About Rare Beauty
Rare Beauty is a company based in El Segundo (United States) founded in 2001. It operates as a D2C, and B2C. Rare Beauty offers products and services including Soft Pinch Bouncy Blush, Liquid Touch Brightening Concealer, and Kind Words Matte Lipstick. Rare Beauty operates in a competitive market with competitors including Glossier, Minimalist, E.L.F Cosmetics, Beautycounter and Too Faced, among others.
- Headquarter El Segundo, United States
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Sectors
Consumer
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Annual Revenue
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Products & Services of Rare Beauty
Rare Beauty offers a comprehensive portfolio of products and services, including Soft Pinch Bouncy Blush, Liquid Touch Brightening Concealer, and Kind Words Matte Lipstick. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Matte blush that blends like a cream for natural cheek color.
Brightening formula for covering blemishes and under-eye areas.
Matte lipstick providing long-lasting, comfortable wear.
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Leadership Team
13 people
Sales and Marketing
11 people
Product Management Team
9 people
Creative and Marketing Team
5 people
Operations Team
4 people
Software Development Team
4 people
Senior Team
2 people
Human Resources and Administration
2 people
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Funding Insights of Rare Beauty
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Rare Beauty
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Rare Beauty
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Rare Beauty Comparisons
Competitors of Rare Beauty
Rare Beauty operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Glossier, Minimalist, E.L.F Cosmetics, Beautycounter and Too Faced, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Multicategory beauty products are offered via an internet-first brand.
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| domain | founded_year | HQ Location |
Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
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| domain | founded_year | HQ Location |
Multi-category color cosmetics are provided by an internet-first brand.
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| domain | founded_year | HQ Location |
Multi-category beauty products are offered online by Beautycounter.
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| domain | founded_year | HQ Location |
A variety of makeup products is offered by Too Faced.
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| domain | founded_year | HQ Location |
Makeup products are recommended online based on personal quizzes.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Rare Beauty
Frequently Asked Questions about Rare Beauty
When was Rare Beauty founded?
Rare Beauty was founded in 2001.
Where is Rare Beauty located?
Rare Beauty is headquartered in El Segundo, United States. It is registered at El Segundo, California, United States.
What does Rare Beauty do?
Rare Beauty is a cosmetics company that produces and sells vegan, cruelty-free makeup products such as blushes, lipsticks, and tools. It operates an online store for direct purchases, emphasizing mental health initiatives through the Rare Impact Fund. The brand focuses on accessibility and sustainability, shipping to various countries from its base in the United States, and serves global consumers seeking ethical beauty options.
Who are the top competitors of Rare Beauty?
Rare Beauty's top competitors include Glossier, Minimalist and E.L.F Cosmetics.
What products or services does Rare Beauty offer?
Rare Beauty offers Soft Pinch Bouncy Blush, Liquid Touch Brightening Concealer, and Kind Words Matte Lipstick.