About Splitforce
Splitforce is a Technology company based in New York (United States) founded in 2013, and was acquired by Localytics in April 2015. Automated AB Testing and Predictive Analytics tool for Mobile. Splitforce has raised $150 thousand across 2 funding rounds from investors including Localytics, JumpStart and SOSV. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Marketing Optimization and Conversion Rate Optimization. Its legal entity is Splitforce, Inc. Its competitors include User Testing, dscout and AB Tasty; 3 of its 3 listed competitors have raised funding.
Company details
Splitforce was established in 2013 in New York, United States, as a tool for AB testing in mobile applications developed with iOS, Android, and Unity engines. A web-based interface is provided for managing tests across full user bases or targeted segments, incorporating auto-optimization features to prioritize effective variants. Recognition was received as a winner in the 2013 MobileMonday China Start-Up Challenge, and acquisition by Localytics occurred in 2015.
- Headquarters New York, United States
- Stage Acquired
- SectorsTechnology
- Website splitforce.com
- Social LinkedIn X Facebook
- Acquired by Localytics (Apr 2015)
- Legal Name Splitforce, Inc.
- Total Equity Funding$150K (USD)
in 2 rounds
- Latest Funding Round$150K (USD), Seed
Jun 2014
- InvestorsLocalytics
& 4 more
- Acquired byLocalytics
(Apr 2015)
Funding Insights of Splitforce
Splitforce has successfully raised a total of $150K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $150 thousand completed in June 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $150,000
- Total Rounds 2
- Last Round Seed — $150,000
- First Round $150,000
(Feb 2014)
- Investors Count 4
All 2 funding rounds of Splitforce with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2014 | $150,000 | Seed | – | – | |
| Feb 2014 | $150,000 | Debt – Venture | – | – |
5 investors in total: 5 institutional.
Investors in Splitforce
Splitforce has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Localytics, JumpStart and SOSV.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and accelerator services are provided across multiple sectors. | sosv.com | Cork, Ireland | ||
Startups are accelerated by a VC-backed program in Taiwan. | appworks.tw | Taipei, Taiwan | ||
Startup acceleration services are provided by SOSV-backed program in China. | chinaccelerator.com | Shanghai, China | ||
Startups are accelerated via a 12-week investment program in Cleveland. | 2003 | jumpstartinc.org | Cleveland, United States | |
Mobile App User Analytics & Marketing | 2008 | localytics.com | Boston, United States |
Investor details for Splitforce
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Splitforce
4 dated milestones of Splitforce across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Splitforce is founded.
- Funding First funding round of $150K.
- Funding Latest funding round, Seed, of $150K.
- Exit Acquired by Localytics.
Competitors of Splitforce
Splitforce has 3 listed competitors in our database, 3 of them funded. They include User Testing, dscout and AB Tasty.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| usertesting.com | 2007 | San Francisco, United States | $148.5M | 557 | Automated usability testing and feedback for mobile experiences is provided. | |
| dscout.com | 2011 | Chicago, United States | $81.05M | 127 | User feedback is gathered via cloud-based web and mobile platforms. | |
| abtasty.com | 2009 | New York, United States | $63.87M | Website content is optimized via A/B testing and multivariate analysis. |
Detailed competitors of Splitforce
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Splitforce
Websites that share an audience with Splitforce (splitforce.com).
Websites whose visitors overlap most with Splitforce. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| apptimize.com | 100% | View details | |||
| arise.io | 99% | View details | |||
| developer.amazon.com | 96% | View details | |||
| vessel.io | 91% | View details | |||
| leanplum.com | 86% | 81.3K | #534,081 | View details |
Top companies in Programming & Software Development Tools
3 companies that operate in the same segment as Splitforce (Programming & Software Development Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Collaborative platform for design prototyping and feedback is provided. | 2012 | San Francisco, California, United States | USD 748.62 M | 2,877 | ||
AI-based platform for secure collaboration and content management is utilized. | 2005 | Redwood City, California, United States | USD 692.63 M | USD 1.18 B | 4,447 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 |
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Frequently Asked Questions about Splitforce
Splitforce was founded in 2013 and raised its 1st funding round 1 year after it was founded.
Splitforce is headquartered in New York, United States. It is registered at New York, New York, United States.
Splitforce is a funded company, having raised a total of $150K across 2 funding rounds to date. The company's 1st funding round was a Debt – Venture of $150K, raised on Feb 2014.
Splitforce was established in 2013 in New York, United States, as a tool for AB testing in mobile applications developed with iOS, Android, and Unity engines. A web-based interface is provided for managing tests across full user bases or targeted segments, incorporating auto-optimization features to prioritize effective variants. Recognition was received as a winner in the 2013 MobileMonday China Start-Up Challenge, and acquisition by Localytics occurred in 2015.
Splitforce's top competitors include User Testing, dscout and AB Tasty.
Splitforce has 5 investors. Key investors include Localytics, JumpStart, SOSV, AppWorks, and Chinaccelerator.
Splitforce operates through Splitforce, Inc..
Yes. Splitforce was acquired by Localytics in April 2015.