About Semasio
Semasio is a company based in Hamburg (Germany) founded in 2010 was acquired by Samba in October 2024.. Semasio has raised $714.22 thousand across 2 funding rounds from investors including Samba TV, Fyllo and Project A. The company has 16 employees as of December 31, 2021. Semasio offers products and services including Audience Targeting, Audience Extension, Contextual Targeting, Contextual PLUS Targeting, and Brand Fit. Semasio operates in a competitive market with competitors including Gong, Lotame, Uptake, Acxiom and Eyeota, among others.
- Headquarter Hamburg, Germany
- Employees 16 as on 31 Dec, 2021
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Sectors
Technology
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Phone
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Website
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Social
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Products & Services of Semasio
Semasio offers a comprehensive portfolio of products and services, including Audience Targeting, Audience Extension, Contextual Targeting, Contextual PLUS Targeting, and Brand Fit. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Provides pre-built audiences for tailored advertising and consumer engagement.
Identifies more customers similar to existing ones for expanded reach.
Delivers ads based on content without relying on cookies.
Predicts audience locations for efficient and accurate advertising.
Aligns ads with suitable contexts to avoid brand conflicts.
Drives performance through omnichannel media planning and buying.
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Funding Insights of Semasio
Semasio has successfully raised a total of $714.22K across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Last Round
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First Round
First Round
(07 Apr 2011)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Aug, 2012 | Amount | Series A - Semasio | Valuation | Project A , BDMI |
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| Apr, 2011 | Amount | Seed - Semasio | Valuation | HTGF |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Semasio
Semasio has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Samba TV, Fyllo and Project A. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Project A is recognized as an early-stage venture capital firm focused on European startups.
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Founded Year | Domain | Location | |
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Venture capital investments are provided by BDMI to technology companies.
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Founded Year | Domain | Location | |
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Venture capital funding is provided to digital company founders.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Semasio
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Semasio
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Semasio Comparisons
Competitors of Semasio
Semasio operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Gong, Lotame, Uptake, Acxiom and Eyeota, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Revenue intelligence solutions are delivered for sales and marketing teams.
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| domain | founded_year | HQ Location |
Audience data is collected and managed via a specialized platform.
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| domain | founded_year | HQ Location |
Cloud-based predictive analytics platform is utilized for asset maintenance insights.
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| domain | founded_year | HQ Location |
Acxiom is engaged in providing data-driven marketing solutions.
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| domain | founded_year | HQ Location |
Audience targeting data is aggregated from global publishers.
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| domain | founded_year | HQ Location |
Intent data is aggregated for B2B marketers and publishers.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Semasio
Frequently Asked Questions about Semasio
When was Semasio founded?
Semasio was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Where is Semasio located?
Semasio is headquartered in Hamburg, Germany. It is registered at Hamburg, Hamburg, Germany.
Is Semasio a funded company?
Semasio is a funded company, having raised a total of $714.22K across 2 funding rounds to date. The company's 1st funding round was a Seed of $714.22K, raised on Apr 07, 2011.
How many employees does Semasio have?
As of Dec 31, 2021, the latest employee count at Semasio is 16.
What does Semasio do?
Semasio was founded in 2010 in Hamburg, Germany, and operates in the online advertising sector. An expertise engine is provided through semantic and statistical analysis. The User Intelligence Platform transforms user contacts across web properties and digital campaigns into data points. Each consumed page is analyzed semantically to extract key terms and phrases, which are integrated into weighted keyword clouds for individual user profiles.
What products or services does Semasio offer?
Semasio offers Audience Targeting, Audience Extension, Contextual Targeting, Contextual PLUS Targeting, and 2 more products and services.
Who are Semasio's investors?
Semasio has 6 investors. Key investors include Samba TV, Fyllo, Project A, BDMI, and HV Capital.