Seesmic

San Francisco, United States Founded: 2007 • Age: 19 yrs Acquired By Hootsuite
Social Campaign Management Tool

About Seesmic

Seesmic is a Technology company based in San Francisco (United States) founded in 2007, and was acquired by Hootsuite in September 2012. Social Campaign Management Tool. Seesmic has raised $16 million across 3 funding rounds from investors including Salesforce, Hootsuite and Atomico. Seesmic has completed 2 acquisitions, including Ping FM and Twhirl. Its focus areas include Enterprise Applications, MarketingTech and Social Media Marketing. Its competitors include Brand Networks, Salesforce Buddy Media and Spredfast; 3 of its 3 listed competitors have raised funding.

Company details

Seesmic was founded in 2007 in San Francisco, United States, as a tool in the social media management sector. Multiple Twitter and Facebook accounts are handled by users through desktop and mobile applications, with updates scheduled and posted across platforms. The company was acquired by Hootsuite in 2012 to expand its consumer reach, and its functionalities were fully integrated into the Hootsuite Marketing suite for enhanced campaign operations.

Operational Areas
Key Metrics
  • Total Equity Funding
    $16M (USD)

    in 3 rounds

  • Latest Funding Round
    $4M (USD), Series C

    Feb 2011

  • Investors
    Salesforce

    & 5 more

  • Investments & Acquisitions
    Ping FM

    & 1 more

  • Acquired by
    Hootsuite

    (Sep 2012)

Funding Insights of Seesmic

Seesmic has successfully raised a total of $16M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $4 million completed in February 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $16M
  • Total Rounds 3
  • Last Round Series C β€” $4M
  • First Round $6M

    (Feb 2008)

  • Investors Count 5

All 3 funding rounds of Seesmic with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2011$4MSeries C––
Jun 2008$6MSeries B––
Feb 2008$6MSeries A––
Valuation history

6 investors in total: 6 institutional.

Investors in Seesmic

Seesmic has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Salesforce, Hootsuite and Atomico.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Investing in technology, digital culture, governance, and business initiatives.
2004omidyar.comRedwood City, United States
Investments are made in early-stage healthcare startups.
wellington-partners.comMunich, Germany
Tech-based companies are invested in by Atomico venture capital fund.
2006atomico.comLondon, United Kingdom
Cloud-based CRM and collaboration solutions are provided for enterprises.
1999salesforce.comSan Francisco, United States
PE and VC fund focused on fintech, Adtech, gaming, eCommerce, and multiple sectors
softbank.comNewton, United States
AI based social media management platform for businesses
2008hootsuite.comVancouver, Canada
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Investor details for Seesmic

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Investments & Acquisitions by Seesmic

Seesmic has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Ping FM and Twhirl.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Limited information on core activities is available for Ping FM.
ping.fmSan Francisco, United States2008Jan 2010β€’β€’β€’β€’
Online account management tool for Twitter
twhirl.orgIslamabad, Pakistan2007Apr 2008β€’β€’β€’β€’
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Complete acquisition details for Seesmic

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  • Exports

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Timeline of Seesmic

6 dated milestones of Seesmic across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Seesmic is founded.
  2. Funding First funding round of $6.0M.
  3. Acquisition Acquires Twhirl.
  4. Acquisition Acquires Ping FM.
  5. Funding Latest funding round, Series C, of $4.0M.
  6. Exit Acquired by Hootsuite.

Competitors of Seesmic

Seesmic has 3 listed competitors in our database, 3 of them funded. They include Brand Networks, Salesforce Buddy Media and Spredfast.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
bn.co2006Saint Paul, United States$97.04M62
Brand Networks is recognized for employee influencer marketing technology.
buddymedia.com2007New York, United States$92.02M
Social media marketing solutions
spredfast.com2008Austin, United States$116.24M507
Social media programs are managed, monitored, and measured at scale.
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Detailed competitors of Seesmic

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Web traffic of Seesmic

Websites that share an audience with Seesmic (seesmic.com).

Similar websites

Websites whose visitors overlap most with Seesmic. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
tweetdeck.com
100%
38.9K#931,358View details
twhirl.org
100%
View details
twitter.com
91%
View details
twitterfeed.com
83%
#4,443,545View details
wefollow.com
82%
View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 18 similar websites and full traffic analytics for Seesmic

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  • 18 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in MarketingTech

3 companies that operate in the same segment as Seesmic (MarketingTech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 357.58 MUSD 1.3 B3,142
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M
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Related news about Seesmic

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Frequently Asked Questions about Seesmic

Seesmic was founded in 2007 and raised its 1st funding round 1 year after it was founded.

Seesmic is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Seesmic is a funded company, having raised a total of $16M across 3 funding rounds to date. The company's 1st funding round was a Series A of $6M, raised on Feb 2008.

Seesmic was founded in 2007 in San Francisco, United States, as a tool in the social media management sector. Multiple Twitter and Facebook accounts are handled by users through desktop and mobile applications, with updates scheduled and posted across platforms. The company was acquired by Hootsuite in 2012 to expand its consumer reach, and its functionalities were fully integrated into the Hootsuite Marketing suite for enhanced campaign operations.

Seesmic's top competitors include Brand Networks, Salesforce Buddy Media and Spredfast.

Seesmic has made 2 acquisitions, including Ping FM, and Twhirl.

Seesmic has 6 investors. Key investors include Salesforce, Hootsuite, Atomico, Omidyar Network, and SoftBank.

Yes. Seesmic was acquired by Hootsuite in September 2012.

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