About Pupford
Pupford is a company based in American Fork (United States) founded in 2017 by Michael Que Steele, Yukiko Stephan, and EG Stephan. Pupford has raised $200 thousand across 2 funding rounds from investors including Peterson Partners, Bob Rubin and Zak Zarbock. Pupford offers products and services including Training Treats, Engage Chews, and Pupford App. Pupford operates in a competitive market with competitors including Dogo App, GoDog, GoodPup, Woofz and The Mantrailing App, among others.
- Headquarter American Fork, United States
- Founders Michael Que Steele, Yukiko Stephan, EG Stephan
- SectorsConsumer
- Website category Pets and Animals · Pets
- Email••••••••
- Website pupford.com
- Social LinkedIn Facebook Instagram YouTube
- Legal Name Pupford, Llc
- Total Equity Funding$200K (USD)
in 2 rounds
- InvestorsPeterson Partners
& 4 more
Products & Services of Pupford
Pupford offers a comprehensive portfolio of products and services, including Training Treats, Engage Chews, and Pupford App.
High-value treats designed for effective dog training sessions.
Chews to keep dogs occupied and promote mental stimulation.
Mobile app offering courses for dog behavior and training.
Apps and channels of Pupford
Pupford publishes 2 mobile apps with over 100K+ downloads; its YouTube channel Pupford has 9.52K subscribers and 30 videos.
Videos from Pupford
The most watched videos on Pupford's YouTube channel, Pupford (9.52K subscribers). Click a video to play it here.
More on Pupford.
Funding Insights of Pupford
Pupford has successfully raised a total of $200K across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $200,000
- Total Rounds 2
- First Round $200,000
(Jun 2020)
- Investors Count 5
All 2 funding rounds of Pupford with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2022 | – | Seed | – | Peterson Partners | |
| Jun 2020 | $200,000 | Seed | – | – | – |
5 investors in total: 1 institutional and 4 angel.
Investors in Pupford
Pupford has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Peterson Partners, Bob Rubin and Zak Zarbock.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed-stage investments in US tech and offline companies are targeted. | 2003 | petersonpartners.com | Salt Lake City, United States | |
BR Bob Rubin | Indian angel investor with focus on early-stage startups. | – | unknown_86437ce40df444e08 | - |
ZZ Zak Zarbock | Angel investor and entrepreneur, co-founder of Z47, focused on Indian startups | – | unknown_82156b3e3cef41149 | - |
BO Beau Oyler | Angel investor, founder of Enclav, focused on Indian startups | – | unknown_42a9cfa5f46b48c4a | - |
SM Skyler Meine | Indian angel investor focusing on early-stage tech startups. | – | unknown_5d17368ec5c242afb | - |
Investor details for Pupford
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Pupford
9 people are tracked at Pupford (6 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Michael Que Steele | Co-Founder | Leadership |
Yukiko Stephan | Co-Founder | Leadership |
EG Stephan | Co-Founder | Leadership |
Lizzy Pinckney | Creative Director | Leadership |
Jacob Young | Chief Revenue Officer (cro) | Leadership |
🏔David Jones | VP of Marketing | Leadership |
Austin Stephan | Copywriter | Team |
Abbie Montierth | Graphic Designer | Team |
Stanton Jensen | CRO Manager | Team |
Complete people profiles for Pupford
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Pupford
3 dated milestones of Pupford across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Pupford is founded.
- Funding First funding round of $200K.
- Funding Latest funding round, Seed,.
