
About Secret Angel
Secret Angel was a Retail company based in Bengaluru (India) founded in 2013. It serves as a marketplace for customized womens apparel. It operates on a B2C model. Its Indian entity Aina Apparels Private Limited reported revenue of βΉ1.8 Lakh. The company is recorded as dissolved. Its focus areas include E-commerce, Fashion and Women's Apparel. Its competitors include Bummer, Freecultr and Buttercups; 3 of its 3 listed competitors have raised funding.
Company details
Secret Angel serves as a marketplace for customized womens apparel through engaging in retail operations, operating online marketplaces, dealing with fashion products, and womens apparel. Prioritizing client-centric approaches, it ensures high-quality outcomes, innovation, and sustainable practices in its field. It continues to evolve, meeting industry challenges with strategic approaches.
- Headquarters Bengaluru, India
- SectorsRetail
- Website secretangel.in
- Social Facebook
- Legal Name Aina Apparels Private Limited
- Date of Incorporation 20 Mar, 2013
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹1.8 Lakh
FY 2020
- Net Loss-₹8,827
FY 2020 · -5% margin
- EBITDA-₹8,763
FY 2020 · -5% margin
Associated legal entities of Secret Angel
Secret Angel operates through Aina Apparels Private Limited (strike off). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2020) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Aina Apparels Private Limited CIN U18109KA2013PTC068230 | Strike Off | 20 Mar 2013 | Bangalore, Karnataka | ₹0.0 Cr | 2 | View details |
Board of directors of Aina Apparels Private Limited (Secret Angel)
Aina Apparels Private Limited is the primary company behind Secret Angel. The board of Aina Apparels Private Limited currently have 2 directors; the longest-serving is Raghavendra Krishnamurthy Yalakodu, appointed in 2019. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Raghavendra Krishnamurthy Yalakodu DIN 00052257 | Director | 19 Mar 2019 | 7 yrs 7 mo | Aina Apparels Private Limited |
| Lakshmidevi Parshivakumar DIN 08480089 | Director | 13 Jun 2019 | 7 yrs 4 mo | Aina Apparels Private Limited |
Financials of Secret Angel
Figures of Aina Apparels Private Limited, the primary company behind Secret Angel, for FY 2020. Revenue was ₹1.8 Lakh. Net loss was -₹8,827 (-5% margin). EBITDA was -₹8,763 (-5% margin). Revenue has grown at a compounded annual rate of -58% over three years and -48% over five years.
- ₹1.8 LakhRevenue · FY 2020
- -₹8,827Net loss · -5% margin
- -₹8,763EBITDA · -5% margin
- ₹1 LakhPaid-up capital
- -58%Revenue CAGR, 3 years
- -48%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Aina Apparels Private Limited are on its company page.
Detailed financial statements for Secret Angel
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
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Verified entity values are shown only after access is granted.
Competitors of Secret Angel
Secret Angel has 3 listed competitors in our database, 3 of them funded. They include Bummer, Freecultr and Buttercups.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bummer.in | 2020 | Ahmedabad, India | $1.97M | 16 | Online platform offering multi-category innerwears and swim suite for both mena nd women | |
| freecultr.com | 2011 | Delhi, India | $18.44M | 15 | Internet first brand offering eco-friendly innerwear for men and women | |
| buttercups.in | 2011 | Bengaluru, India | $1.31M | Online private label lingerie brand |
Detailed competitors of Secret Angel
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Women Apparel E-Commerce
3 companies that operate in the same segment as Secret Angel (Women Apparel E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Operates an online platform selling apparel items like trousers, jeans, shorts, and shoes. | 2014 | Bengaluru, Karnataka, India | USD 42 M | USD 26.76 M | 3,181 | |
Online platform selling stylish western clothing for women including dresses and tops. | 2015 | Gurugram, Haryana, India | USD 9.87 M | USD 10.15 M | 272 | |
Manages an e-commerce platform offering diverse fashion products for men, women, and kids. | 2016 | Mumbai, Maharashtra, India | 6 |
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Frequently Asked Questions about Secret Angel
Secret Angel was founded in 2013.
Secret Angel is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
The primary company behind Secret Angel, Aina Apparels Private Limited, reported revenue of βΉ1.8 Lakh for FY 2020.
Secret Angel serves as a marketplace for customized womens apparel through engaging in retail operations, operating online marketplaces, dealing with fashion products, and womens apparel. Prioritizing client-centric approaches, it ensures high-quality outcomes, innovation, and sustainable practices in its field. It continues to evolve, meeting industry challenges with strategic approaches.
Secret Angel's top competitors include Bummer, Freecultr and Buttercups.
Secret Angel operates through Aina Apparels Private Limited.
The legal entities of Secret Angel currently have 2 directors, including Raghavendra Krishnamurthy Yalakodu, Lakshmidevi Parshivakumar.