About SEEN
SEEN is a Consumer company based in Bethesda (United States) founded in 2018 by Greg Maged and Iris Rubin. It operates as a luxury hair care brand that offers a range of fragrance-free, non-comedogenic products formulated with dermatologist-approved ingredients. SEEN has raised $9 million across 1 funding round from investors including Sator Grove Holdings, Feroz Dewan and George Mrkonic. The company has 1 employees. Its chief executive is Greg Maged. Its website helloseen.com draws about 79 thousand monthly visits. SEEN offers products and services including Shampoo, Conditioner, Magic Serum, Face Wash, and Restore Scalp Serum. Its focus areas include Consumer Goods, Beauty & Personal Care Products, Multi Category and Internet First Brand. Its competitors include Glossier, Minimalist, Function of Beauty, Beautycounter and Bravo Sierra and 4 more; 8 of its 9 listed competitors have raised funding.
Company details
SEEN was founded in 2018 in Bethesda, United States, as a dermatologist-developed brand in the luxury hair care sector. A range of non-comedogenic products is formulated without parabens, fragrances, or harsh ingredients to address scalp and skin concerns. Clinical testing has proven the products gentleness and effectiveness, with operations focused on natural approaches for individuals with sensitive skin.
- Headquarters Bethesda, United States
- Employees 1
- Founders Greg Maged, Iris Rubin
- SectorsConsumer
- Email••••••••
- Website helloseen.com
- Social LinkedIn Facebook
- Legal Name Seen
- Annual Revenue$22.21 K (USD)9as on Dec 31, 2022
- Net Profit-$3.64 K (USD)-226as on Dec 31, 2022
- Total Equity Funding$9M (USD)
in 1 rounds
- Latest Funding Round$9M (USD), Series A
Sep 2024
- InvestorsSator Grove Holdings
& 2 more
- Employee Count1
Products & Services of SEEN
SEEN offers a comprehensive portfolio of products and services, including Shampoo, Conditioner, Magic Serum, Face Wash, and Restore Scalp Serum.
Award-winning shampoo for stronger, healthier-looking hair.
Lightweight conditioner that detangles and softens hair.
Reduces hair breakage by up to 81 percent after use.
Daily face wash that nourishes skin and removes impurities.
Serum that reduces dry and flaky scalp effectively.
Funding Insights of SEEN
SEEN has successfully raised a total of $9M through 1 strategic funding round. The most recent funding activity was a Series A round of $9 million completed in September 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9M
- Total Rounds 1
- Last Round Series A — $9M
- First Round $9M
(Sep 2024)
- Investors Count 3
All 1 funding rounds of SEEN with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2024 | $9M | Series A | – | Sator Grove Holdings |
3 investors in total: 1 institutional and 2 angel.
Investors in SEEN
SEEN has secured backing from 3 investors, including angel and institutional investors. Prominent investors backing the company include Sator Grove Holdings, Feroz Dewan and George Mrkonic.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Diversified investments are managed by Sator Grove Holdings. | 2020 | satorgrove.com | South Bend, United States | |
FD Feroz Dewan | Indian angel investor, ex-Tiger Global partner, active in tech startups | – | unknown_4302c8b64a05473b8 | - |
GM George Mrkonic | - | – | unknown_916dcbbbba8f491e8 | - |
Investor details for SEEN
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SEEN
10 people are tracked at SEEN (7 in leadership, 3 in team); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
Greg Maged | Co-Founder & CEO | Leadership |
Iris Rubin | Co-Founder & Chief Medical Officer | Leadership |
Victoria Zacharia | Key Account Director | Leadership |
Nicole Sozzi Schnaider | Head of Marketing | Leadership |
Amanda Edwards | Director, Business Development | Leadership |
Erin Chambers | Head Of Growth Marketing | Leadership |
Maddy Glaser | Director Of Ecommerce & Retention | Leadership |
Andrea Vasquez | Social Media Manager | Team |
Jamie Mencher | Regional Account Manager | Team |
Jennifer Lee | Regional Sales Manager | Team |
Complete people profiles for SEEN
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Timeline of SEEN
2 dated milestones of SEEN across 6 years, from founding to its latest funding, stage changes and deals.
- Founded SEEN is founded.
- Funding First funding round of $9.0M.
Competitors of SEEN
SEEN has 9 listed competitors in our database, 8 of them funded. They include Glossier, Minimalist, Function of Beauty, Beautycounter and Bravo Sierra, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| glossier.com | 2005 | New York, United States | $266.4M | 368 | Multicategory beauty products are offered via an internet-first brand. | |
| beminimalist.co | 2018 | Jaipur, India | $17.02M | 545 | Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns | |
| functionofbeauty.com | 2015 | New York, United States | $166.17M | 335 | Customized skin and hair care products are provided online. | |
| beautycounter.com | 2012 | Santa Monica, United States | $41.94M | 253 | Multi-category beauty products are offered online by Beautycounter. | |
| bravosierra.com | 2019 | New York, United States | $38.2M | 231 | Multi-category beauty products are offered by an internet-first brand. | |
| soldejaneiro.com | 2015 | New York, United States | $14.58M | – | Brand of body care products | |
| modere.com | 2013 | Springville, United States | – | 525 | Personal care, wellness, and home care products are sold online. | |
| julep.com | 2007 | Seattle, United States | $65.75M | 4 | Julep is recognized as a fuss-free makeup brand. | |
| drunkelephant.com | 2012 | Houston, United States | $8.33M | – | Skincare, haircare, and body care products are manufactured and distributed. |
Detailed competitors of SEEN
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of SEEN
The website of SEEN (helloseen.com) receives about 79.2K visits a month.
- Monthly visits79.2K
▼ 12% vs previous month
Websites whose visitors overlap most with SEEN. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hellohibar.com | 100% | – | #865,508 | View details | |
| nonothing.us | 91% | – | #916,735 | View details | |
| goldielocks.com | 90% | 102.5K | #407,291 | View details | |
michebeauty.com | michebeauty.com | 89% | – | #444,109 | – |
| lusbrands.com | 89% | 6.5K | #3,270,974 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for SEEN
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Beauty & Personal Care Products
10 companies that operate in the same segment as SEEN (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Related news about Seen
Complete news archive for SEEN
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Frequently Asked Questions about SEEN
SEEN was founded in 2018 and raised its 1st funding round 6 years after it was founded.
SEEN is headquartered in Bethesda, United States. It is registered at Bethesda, Maryland, United States.
Greg Maged is the current CEO of SEEN. They have also founded this company.
SEEN is a funded company, having raised a total of $9M across 1 funding round to date. The company's 1st funding round was a Series A of $9M, raised on Sep 2024.
SEEN has 1 employees.
Annual revenue of SEEN is $22.21K as on Dec 31, 2022.
SEEN was founded in 2018 in Bethesda, United States, as a dermatologist-developed brand in the luxury hair care sector. A range of non-comedogenic products is formulated without parabens, fragrances, or harsh ingredients to address scalp and skin concerns. Clinical testing has proven the products gentleness and effectiveness, with operations focused on natural approaches for individuals with sensitive skin.
SEEN's top competitors include Glossier, Minimalist and Beautycounter.
SEEN offers Shampoo, Conditioner, Magic Serum, Face Wash, and Restore Scalp Serum.
SEEN has 3 investors. Key investors include Sator Grove Holdings, Feroz Dewan, and George Mrkonic.
SEEN operates through Seen.