 funding rounds of BarkBox with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2016 | $60M | Series C | – | August Capital | |
| Jul 2014 | $15M | Series B | – | Resolute Ventures | |
| Apr 2013 | $5M | Series A | – | RRE Ventures | |
| Jul 2012 | $1.7M | Series A | – | Resolute Ventures | |
| Jun 2012 | $1.21M | Series A | – | – | – |
| Mar 2012 | $135,000 | Debt – Conventional | – | – | – |
| Feb 2012 | $100,000 | Seed | – | Gary Vaynerchuk | – |
24 investors in total: 16 institutional and 8 angel.
Investors in BarkBox
BarkBox has secured backing from 24 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Creative Artists Agency, City National Bank and Lerer Hippeau.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital is invested personally in fewer enterprises, with support provided for building game-changing businesses. | augustcap.com | |||
VC firm investing in seed and early stage companies in the US | rre.com | New York, United States | ||
Early-stage venture capital funding is provided to founders. | resolute.vc | San Francisco, United States | ||
Early-stage tech investments are made primarily in US companies. | slow.co | New York, United States | ||
Venture capital investments are provided by BDMI to technology companies. | bdmifund.com | New York, United States | ||
US focused venture capital firm | vastvc.com | New York, United States | ||
Investing in early-stage tech companies and ideas. | boxgroup.com | |||
USA focused VC firm investing in seed and early stage startups | 2010 | lererhippeau.com | New York, United States | |
US focused venture capital firm | polarispartners.com | Boston, United States | ||
Venture capital and acceleration are provided to tech startups. | 500.co | Ho Chi Minh City, Vietnam |
Investor details for BarkBox
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of BarkBox
88 people are tracked at BarkBox (32 in leadership, 1 in board & advisors, 55 in team); the tracked headcount is 686.
| Name | Role | Group |
|---|---|---|
Carly Strife | Co-Founder | Leadership |
Kevin Eales Cpsm | Director Global Sourcing, Consumables | Leadership |
Tara Vingelli | Head Of Fp&a | Leadership |
Matt Meeker | CEO, Founder & Executive Chairman | Leadership |
Christina Donnelly | Chief of Staff & Assistant Corporate Secretary | Leadership |
Mike Novotny | President, BARK Eats | Leadership |
Michael Mougias | VP, Investor Relations | Leadership |
Mikkel Holm | Chief Innovation Officer | Leadership |
Zahir Ibrahim | CFO | Leadership |
Jeremia Venter | Vice President, Supply Chain | Leadership |
Jerimy Capps | Director Of Program Management, Supply Chain | Leadership |
Katharine Enos | Director, Flight Experience & Operations - BARK Air | Leadership |
Michael Parness | CMO & Gm, Play | Leadership |
Alana Sage | Director, Compensation, HRIS & People Analytics | Leadership |
Brian Dostie | Vp, Corporate Controller | Leadership |
Andrea Cáceres | Art Director, Subscription | Leadership |
Jeffrey Awong | Senior Vice President - Supply Chain | Leadership |
Melissa Conard | Director Of Sales And Operations Planning (s&op) | Leadership |
Emily Aeillo Jensen | Sr. Director Of Planning | Leadership |
Michael Black | Chief Revenue Officer | Leadership |
68 more people are available in the full profile.
Complete people profiles for BarkBox
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of BarkBox
4 dated milestones of BarkBox across 9 years, from founding to its latest funding, stage changes and deals.
- Founded BarkBox is founded.
- Funding First funding round of $100K.
- Funding Latest funding round, Series C, of $60.0M.
- Exit Acquired by Northern Star.
Competitors of BarkBox
BarkBox has 3 listed competitors in our database, 1 of them funded. They include PupBox, Pupjoy and PetBox.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pupbox.com | 2014 | San Francisco, United States | Monthly subscription boxes with puppy products and education are delivered. | |||
| pupjoy.com | 2014 | Chicago, United States | Customized dog treats, toys, and accessories are delivered via subscription. | |||
| getpetbox.com | 2012 | San Diego, United States | $975,000 | Online subscription-based platform offering pet products |
Detailed competitors of BarkBox
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of BarkBox
The website of BarkBox (barkbox.com) receives about 253.2K visits a month and ranks #139,727 among all websites worldwide, #898 in Pet Food and Supplies.
- Monthly visits253.2K
▼ 14.9% vs previous month
- Unique visitors155.1K
per month
- Global rank#139,727
among all websites
- Category rank#898
Pets and Animals · Pet Food and Supplies
- Bounce rate51%
- Pages per visit3.3
- Average visit2 min 56 sec
- DevicesDesktop 25% · Mobile 75%
Websites whose visitors overlap most with BarkBox. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| bark.co | 100% | 1.7M | #27,384 | View details | |
| chewy.com | 63% | 46.5M | #671 | View details | |
| baxterboo.com | 59% | 57.8K | #398,966 | View details | |
| pupperoni.com | 55% | 36.2K | #915,390 | View details | |
| dog.com | 54% | 5.6K | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for BarkBox
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Pet & Animal Care Platforms
3 companies that operate in the same segment as BarkBox (Pet & Animal Care Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
App-based pet sitting marketplace | 2011 | Olympia, Washington, United States | USD 409.19 M | |||
Fresh, human-grade dog food is delivered through subscription plans. | 2015 | New York, New York, United States | USD 67.65 M | |||
Pet sitters are matched with owners through an online marketplace. | 2010 | Los Angeles, California, United States | USD 98.45 M |
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Related news about Barkbox
Complete news archive for BarkBox
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Frequently Asked Questions about BarkBox
BarkBox was founded in 2011 and raised its 1st funding round 1 year after it was founded.
BarkBox is headquartered in New York, United States. It is registered at New York, New York, United States.
BarkBox is a funded company, having raised a total of $83.01M across 7 funding rounds to date. The company's 1st funding round was a Seed of $100K, raised on Feb 2012.
BarkBox has 686 employees.
BarkBox was founded in 2011 in New York, United States, as an online subscription service in the pet care sector. Monthly themed boxes containing selected dog food, treats, toys, and gifts are curated and shipped directly to customers throughout the United States. Operations focus on direct-to-consumer delivery, with co-founder Carly Strife contributing to the platforms development.
BarkBox has 24 investors. Key investors include Creative Artists Agency, City National Bank, Lerer Hippeau, August Capital, and RRE Ventures.
BarkBox operates through Barkbox, Inc..
Yes. BarkBox was acquired by Northern Star in December 2020.
The website of BarkBox receives about 253 thousand visits a month and ranks #139,727 among all websites worldwide.