Supergreat

New York, United States Founded: 2018 • Age: 8 yrs
Video-based reviews of beauty products are shared and searched online.
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About Supergreat

Supergreat is a company based in New York (United States) founded in 2018 by Dan Blackman.. Supergreat has raised $26.5 million across 2 funding rounds from investors including Shopify, Greenoaks and Thrive Capital. Supergreat offers products and services including Supergreat Platform and Whatnot Integration. Supergreat operates in a competitive market with competitors including NEWNESS and Maybe a Makeup Addict, among others.

  • Headquarter New York, United States
  • Founders Dan Blackman
  • Sectors
    Retail
    Media & Entertainment Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Media & Entertainment → Creator Economy & Social Platforms
Healthcare → Health Technology & Digital Health
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $26.5 M (USD)

    in 2 rounds

  • Latest Funding Round
    $20 M (USD), Series A

    Dec 29, 2021

  • Investors
    Shopify

    & 8 more

  • Employee Count
    Employee Count
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Products & Services of Supergreat

Supergreat offers a comprehensive portfolio of products and services, including Supergreat Platform and Whatnot Integration. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for online community interactions and member support services.

Service directing users to another platform for ongoing engagement.

People of Supergreat
Headcount 10-50
Employee Profiles 4
Employee Profiles
People
Enid Hwang
Advisor
People
Brittany A Thomas
Beauty and wellness live host
People
Andrew Power
Senior Product Designer

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Funding Insights of Supergreat

Supergreat has successfully raised a total of $26.5M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $20 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series A — $20.0M
  • First Round

    (02 Dec 2020)

  • Investors Count 9
Date Amount Transaction Name Valuation Lead Investors Investors
Dec, 2021 Amount Series A - Supergreat Valuation Greenoaks
Dec, 2020 Amount Series A - Supergreat Valuation Benchmark
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Supergreat

Supergreat has secured backing from 9 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Shopify, Greenoaks and Thrive Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Tech-enabled businesses are funded by Greenoaks venture capital firm.
Founded Year Domain Location
Early-stage technology startups are invested in by Thrive Capital.
Founded Year Domain Location
Early-stage venture capital fund investing in tech-based startups
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Supergreat

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Supergreat

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Supergreat Comparisons

Employees
+
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Competitors of Supergreat

Supergreat operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as NEWNESS and Maybe a Makeup Addict, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Community app for beauty product discovery, reviews, and reward redemption.
domain founded_year HQ Location
An online platform offering reviews for beauty products.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Supergreat

Frequently Asked Questions about Supergreat

When was Supergreat founded?

Supergreat was founded in 2018 and raised its 1st funding round 2 years after it was founded.

Where is Supergreat located?

Supergreat is headquartered in New York, United States. It is registered at New York, New York, United States.

Is Supergreat a funded company?

Supergreat is a funded company, having raised a total of $26.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $6.5M, raised on Dec 02, 2020.

What does Supergreat do?

Supergreat was founded in 2018 in New York, United States, as an online platform focused on beauty products. Video reviews are facilitated for users to search, share, and incorporate into makeup routines. Additional features encompass shopping deal information and product news updates. Operations center on user-generated content within the beauty sector.

Who are the top competitors of Supergreat?

Supergreat's top competitors include NEWNESS and Maybe a Makeup Addict.

What products or services does Supergreat offer?

Supergreat offers Supergreat Platform and Whatnot Integration.

Who are Supergreat's investors?

Supergreat has 9 investors. Key investors include Shopify, Greenoaks, Thrive Capital, TQ Ventures, and K5 Global.

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