About Salter
Salter is a company based in Manchester (United Kingdom) founded in 1760 was acquired by Ultimate Products in June 2022.. The company has 356 employees as of July 31, 2022. Salter offers products and services including Kitchen Scales, Air Fryers, Blenders, and Cookware. Salter operates in a competitive market with competitors including MADE.COM, Swoon, Angling Direct, Lick and Riva Home, among others.
- Headquarter Manchester, United Kingdom
- Employees 356 as on 31 Jul, 2022
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Up Global Sourcing Uk Limited
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Annual Revenue
$202.91 M (USD)13as on Jul 31, 2022
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Net Profit
$15.11 M (USD)32as on Jul 31, 2022
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EBITDA
$19.12 M (USD)36as on Jul 31, 2022
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Latest Funding Round
- Investors
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Employee Count
356
as on Jul 31, 2022
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Acquired by
Ultimate Products
(Jun 22, 2022)
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Products & Services of Salter
Salter offers a comprehensive portfolio of products and services, including Kitchen Scales, Air Fryers, Blenders, and Cookware. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Digital and mechanical devices for accurate weighing in kitchens
Compact devices for cooking quick and healthy meals
Tools for blending and chopping food items efficiently
Non-stick pans and sets for everyday cooking needs
Funding Insights of Salter
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Salter
Salter has secured backing from 1 investor. Prominent investors backing the company include Ultimate Products. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Ultimate Products is engaged in sourcing and distributing consumer goods.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Salter
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Salter
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Salter Comparisons
Competitors of Salter
Salter operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MADE.COM, Swoon, Angling Direct, Lick and Riva Home, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multi-category home improvement products are sold through an internet-first brand.
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| domain | founded_year | HQ Location |
Multi-category home furniture is sold online by Swoon.
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| domain | founded_year | HQ Location |
Angling Direct is recognized as a leading retailer of fishing tackle in the UK.
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| domain | founded_year | HQ Location |
Multi-category home improvement products are provided online by Lick.
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| domain | founded_year | HQ Location |
Designs, manufactures, and supplies home furnishings for trade customers worldwide.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Salter
Frequently Asked Questions about Salter
When was Salter founded?
Salter was founded in 1760.
Where is Salter located?
Salter is headquartered in Manchester, United Kingdom. It is registered at Manchester, Greater Manchester, United Kingdom.
How many employees does Salter have?
As of Jul 31, 2022, the latest employee count at Salter is 356.
What is the annual revenue of Salter?
Annual revenue of Salter is $202.91M as on Jul 31, 2022.
What does Salter do?
Founded in 1760 in Manchester, United Kingdom, Salter functions as an internet-first brand within the home improvement sector. A diverse product catalog is maintained, encompassing bathroom and kitchen weighing scales, bakeware, cookware, kitchen appliances, cleaning supplies, laundry and ironing equipment, health and lifestyle appliances, and spare parts for kitchen items. Operations focus on direct-to-consumer sales via the domain salter.com.
What products or services does Salter offer?
Salter offers Kitchen Scales, Air Fryers, Blenders, and Cookware.
Who are Salter's investors?
Salter has 1 investor. Key investors include Ultimate Products.
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