Scrumbles

London, United Kingdom Founded: 2018 • Age: 8 yrs
Scrumbles is engaged in providing gut-friendly pet food for cats and dogs.

About Scrumbles

Scrumbles is a company based in London (United Kingdom) founded in 2018 by Jack Walker and Aneisha Soobroyen. It operates as a Direct-to-Consumer (D2C) and Subscription Services. Scrumbles has raised $7.22 million across 1 funding round from investors including BGF. Scrumbles offers products and services including Cat Food, Dog Food, and Pet Treats.

  • Headquarter London, United Kingdom
  • Founders Jack Walker, Aneisha Soobroyen
  • Sectors
    Consumer
  • Website category Pets and Animals · Pet Food and Supplies
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website scrumbles.co.uk
  • Social LinkedIn Facebook Instagram
Key Metrics
  • Total Equity Funding
    $7.22M (USD)

    in 1 rounds

  • Latest Funding Round
    $7.22M (USD), Series A

    Mar 2023

  • Investors

Products & Services of Scrumbles

Scrumbles offers a comprehensive portfolio of products and services, including Cat Food, Dog Food, and Pet Treats.

Cat Food
Pet Food

Natural cat food is offered for various dietary needs.

Dog Food
Pet Food

Natural dog food is provided for different life stages.

Pet Treats
Pet Products

Treats for cats and dogs are made available.

Funding Insights of Scrumbles

Scrumbles has successfully raised a total of $7.22M through 1 strategic funding round. The most recent funding activity was a Series A round of $7.22 million completed in March 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $7.22M
  • Total Rounds 1
  • Last Round Series A β€” $7.22M
  • First Round $7.22M

    (Mar 2023)

  • Investors Count 1

All 1 funding rounds of Scrumbles with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Mar 2023$7.22MSeries A–BGF
–
Valuation history

1 investors in total: 1 institutional.

Investors in Scrumbles

Scrumbles has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include BGF.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Early & Growth stage tech & offline focused VC firm funding companies in the UK & Ireland
–bgf.co.ukBelfast, United Kingdom
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Investor details for Scrumbles

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People of Scrumbles

6 people are tracked at Scrumbles (2 in leadership, 4 in team).

NameRoleGroup
Jack Walker
Co-FounderLeadership
Aneisha Soobroyen
Co-FounderLeadership
Charlotte Taylor
Commercial ManagerTeam
Johnny Harris
Senior National Account ManagerTeam
Dan A.
Grocery ControllerTeam
David Small Msc
UK & ROI Trade And Wholesale ManagerTeam
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Complete people profiles for Scrumbles

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Timeline of Scrumbles

2 dated milestones of Scrumbles across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Scrumbles is founded.
  2. Funding First funding round of $7.2M.

Web traffic of Scrumbles

The website of Scrumbles (scrumbles.co.uk) receives about 181.5K visits a month and ranks #257,124 among all websites worldwide, #1,805 in Pet Food and Supplies.

  • Monthly visits
    181.5K

    ▲ 6.3% vs previous month

  • Unique visitors
    74.8K

    per month

  • Global rank
    #257,124

    among all websites

  • Category rank
    #1,805

    Pets and Animals · Pet Food and Supplies

Similar websites

Websites whose visitors overlap most with Scrumbles. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
years.com
years.com
100%
–#132,124–
poochandmutt.co.uk
100%
527K#81,952View details
naturaw.co.uk
97%
13.9K#1,428,515View details
thefarmersdog.uk
thefarmersdog.uk
95%
–#1,104,994–
differentdog.com
92%
120.5K#362,613View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 40 similar websites and full traffic analytics for Scrumbles

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

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Latest news on Scrumbles

Scrumbles breaks into Asda stores
Petfoodprocessing β€’ 3 years ago
Scrumbles Raises £6M in Funding
Finsmes β€’ 3 years ago
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Complete news archive for Scrumbles

Full article history, source details, and older brand coverage require an active premium plan.

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Similar companies to Scrumbles

10 companies that operate in the same segment as Scrumbles (Pet Care Products & Services), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Multi-category supplies for pets including cats and dogs are provided.
2005Sao Paulo, BrazilUSD 212.61 M––
Tailor-made dry dog food is freshly blended for individual needs.
2013London, England, United KingdomUSD 7.82 MUSD 118.2 M378
Nutritious food products for dogs and cats are supplied.
2009Bengaluru, Karnataka, IndiaUSD 60 MUSD 84.66 M2,808
Pet food products are provided through an internet-first brand.
1894St. Louis, Missouri, United States–––
Birdbuddy is recognized for its AI-powered smart bird feeders.
2002Wilmington, Delaware, United StatesUSD 30.97 M––
Dog and cat food is manufactured and supplied worldwide.
1968Aimargues, Gard, France––97
Pet products and accessories for dogs and cats are supplied.
2008Gurugram, Haryana, IndiaUSD 50 MUSD 248.35 K36
Personalized dog food plans are provided via online subscriptions.
2017Shrewsbury, Shropshire, United KingdomUSD 21.57 M–32
Manufacturer and distributor of health and wellness products for dogs and cats
2010Eagle, Idaho, United StatesUSD 2 MUSD 1.1 B1,933
Native Pet, a pet food brand, was established in 2017.
2017Saint Louis, Missouri, United StatesUSD 17.98 M––
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Frequently Asked Questions about Scrumbles

Scrumbles was founded in 2018 and raised its 1st funding round 5 years after it was founded.

Scrumbles is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Scrumbles is a funded company, having raised a total of $7.22M across 1 funding round to date. The company's 1st funding round was a Series A of $7.22M, raised on Mar 2023.

Scrumbles is focused on offering natural, gut-friendly pet food for cats and dogs. Products are developed with prebiotics and probiotics to support digestive health. The range includes dry and wet food, treats, and specialized dietary options such as grain-free and hypoallergenic recipes. Sustainability is emphasized through eco-friendly packaging and local production. A subscription service is provided for regular deliveries, ensuring convenience for pet owners. The company operates in the pet care sector, targeting health-conscious pet owners with tailored solutions for various life stages and dietary needs.

Scrumbles offers Cat Food, Dog Food, and Pet Treats.

Scrumbles has 1 investor. Key investors include BGF.

The website of Scrumbles receives about 182 thousand visits a month and ranks #257,124 among all websites worldwide.

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