Competitors of Pupford
Pupford operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Dogo App, GoDog, GoodPup, Woofz and The Mantrailing App, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| dogo.app | 2016 | Berlin, Germany | $3M | – | App-based platform for pet training | |
| godog.me | 2019 | Minsk, Belarus | – | – | GoDog is recognized for providing a mobile app focused on dog training and care. | |
| goodpup.com | 2003 | Canton, United States | – | 1 | Provider of dog training courses | |
| woofz.com | 2017 | Limassol, Cyprus | – | – | Offers app-based dog training programs for owners and puppies. | |
| the-mantrailing-app.com | 2016 | Weyarn, Germany | – | – | Mobile app for capturing and filing dog training trails with automatic data features. | |
| traini.app | 2022 | Palo Alto, United States | $1.39M | – | An online application for personalized dog training is provided. | |
| puppr.app | 2017 | San Marcos, United States | – | – | Mobile app providing dog training lessons, guides, and live expert chat. |
Detailed competitors of Pupford
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Pupford
The website of Pupford (pupford.com) receives about 160.8K visits a month and ranks #263,675 among all websites worldwide, #1,863 in Pets.
- Monthly visits160.8K
▲ 4.5% vs previous month
- Unique visitors72.4K
per month
- Global rank#263,675
among all websites
- Category rank#1,863
Pets and Animals · Pets
- Bounce rate38%
- Pages per visit2.3
- Average visit47 sec
- DevicesDesktop 16% · Mobile 84%
Websites whose visitors overlap most with Pupford. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
k9ti.org | k9ti.org | 100% | – | #543,784 | – |
apassionforpaws.org | apassionforpaws.org | 94% | – | #1,023,878 | – |
petmoo.com | petmoo.com | 81% | – | – | – |
| woofz.com | 75% | 97.8K | – | View details | |
| mywaggle.com | 75% | 47.6K | #524,866 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Pupford
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Pupford
Complete news archive for Pupford
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Pupford
10 companies that operate in the same segment as Pupford (Pet & Animal Care Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
App-based pet sitting marketplace | 2011 | Olympia, Washington, United States | USD 409.19 M | – | – | |
Online subscription platform offering dog supplies | 2011 | New York, New York, United States | USD 83.01 M | – | 686 | |
Fresh, human-grade dog food is delivered through subscription plans. | 2015 | New York, New York, United States | USD 67.65 M | – | – | |
Wearable GPS devices for pet tracking are offered by Tractive. | 2012 | Pasching, Upper Austria, Austria | USD 35.5 M | – | – | |
Multi-category pet products and pets are retailed online. | 2021 | Bengaluru, Karnataka, India | USD 63.81 M | – | – | |
Pet sitters are matched with owners through an online marketplace. | 2010 | Los Angeles, California, United States | USD 98.45 M | – | – | |
Internet first brand offering refrigerated pet food | 2006 | Secaucus, New Jersey, United States | USD 54 M | USD 1.1 B | 1,300 | |
Tailor-made dry dog food is freshly blended for individual needs. | 2013 | London, England, United Kingdom | USD 7.82 M | USD 118.2 M | 378 | |
Private label brand of tracking devices for dogs | 2012 | San Francisco, California, United States | USD 21 M | – | – | |
Platform offering cooked-meal delivery service for dogs | 2016 | London, England, United Kingdom | USD 477.37 M | USD 48.04 M | – |
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Frequently Asked Questions about Pupford
Pupford was founded in 2017 and raised its 1st funding round 3 years after it was founded.
Pupford is headquartered in American Fork, United States. It is registered at American Fork, Utah, United States.
Pupford is a funded company, having raised a total of $200K across 2 funding rounds to date. The company's 1st funding round was a Seed of $200K, raised on Jun 2020.
Pupford was founded in 2017 and is headquartered in American Fork, United States. Operations focus on the pet care sector, where dog food, joint supplements, and training services are offered to support canine health and behavior. Products and services are distributed through the companys domain, pupford.com, targeting dog owners across the region. Co-founders include Michael Que Steele, Yukiko Stephan, and EG Stephan.
Pupford offers Training Treats, Engage Chews, and Pupford App.
Pupford has 5 investors. Key investors include Peterson Partners, Bob Rubin, Zak Zarbock, Beau Oyler, and Skyler Meine.
Pupford operates through Pupford, Llc.
Yes. Pupford publishes Pupford: Dog & Puppy Training and 1 more app, with over 100,000 downloads.
The website of Pupford receives about 161 thousand visits a month and ranks #263,675 among all websites worldwide.