The Cake Decorating

Nottingham, United Kingdom Founded: 2011 • Age: 15 yrs
Online retailer selling cake decorating supplies, tools, and ingredients in the UK.
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About The Cake Decorating

The Cake Decorating is a company based in Nottingham (United Kingdom) founded in 2011. It operates as a B2C, and D2C. The Cake Decorating offers products and services including Cake Boards, Sugarpaste, Cupcake Boxes, Baking Tools, and Edible Decorations. The Cake Decorating operates in a competitive market with competitors including Graze, Pulsin, Mallow & Marsh, Treat Kitchen and The Conscious Candy, among others.

  • Headquarter Nottingham, United Kingdom
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name The Cake Decorating Co (Retail) Limited
  • Date of Incorporation 16 Mar, 2021
  • Jurisdiction NOTTINGHAM, ENGLAND
Operational Areas
Consumer → Stationery, Gifts & Specialty Products
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
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Products & Services of The Cake Decorating

The Cake Decorating offers a comprehensive portfolio of products and services, including Cake Boards, Sugarpaste, Cupcake Boxes, Baking Tools, and Edible Decorations. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Boards for decorating and presenting cakes

Edible paste used for cake icing and modeling

Boxes for storing and transporting cupcakes

Tools for baking and cake decoration tasks

Decorative elements like sprinkles for cakes

Funding Insights of The Cake Decorating

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by The Cake Decorating

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - The Cake Decorating

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

The Cake Decorating Comparisons

Employees
+
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Competitors of The Cake Decorating

The Cake Decorating operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Graze, Pulsin, Mallow & Marsh, Treat Kitchen and The Conscious Candy, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Healthy snacks are offered by Graze for various preferences.
domain founded_year HQ Location
Protein snack bars and powders are sold online by Pulsin.
domain founded_year HQ Location
Homemade marshmallows are offered by an internet-first brand.
domain founded_year HQ Location
Online platform offering a range of vegan sweets and gourmet candy in reusable glass bottles
domain founded_year HQ Location
Direct-to-consumer brand offering vegan candies.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on The Cake Decorating

Frequently Asked Questions about The Cake Decorating

When was The Cake Decorating founded?

The Cake Decorating was founded in 2011.

Where is The Cake Decorating located?

The Cake Decorating is headquartered in Nottingham, United Kingdom.

What does The Cake Decorating do?

The Cake Decorating Co is the UKs largest online retailer specializing in cake decorating supplies, offering products like sugarpaste, baking tools, and edible decorations. They operate an e-commerce platform for easy purchasing, providing fast delivery and customer support. Based in Nottingham, they serve both beginner and expert customers globally with a wide selection of items for various occasions.

Who are the top competitors of The Cake Decorating?

The Cake Decorating's top competitors include Graze, Pulsin and Treat Kitchen.

What products or services does The Cake Decorating offer?

The Cake Decorating offers Cake Boards, Sugarpaste, Cupcake Boxes, Baking Tools, and Edible Decorations.

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