About Swyft
Swyft is a Consumer company based in London (United Kingdom) founded in 2018. Swyft is engaged in selling furniture and home accessories online. It operates on a Direct-to-Consumer (D2C) model. Its website swyfthome.com draws about 574 thousand monthly visits. Swyft offers products and services including Sofas, Sofa Beds, Beds, Chairs, and Accessories. Its focus areas include Consumer Goods, Furniture and Home Furniture. Its legal entity is SWYFT HOME LIMITED. Its competitors include MADE.COM, Swoon and eve sleep; 3 of its 3 listed competitors have raised funding.
Company details
Swyft is involved in the online retail of furniture and home accessories. A wide range of products, including sofas, sofa beds, beds, chairs, and various home decor items, are offered. The company focuses on fast delivery and easy assembly solutions for customers. Operations are primarily conducted in the United Kingdom, with shipping options available to other European countries like Germany, Ireland, Austria, and Switzerland. Emphasis is placed on timeless design and customer satisfaction through guarantees and return policies.
- Headquarters London, United Kingdom
- SectorsConsumer
- Website category Home and Garden · Furniture
- Phone•••• ••••
- Website swyfthome.com
- Social Facebook Instagram YouTube
- Legal Name Swyft Home Limited
- Date of Incorporation 08 Aug, 2011
- Jurisdiction STRATFORD, LONDON, ENGLAND
- Latest Funding Round$1.33M (USD), Debt – Conventional
Nov 2021
- Investors
Products & Services of Swyft
Swyft offers a comprehensive portfolio of products and services, including Sofas, Sofa Beds, Beds, Chairs, and Accessories.
Various sofa models are offered in multiple styles.
Convertible sofa beds are provided for dual use.
Different bed sizes are available for purchase.
Assorted chairs are sold for various rooms.
Home accessories like rugs are offered online.
Apps and channels of Swyft
its YouTube channel Swyft has 619 subscribers and 30 videos.
Videos from Swyft
The most watched videos on Swyft's YouTube channel, Swyft (619 subscribers). Click a video to play it here.
More on Swyft.
Funding Insights of Swyft
- Total Rounds 1
- Last Round Debt – Conventional — $1.33M
- First Round $1.33M
(Nov 2021)
- Investors Count 1
All 1 funding rounds of Swyft with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2021 | $1.33M | Debt – Conventional | – | – |
1 investors in total: 1 institutional.
Investors in Swyft
Swyft has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Growth Lending.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Offers comprehensive business loan solutions to support enterprise growth and financial needs. | 2011 | growth-lending.com | London, United Kingdom |
Investor details for Swyft
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Swyft
2 dated milestones of Swyft across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Swyft is founded.
- Funding First funding round of $1.3M.
Competitors of Swyft
Swyft has 3 listed competitors in our database, 3 of them funded. They include MADE.COM, Swoon and eve sleep.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| made.com | 2010 | London, United Kingdom | $135.9M | 673 | Multi-category home improvement products are sold through an internet-first brand. | |
| swooneditions.com | 2012 | London, United Kingdom | $44.22M | 64 | Multi-category home furniture is sold online by Swoon. | |
| evesleep.co.uk | 2014 | London, United Kingdom | $23.03M | Mattresses, pillows, and furniture products are provided by eve sleep. |
Detailed competitors of Swyft
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Swyft
The website of Swyft (swyfthome.com) receives about 574.3K visits a month and ranks #77,543 among all websites worldwide, #967 in Furniture.
- Monthly visits574.3K
▼ 3.8% vs previous month
- Unique visitors257.2K
per month
- Global rank#77,543
among all websites
- Category rank#967
Home and Garden · Furniture
- Bounce rate48%
- Pages per visit3.4
- Average visit2 min 16 sec
- DevicesDesktop 20% · Mobile 80%
Websites whose visitors overlap most with Swyft. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
daals.co.uk | daals.co.uk | 100% | #16,666 | – | |
| sofology.co.uk | 85% | 1.2M | #53,947 | View details | |
| sofaclub.co.uk | 84% | 526.4K | #85,465 | View details | |
| sofa.com | 84% | 301.5K | #152,217 | View details | |
| dfs.co.uk | 83% | 4M | #12,795 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Swyft
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Swyft
Complete news archive for Swyft
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Swyft
Swyft was founded in 2018 and raised its 1st funding round 3 years after it was founded.
Swyft is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Swyft is involved in the online retail of furniture and home accessories. A wide range of products, including sofas, sofa beds, beds, chairs, and various home decor items, are offered. The company focuses on fast delivery and easy assembly solutions for customers. Operations are primarily conducted in the United Kingdom, with shipping options available to other European countries like Germany, Ireland, Austria, and Switzerland. Emphasis is placed on timeless design and customer satisfaction through guarantees and return policies.
Swyft offers Sofas, Sofa Beds, Beds, Chairs, and Accessories.
Swyft has 1 investor. Key investors include Growth Lending.
Swyft operates through Swyft Home Limited.
The website of Swyft receives about 574 thousand visits a month and ranks #77,543 among all websites worldwide.