About Reaction Commerce
Reaction Commerce is a Retail company based in Santa Monica (United States) founded in 2013. Open source storefront solutions are provided for SMBs. Reaction Commerce has raised $11.2 million across 2 funding rounds from investors including Crosscut Ventures, Google Ventures and Double M Partners. Its focus areas include E-Commerce Enablers, Storefronts, Diversified and Opensource. Its legal entity is REACTION COMMERCE, INC. Its competitors include Weebly, Squarespace and Webs; 3 of its 3 listed competitors have raised funding.
Company details
Reaction Commerce was founded in 2013 and is headquartered in Santa Monica, United States. Open source storefront solutions are offered to small and medium-sized businesses in the e-commerce sector. The platform includes integrations for payments and shipping, actionable insights, embedded social content, order and inventory management, and merchandising tools. Operations focus on enabling scalable online retail experiences through customizable software.
- Headquarters Santa Monica, United States
- SectorsRetail
- Website reactioncommerce.com
- Social LinkedIn X Facebook
- Legal Name Reaction Commerce, Inc.
- Total Equity Funding$11.2M (USD)
in 2 rounds
- Latest Funding Round$8.5M (USD), Series A
Oct 2017
- InvestorsCrosscut Ventures
& 5 more
Funding Insights of Reaction Commerce
Reaction Commerce has successfully raised a total of $11.2M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $8.5 million completed in October 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $11.2M
- Total Rounds 2
- Last Round Series A — $8.5M
- First Round $2.7M
(Oct 2016)
- Investors Count 6
All 2 funding rounds of Reaction Commerce with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2017 | $8.5M | Series A | – | Google Ventures | |
| Oct 2016 | $2.7M | Seed | – | Crosscut Ventures |
6 investors in total: 4 institutional and 2 angel.
Investors in Reaction Commerce
Reaction Commerce has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Crosscut Ventures, Google Ventures and Double M Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Corporate backed venture capital fund investing in multiple sectors | gv.com | Mountain View, United States | ||
VC firm investing in seed and early stage companies in the US | 2007 | crosscut.vc | Santa Monica, United States | |
Tech focused Early stage VC Firm investing in the US | doublempartners.com | Santa Monica, United States | ||
Early-stage investments are made in US women-led tech startups. | femalefoundersfund.com | New York, United States | ||
JW Joanne Wilson | Angel investor, blogger at Gotham Gal, focused on women-led startups | unknown_65c7a623d8924d528 | ||
MM Mark Mullen | unknown_0620e8f25e7846729 |
Investor details for Reaction Commerce
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Reaction Commerce
1099 people are tracked at Reaction Commerce (313 in leadership, 12 in board & advisors, 774 in team).
| Name | Role | Group |
|---|---|---|
Ted Callahan | Director, Accountant Partnership And Strategy | Leadership |
Arun Ragothaman | Director Of Engineering, Data Capabilities | Leadership |
Jennifer Boyer | Director, HR Business Partner | Leadership |
Lori Quevedo | Sr Executive Assistant Business Partner | Leadership |
Graham Sharples | Head Of Product - PTG - Product Managmenet | Leadership |
Roney Branch | Director Of Sales | Leadership |
Dita Amicucci | Head Of People & Places Technology | Leadership |
Itai Jeczmien | Vice President, Global Product And Segment Leader| GM For Live Offerings, Intuit Quickbooks | Leadership |
Sarah Chang | Director | Leadership |
Lindsey Nelson | Senior Manager Business Operations & Chief Of Staff For Places | Leadership |
Kyle Scott | Sr. Partner Development Manager | Leadership |
John Meaney | Strategic Partner Manager, GTM | Leadership |
Cheryl Ricketts | Head Of Sales Engagement | Leadership |
Phil Bedford | Partner Development Manager | Leadership |
Lilia L. | Head Of Digital Sales - Direct Sales Canada | Leadership |
Keerthi Arutla | Director | Leadership |
Carlos Eduardo Pirino | Regional Head Of Finance - Australia & Emerging Markets | Leadership |
Adrian Jacob | Head Of Web Dev Europe | Leadership |
Susana Fernandez | Senior Technology Partner | Leadership |
Joe S. | Vice President, Technology Communications | Leadership |
1079 more people are available in the full profile.
Complete people profiles for Reaction Commerce
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Reaction Commerce
3 dated milestones of Reaction Commerce across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Reaction Commerce is founded.
- Funding First funding round of $2.7M.
- Funding Latest funding round, Series A, of $8.5M.
Competitors of Reaction Commerce
Reaction Commerce has 3 listed competitors in our database, 3 of them funded. They include Weebly, Squarespace and Webs.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| weebly.com | 2007 | San Francisco, United States | $39.81M | 310 | Tools for creating websites and online stores are provided. | |
| squarespace.com | 2003 | New York, United States | $591.5M | 1,749 | Cloud-based website builder tool | |
| webs.com | 2001 | Silver Spring, United States | $23.12M | Websites are built without coding via a cloud-based drag-and-drop platform. |
Detailed competitors of Reaction Commerce
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Reaction Commerce
Websites that share an audience with Reaction Commerce (reactioncommerce.com).
Websites whose visitors overlap most with Reaction Commerce. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| percolatestudio.com | 100% | View details | |||
| instantshift.com | 100% | #2,875,944 | View details | ||
yauh.de | yauh.de | 62% | – | ||
| eventedmind.com | 61% | View details | |||
famo.us | famo.us | 60% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 17 similar websites and full traffic analytics for Reaction Commerce
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 17 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in E-Commerce Enablers & Infrastructure
3 companies that operate in the same segment as Reaction Commerce (E-Commerce Enablers & Infrastructure) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 3,008 | |
Platform acquiring Amazon FBA brands | 2018 | Walpole, Massachusetts, United States | USD 3.4 B | 233 | ||
Point-of-sale financing is facilitated via an online platform for retailers. | 2016 | Los Angeles, California, United States | USD 158.63 M | 576 |
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Related news about Reaction Commerce
Complete news archive for Reaction Commerce
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Reaction Commerce
Reaction Commerce was founded in 2013 and raised its 1st funding round 3 years after it was founded.
Reaction Commerce is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.
Reaction Commerce is a funded company, having raised a total of $11.2M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.7M, raised on Oct 2016.
Reaction Commerce was founded in 2013 and is headquartered in Santa Monica, United States. Open source storefront solutions are offered to small and medium-sized businesses in the e-commerce sector. The platform includes integrations for payments and shipping, actionable insights, embedded social content, order and inventory management, and merchandising tools. Operations focus on enabling scalable online retail experiences through customizable software.
Reaction Commerce's top competitors include Squarespace, Weebly and Webs.
Reaction Commerce has 6 investors. Key investors include Crosscut Ventures, Google Ventures, Double M Partners, Female Founders Fund, and Joanne Wilson.
Reaction Commerce operates through Reaction Commerce, Inc..