About Superfiliate
Superfiliate is a Retail company based in Los Angeles (United States) founded in 2021 by Anders Bill and Andy Cloyd. E-commerce software suites are provided for social commerce businesses. Superfiliate has raised $8.53 million across 2 funding rounds from investors including Hawke Ventures, Ventana Capital and R2 Ventures. Its website superfiliate.com draws about 153 thousand monthly visits. Superfiliate offers products and services including Influencer Hub, Referral and Loyalty Hub, Automations, and Creator Discovery. Its focus areas include E-Commerce Enablers, Ecommerce Software Suite, Social Commerce and Enablers. Its competitors include Cart.com, BigCommerce and Bazaarvoice; 3 of its 3 listed competitors have raised funding.
Company details
Superfiliate was founded in 2021 in Los Angeles, United States, by co-founders Anders Bill and Andy Cloyd. Operations focus on the e-commerce sector, where software suite solutions are developed and offered to support social commerce businesses. Services include tools for managing online transactions, affiliate integrations, and platform optimizations tailored to social media-driven sales. The company serves clients primarily in the United States, emphasizing scalable digital infrastructure for emerging commerce models.
- Headquarters Los Angeles, United States
- Founders Anders Bill, Andy Cloyd
- SectorsRetail
- Website category Lifestyle · Beauty and Cosmetics
- Email••••••••
- Phone•••• ••••
- Website superfiliate.com
- Social LinkedIn X
- Total Equity Funding$8.53M (USD)
in 2 rounds
- Latest Funding Round$5.53M (USD), Series A
Jan 2025
- InvestorsHawke Ventures
& 6 more
Products & Services of Superfiliate
Superfiliate offers a comprehensive portfolio of products and services, including Influencer Hub, Referral and Loyalty Hub, Automations, and Creator Discovery.
Manages workflows for influencer and ambassador programs
Handles customer referrals and loyalty rewards systems
Automates communications and rewards in marketing programs
Facilitates finding and onboarding new creators
Funding Insights of Superfiliate
Superfiliate has successfully raised a total of $8.53M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $5.53 million completed in January 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8.53M
- Total Rounds 2
- Last Round Series A — $5.53M
- First Round $3M
(Mar 2023)
- Investors Count 7
All 2 funding rounds of Superfiliate with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2025 | $5.53M | Series A | – | – | – |
| Mar 2023 | $3M | Seed | – | Hawke Ventures |
7 investors in total: 4 institutional and 3 angel.
Investors in Superfiliate
Superfiliate has secured backing from 7 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Hawke Ventures, Ventana Capital and R2 Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| hawkeventures.com | ||||
Venture capital fund backed by single family office | r2.ventures | |||
Sandbox Studios is engaged in investing in celebrity brands. | sandboxstudios.ventures | |||
Offers comprehensive real estate and land development services. | 2005 | ventanacap.com | Centennial, United States | |
NS Nick Sharma | Angel investor, ex-CEO of VaynerMedia, focused on consumer and tech startups | unknown_58e77ad7951a4e378 | ||
BZ Ben Zises | Angel investor and entrepreneur, founder of [212] Ventures, focused on early-stage startups | unknown_03f4a5993b6241db9 | ||
CQ Chris Quinn | unknown_794c4f5d9f6c419aa |
Investor details for Superfiliate
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Superfiliate
5 people are tracked at Superfiliate (5 in leadership).
| Name | Role | Group |
|---|---|---|
Anders Bill | Co-Founder | Leadership |
Andy Cloyd | Co-Founder | Leadership |
Leise Trueblood | Chief Of Staff | Leadership |
Brian Christensen | Head Of Merchant Strategy And Success | Leadership |
Julian Greene | Head Of Creators | Leadership |
Complete people profiles for Superfiliate
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
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Verified entity values are shown only after access is granted.
Timeline of Superfiliate
3 dated milestones of Superfiliate across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Superfiliate is founded.
- Funding First funding round of $3.0M.
- Funding Latest funding round, Series A, of $5.5M.
Competitors of Superfiliate
Superfiliate has 3 listed competitors in our database, 3 of them funded. They include Cart.com, BigCommerce and Bazaarvoice.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cart.com | 2020 | Austin, United States | $735.24M | 998 | Software suite solutions are provided for e-commerce businesses. | |
| bigcommerce.com | 2009 | Austin, United States | $233.45M | 1,321 | SaaS-based software suites for e-commerce operations are provided. | |
| bazaarvoice.com | 2005 | Austin, United States | $20.43M | 189 | Provider of SaaS based marking solution |
Detailed competitors of Superfiliate
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Superfiliate
The website of Superfiliate (superfiliate.com) receives about 152.7K visits a month and ranks #195,704 among all websites worldwide, #10,318 in Beauty and Cosmetics.
- Monthly visits152.7K
▼ 28.4% vs previous month
- Unique visitors100.1K
per month
- Global rank#195,704
among all websites
- Category rank#10,318
Lifestyle · Beauty and Cosmetics
- Bounce rate43%
- Pages per visit2.9
- Average visit1 min 40 sec
- DevicesDesktop 39% · Mobile 61%
Websites whose visitors overlap most with Superfiliate. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| prolonlife.com | 100% | 198.5K | #218,868 | View details | |
| glamnetic.com | 100% | #47,007 | View details | ||
| gopurebeauty.com | 80% | 13.6K | #1,770,203 | View details | |
lashify.com | lashify.com | 80% | #125,067 | – | |
1800d2c.com | 1800d2c.com | 60% | #344,119 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Superfiliate
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Social & Influencer Commerce
3 companies that operate in the same segment as Superfiliate (Social & Influencer Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Used multi-category products are traded via an app-based social marketplace. | 2011 | Redwood City, California, United States | USD 203 M | USD 7.23 M | 224 | |
Fourthwall is utilized by creators to build shops and memberships. | 2019 | Los Angeles, California, United States | USD 17 M | |||
Multi-category products are traded via an app-based video commerce platform. | 2019 | El Segundo, California, United States | USD 235.75 M | 151 |
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Related news about Superfiliate
Complete news archive for Superfiliate
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Frequently Asked Questions about Superfiliate
Superfiliate was founded in 2021 and raised its 1st funding round 2 years after it was founded.
Superfiliate is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Superfiliate is a funded company, having raised a total of $8.53M across 2 funding rounds to date. The company's 1st funding round was a Seed of $3M, raised on Mar 2023.
Superfiliate was founded in 2021 in Los Angeles, United States, by co-founders Anders Bill and Andy Cloyd. Operations focus on the e-commerce sector, where software suite solutions are developed and offered to support social commerce businesses. Services include tools for managing online transactions, affiliate integrations, and platform optimizations tailored to social media-driven sales. The company serves clients primarily in the United States, emphasizing scalable digital infrastructure for emerging commerce models.
Superfiliate's top competitors include Bazaarvoice, Cart.com and BigCommerce.
Superfiliate offers Influencer Hub, Referral and Loyalty Hub, Automations, and Creator Discovery.
Superfiliate has 7 investors. Key investors include Hawke Ventures, Ventana Capital, R2 Ventures, Sandbox Studios, and Nick Sharma.
The website of Superfiliate receives about 153 thousand visits a month and ranks #195,704 among all websites worldwide.