About Salt Branding
Salt Branding is a Business Services company based in San Francisco (United States) founded in 2001 by Rick Herrick, Paul Parkin, and David Neugebauer, and was acquired by LRW in October 2019. Brand and digital marketing services are provided by Salt Branding. Salt Branding offers products and services including Customer Insights, Market Strategy, and Brand Measurement. Its focus areas include Marketing Services and Branding Agencies. Its legal entity is Material Holdings, LLC. Its competitors include Xponential Fitness, Carnival Corporation and Forum Brands; 1 of its 3 listed competitors has raised funding.
Company details
Salt Branding was founded in 2001 in San Francisco, United States, by co-founders Rick Herrick, Paul Parkin, and David Neugebauer. Operations focus on the marketing sector, where brand strategy and digital services are delivered to clients. Services encompass branding development and online marketing solutions, with activities centered in the United States. The company maintains a presence through its domain, saltbranding.com, supporting various business needs in competitive markets.
- Headquarters San Francisco, United States
- Founders Rick Herrick, Paul Parkin, David Neugebauer
- Stage Acquired
- SectorsBusiness Services
- Phone•••• ••••
- Website saltbranding.com
- Social LinkedIn X Instagram
- Acquired by LRW (Oct 2019)
- Legal Name Material Holdings, Llc
Products & Services of Salt Branding
Salt Branding offers a comprehensive portfolio of products and services, including Customer Insights, Market Strategy, and Brand Measurement.
Delivers analysis of consumer behavior for business decisions
Develops plans to implement and scale growth strategies
Measures brand performance using data and insights
Investors in Salt Branding
Salt Branding has secured backing from 1 investor. Prominent investors backing the company include LRW.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Market research consultancy and data analytics services are provided. | 1973 | lrwonline.com | Los Angeles, United States |
Investor details for Salt Branding
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People of Salt Branding
3 people are tracked at Salt Branding (3 in leadership).
| Name | Role | Group |
|---|---|---|
Rick Herrick | Co-Founder | Leadership |
Paul Parkin | Co-Founder | Leadership |
David Neugebauer | Co-Founder | Leadership |
Complete people profiles for Salt Branding
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Timeline of Salt Branding
2 dated milestones of Salt Branding across 18 years, from founding to its latest funding, stage changes and deals.
- Founded Salt Branding is founded.
- Exit Acquired by LRW.
Competitors of Salt Branding
Salt Branding has 3 listed competitors in our database, 1 of them funded. They include Xponential Fitness, Carnival Corporation and Forum Brands.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| xponential.com | 1999 | Irvine, United States | 877 | Branding services are provided to clients by Xponential Fitness. | ||
| carnivalcorp.com | 1972 | Miami, United States | 92,000 | Provider of brand design services | ||
| forumbrands.com | 2020 | Palo Alto, United States | $51.38M | 4 | Platform offering brand management solutions |
Detailed competitors of Salt Branding
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Web traffic of Salt Branding
Websites that share an audience with Salt Branding (saltbranding.com).
Websites whose visitors overlap most with Salt Branding. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| monigle.com | 100% | 6.2K | #2,410,804 | View details | |
troika.tv | troika.tv | 92% | – | ||
gravitybranding.com | gravitybranding.com | 86% | – | ||
| trajectory4brands.com | 84% | View details | |||
northstarideas.com | northstarideas.com | 78% | #9,334,024 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 19 similar websites and full traffic analytics for Salt Branding
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- 19 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as Salt Branding (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Salt Branding
Complete news archive for Salt Branding
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Frequently Asked Questions about Salt Branding
Salt Branding was founded in 2001.
Salt Branding is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Salt Branding was founded in 2001 in San Francisco, United States, by co-founders Rick Herrick, Paul Parkin, and David Neugebauer. Operations focus on the marketing sector, where brand strategy and digital services are delivered to clients. Services encompass branding development and online marketing solutions, with activities centered in the United States. The company maintains a presence through its domain, saltbranding.com, supporting various business needs in competitive markets.
Salt Branding's top competitors include Xponential Fitness, Carnival Corporation and Forum Brands.
Salt Branding offers Customer Insights, Market Strategy, and Brand Measurement.
Salt Branding has 1 investor. Key investors include LRW.
Salt Branding operates through Material Holdings, Llc.
Yes. Salt Branding was acquired by LRW in October 2019.