About The Normal Brand
The Normal Brand is a Retail company based in St. Louis (United States) founded in 2015. Internet first brand offering apparel wear for men and women. Its website thenormalbrand.com draws about 218 thousand monthly visits. Its focus areas include Consumer Goods, Apparel Brands, Casual Wear and Multi category. Its competitors include Everlane, True Religion Apparel and Chubbies Shorts; 2 of its 3 listed competitors have raised funding.
Company details
The Normal Brand was established in 2015 in St. Louis, United States. An internet-first model is employed to provide apparel for men and women. Operations center on the fashion sector, with products distributed primarily through the domain thenormalbrand.com. Sales and customer reach are managed online, targeting the apparel market within the United States.
- Latest Funding Round$50K (USD), Grant
Jun 2015
- Investors
Apps and channels of The Normal Brand
its YouTube channel The Normal Brand has 513 subscribers and 30 videos.
Videos from The Normal Brand
The most watched videos on The Normal Brand's YouTube channel, The Normal Brand (513 subscribers). Click a video to play it here.
More on The Normal Brand.
Funding Insights of The Normal Brand
- Total Rounds 1
- Last Round Grant — $50,000
- First Round $50,000
(Jun 2015)
- Investors Count 1
All 1 funding rounds of The Normal Brand with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2015 | $50,000 | Grant | – | – |
1 investors in total: 1 institutional.
Investors in The Normal Brand
The Normal Brand has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Arch Grants.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
A 12-month accelerator program is offered to tech startups. | 2011 | archgrants.org | St. Louis, United States |
Investor details for The Normal Brand
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Timeline of The Normal Brand
2 dated milestones of The Normal Brand, from founding to its latest funding, stage changes and deals.
- Founded The Normal Brand is founded.
- Funding First funding round of $50K.
Competitors of The Normal Brand
The Normal Brand has 3 listed competitors in our database, 2 of them funded. They include Everlane, True Religion Apparel and Chubbies Shorts.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| everlane.com | 2010 | San Francisco, United States | $90.21M | 375 | Multi-category fashion products are offered via an internet-first brand. | |
| truereligion.com | 2002 | Los Angeles, United States | 1,453 | Internet first brand of fashion apparel wear for men and women | ||
| chubbiesshorts.com | 2011 | San Francisco, United States | $14.13M | 54 | Men's casual apparel and swimwear are designed and retailed. |
Detailed competitors of The Normal Brand
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of The Normal Brand
The website of The Normal Brand (thenormalbrand.com) receives about 217.8K visits a month and ranks #128,980 among all websites worldwide, #4,187 in Sports.
- Monthly visits217.8K
▼ 18.9% vs previous month
- Unique visitors109.3K
per month
- Global rank#128,980
among all websites
- Category rank#4,187
Sports · Sports
- Bounce rate37%
- Pages per visit5.0
- Average visit1 min 45 sec
- DevicesDesktop 37% · Mobile 63%
Websites whose visitors overlap most with The Normal Brand. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| halfmoonoutfitters.com | 100% | 63.9K | #434,569 | View details | |
jettylife.com | jettylife.com | 100% | #287,517 | – | |
| rei.com | 100% | #1,699 | View details | ||
toesonthenose.com | toesonthenose.com | 100% | #3,516,322 | – | |
| vuoriclothing.com | 99% | 4.6M | #6,597 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for The Normal Brand
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as The Normal Brand (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Related news about The Normal Brand
Complete news archive for The Normal Brand
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Frequently Asked Questions about The Normal Brand
The Normal Brand was founded in 2015.
The Normal Brand is headquartered in St. Louis, United States. It is registered at St. Louis, Missouri, United States.
The Normal Brand was established in 2015 in St. Louis, United States. An internet-first model is employed to provide apparel for men and women. Operations center on the fashion sector, with products distributed primarily through the domain thenormalbrand.com. Sales and customer reach are managed online, targeting the apparel market within the United States.
The Normal Brand's top competitors include True Religion Apparel, Everlane and Chubbies Shorts.
The Normal Brand has 1 investor. Key investors include Arch Grants.
The website of The Normal Brand receives about 218 thousand visits a month and ranks #128,980 among all websites worldwide.