About Soofa
Soofa is a company based in Cambridge (United States) founded in 2014 by Jutta Friedrichs.. Soofa has raised $1.68 million across 3 funding rounds from investors including Momenta, E14 Fund and Chris Lynch. Soofa offers products and services including Soofa Signs and City Messaging Boards. Soofa operates in a competitive market with competitors including JCDecaux, Ströer, Deako, Times OOH and Bidstack, among others.
- Headquarter Cambridge, United States
- Founders Jutta Friedrichs
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Sectors
TechnologyEnergy & Utilities Business Services
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Changing Environments, Inc
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$1.68 M (USD)
in 3 rounds
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Latest Funding Round
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Investors
Momenta
& 2 more
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Employee Count
Employee Count
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Products & Services of Soofa
Soofa offers a comprehensive portfolio of products and services, including Soofa Signs and City Messaging Boards. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Solar-powered digital signs for targeted outdoor ads and metrics.
Boards for real-time community messages and foot traffic analysis.
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Funding Insights of Soofa
Soofa has successfully raised a total of $1.68M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Last Round
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First Round
First Round
(03 Feb 2015)
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May, 2017 | Amount | Seed - Soofa | Valuation | Momenta |
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| Feb, 2015 | Amount | Seed - Soofa | Valuation |
investors |
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| Feb, 2015 | Amount | Seed - Soofa | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Soofa
Soofa has secured backing from 3 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Momenta, E14 Fund and Chris Lynch. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Industrial impact investments are driven by Momenta in critical sectors.
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Founded Year | Domain | Location | |
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Venture capital investments are made in MIT-affiliated startups.
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Founded Year | Domain | Location | |
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CL
Chris Lynch |
Angel investor focusing on Indian startups, tech enthusiast
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Soofa
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Soofa
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Soofa Comparisons
Competitors of Soofa
Soofa operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as JCDecaux, Ströer, Deako, Times OOH and Bidstack, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
JCDecaux is recognized as a leader in outdoor advertising.
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| domain | founded_year | HQ Location |
Digital and outdoor advertising services are offered by Ströer.
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| domain | founded_year | HQ Location |
Lighting control systems are provided for residential buildings.
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| domain | founded_year | HQ Location |
Outdoor advertising network for mass and niche segments is operated.
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| domain | founded_year | HQ Location |
In-game advertising platform is provided for developers and advertisers.
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| domain | founded_year | HQ Location |
Marketing & communications company
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Soofa
Frequently Asked Questions about Soofa
When was Soofa founded?
Soofa was founded in 2014 and raised its 1st funding round 1 year after it was founded.
Where is Soofa located?
Soofa is headquartered in Cambridge, United States. It is registered at Cambridge, Massachusetts, United States.
Is Soofa a funded company?
Soofa is a funded company, having raised a total of $1.68M across 3 funding rounds to date. The company's 1st funding round was a Seed of $675K, raised on Feb 03, 2015.
What does Soofa do?
Soofa was founded in 2014 and operates as an advertising agency based in Cambridge, United States. Digital advertising solutions are delivered through its platform at soofadigital.com. Core activities focus on agency services for clients, with operations centered in the advertising sector. Leadership includes co-founder Jutta Friedrichs. The company maintains a presence in the U.S. market, supporting various advertising needs without specified international expansion.
What products or services does Soofa offer?
Soofa offers Soofa Signs and City Messaging Boards.
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