About SERPs
SERPs is a company based in Portland (United States) founded in 2012 was acquired by ASG in February 2019. SERPs has raised $125 thousand across 2 funding rounds from investors including Portland Seed Fund and ASG. SERPs offers products and services including SEO Services, Keyword Tool, Competitor Analysis, and Rank Checker. SERPs operates in a competitive market with competitors including Moz, BrightEdge, Hike, Demandwell and NexMind, among others.
- Total Equity Funding$125K (USD)
in 2 rounds
- Latest Funding Round$50K (USD), Seed
Apr 2013
- InvestorsPortland Seed Fund
& 1 more
- Acquired byASG
(Feb 2019)
Products & Services of SERPs
SERPs offers a comprehensive portfolio of products and services, including SEO Services, Keyword Tool, Competitor Analysis, and Rank Checker.
Provides done-for-you SEO to enhance local search rankings and attract leads
Tool for evaluating keywords to optimize search strategies
Service for assessing competitors to improve market positioning
Tool to track and monitor search engine rankings
Apps and channels of SERPs
its YouTube channel SERPs has 17 subscribers and 11 videos.
Videos from SERPs
The most watched videos on SERPs's YouTube channel, SERPs (17 subscribers). Click a video to play it here.
More on SERPs.
Funding Insights of SERPs
SERPs has successfully raised a total of $125K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $50 thousand completed in April 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $125,000
- Total Rounds 2
- Last Round Seed — $50,000
- First Round $75,000
(Apr 2013)
- Investors Count 1
All 2 funding rounds of SERPs with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2013 | $50,000 | Seed | – | – | – |
| Apr 2013 | $75,000 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in SERPs
SERPs has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Portland Seed Fund and ASG.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
US-based startups are accelerated and funded via venture capital support. | – | portlandseedfund.com | Portland, United States | |
Vertical SaaS companies are acquired and built into market leaders by ASG. | – | alpinesg.com | - |
Investor details for SERPs
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SERPs
1 people are tracked at SERPs (1 in leadership).
| Name | Role | Group |
|---|---|---|
Scott Krager | CEO | Leadership |
Complete people profiles for SERPs
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of SERPs
4 dated milestones of SERPs across 7 years, from founding to its latest funding, stage changes and deals.
- Founded SERPs is founded.
- Funding First funding round of $75K.
- Funding Latest funding round, Seed, of $50K.
- Exit Acquired by ASG.
Competitors of SERPs
SERPs operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Moz, BrightEdge, Hike, Demandwell and NexMind, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| moz.com | 2004 | Seattle, United States | $29.25M | 33 | Search engine optimization analytics software is provided by Moz. | |
| brightedge.com | 2007 | San Mateo, United States | $61.9M | 306 | Search engine optimization tools for enterprises are provided. | |
| hikeseo.co | 2018 | Lutterworth, United Kingdom | $824,654 | 12 | Hike is recognized for providing AI-driven SEO tools and services tailored for small businesses. | |
| demandwell.com | 2018 | Indianapolis, United States | $6.6M | 23 | SEO software platform is offered for B2B SaaS revenue growth. | |
| nexmind.ai | 2019 | Puchong, Malaysia | $2.5M | – | AI tools for search engine optimization are developed. | |
| gushwork.ai | 2023 | Lewes, United States | $2.1M | – | AI-powered search engine optimization solutions are developed and deployed. | |
| linkdex.com | 2009 | London, United Kingdom | $4.64M | 8 | SEO and content marketing analytics dashboard is provided. | |
| seoclarity.net | 2003 | Rosemont, United States | – | 64 | SEO platform for keyword research, rank tracking, and content marketing tools. | |
| w3toolz.com | 2019 | Delhi, India | – | – | Provides SEO web tools and software for optimizing online presence. | |
| seobility.net | 2012 | Nuremberg, Germany | – | – | Online SEO tool for web optimization |
Detailed competitors of SERPs
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of SERPs
The website of SERPs (serps.com) receives about 17.4K visits a month and ranks #1,629,349 among all websites worldwide, #3,603 in Online Marketing.
- Monthly visits17.4K
▲ 2.6% vs previous month
- Unique visitors7.3K
per month
- Global rank#1,629,349
among all websites
- Category rank#3,603
Business and Consumer Services · Online Marketing
- Bounce rate42%
- Pages per visit1.4
- Average visit9 sec
- DevicesDesktop 36% · Mobile 64%
Websites whose visitors overlap most with SERPs. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| moz.com | 100% | 904.7K | #54,544 | View details | |
keyword-tools.org | keyword-tools.org | 86% | – | #691,957 | – |
rankchecker.net | rankchecker.net | 85% | – | – | – |
| serpwatch.io | 84% | 21.7K | #668,892 | View details | |
| serpmetrics.com | 79% | – | – | View details | |
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All 40 similar websites and full traffic analytics for SERPs
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to SERPs
10 companies that operate in the same segment as SERPs (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about SERPs
SERPs was founded in 2012 and raised its 1st funding round 1 year after it was founded.
SERPs is headquartered in Portland, United States. It is registered at Portland, Oregon, United States.
SERPs is a funded company, having raised a total of $125K across 2 funding rounds to date. The company's 1st funding round was a Seed of $75K, raised on Apr 2013.
Serp is an SEO platform for enterprises which helps to monitor the sites performance in different search engines. Provides a dashboard which tracks and analyses daily rank of the website. Features include Google analytics integration, daily updates on SEO data, SEO testsexperiments, rank index charts, location based rank monitoring, multiple logins, traffic and rankings correlation, import data into any system through API etc. Offers a free trial for 30 days and costs 497 for pro version and 1997 for enterprise version.
SERPs's top competitors include BrightEdge, Moz and Hike.
SERPs offers SEO Services, Keyword Tool, Competitor Analysis, and Rank Checker.
SERPs has 2 investors. Key investors include Portland Seed Fund, and ASG.
SERPs operates through Serps, Inc..
Yes. SERPs was acquired by ASG in February 2019.