About Tofu
Tofu is a Technology company based in United States founded in 2021 by Eunjoon Cho. AI-powered marketing automation platform is provided for B2B companies. It operates on a SaaS (Software-as-a-Service) model. Tofu has raised $17 million across 2 funding rounds from investors including HubSpot, SignalFire and Tau Ventures. The company has 8 employees. Its chief executive, as recorded, is Eunjoon Cho. Its website tofuhq.com draws about 19 thousand monthly visits. Tofu offers products and services including Tofu Platform, 1:1 ABM, Outbound Prospecting, and Content Marketing. Its focus areas include Marketing Technology and Account-Based Marketing. Its legal entity is Tofu Technologies, Inc. Its competitors include Constant Contact, Adobe and HubSpot; 2 of its 3 listed competitors have raised funding.
Company details
Tofu is established as a provider of AI-powered marketing automation solutions tailored for B2B enterprises. The platform is designed to support various marketing workflows, including 1:1 Account-Based Marketing (ABM), outbound prospecting, content marketing, events, webinars, lifecycle marketing, and customer marketing. Services are offered to scale campaigns across multiple channels, automate research, repurpose content, and enhance nurture and upsell strategies based on behavior and persona. The company focuses on improving efficiency and performance for marketing teams through advanced analytics, deep tool integrations, and repeatable campaign templates.
- Headquarters United States
- Employees 8
- Founders Eunjoon Cho
- SectorsTechnology
- Website category Business and Consumer Services · Online Marketing
- Website tofuhq.com
- Social LinkedIn X Facebook
- Legal Name Tofu Technologies, Inc.
- Total Equity Funding$17M (USD)
in 2 rounds
- Latest Funding Round$12M (USD), Series A
Feb 2025
- InvestorsHubSpot
& 10 more
- Employee Count8
Products & Services of Tofu
Tofu offers a comprehensive portfolio of products and services, including Tofu Platform, 1:1 ABM, Outbound Prospecting, and Content Marketing.
Platform automates ABM and marketing campaigns efficiently.
Solution scales personalized campaigns for target accounts.
Tool automates research and scalable prospecting campaigns.
Service repurposes content across multiple marketing channels.
Funding Insights of Tofu
Tofu has successfully raised a total of $17M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $12 million completed in February 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $17M
- Total Rounds 2
- Last Round Series A — $12M
- First Round $5M
(Oct 2023)
- Investors Count 11
All 2 funding rounds of Tofu with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2025 | $12M | Series A | – | SignalFire | |
| Oct 2023 | $5M | Seed | – | Index Ventures |
11 investors in total: 11 institutional.
Investors in Tofu
Tofu has secured backing from 11 investors, including venture fund and institutional investors. Prominent investors backing the company include HubSpot, SignalFire and Tau Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed and early-stage startups are funded by SignalFire. | signalfire.com | San Francisco, United States | ||
Seed-stage startups are funded by this venture capital firm. | tauventures.com | Palo Alto, United States | ||
Venture capital firm focused on aerospace, biopharma, consumer, and multiple sectors | correlationvc.com | San Francisco, United States | ||
Venture capital investing and portfolio management services for accredited investors. | av.vc | |||
Early-stage venture capital is invested from pre-seed to Series A. | riversideventures.com | New York, United States | ||
Early-stage software startups are supported through venture capital investments. | eudemian.vc | San Francisco, United States | ||
Venture capital investments in technology startups and entrepreneurs. | indexventures.com | |||
Venture capital funding is offered to B2B software companies. | stage2.capital | |||
Venture capital fund focused on seed-stage investment in multiple sectors | liquid2.vc | San Francisco, United States | ||
Provider of AI-powered customer relationship management software | 2005 | hubspot.com | Cambridge, United States |
Investor details for Tofu
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Tofu
1 people are tracked at Tofu (1 in leadership); the tracked headcount is 8.
| Name | Role | Group |
|---|---|---|
Eunjoon Cho | Co-Founder & CEO | Leadership |
Complete people profiles for Tofu
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Timeline of Tofu
3 dated milestones of Tofu across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Tofu is founded.
- Funding First funding round of $5.0M.
- Funding Latest funding round, Series A, of $12.0M.
Competitors of Tofu
Tofu has 3 listed competitors in our database, 2 of them funded. They include Constant Contact, Adobe and HubSpot.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| constantcontact.com | 1998 | Waltham, United States | $37M | 1,434 | Multi-channel online marketing tools are provided for small businesses. | |
| adobe.com | 1982 | San Jose, United States | 30,709 | AI-powered platform manages marketing creatives and customer journeys. | ||
| hubspot.com | 2005 | Cambridge, United States | $100.7M | 4,502 | Provider of AI-powered customer relationship management software |
Detailed competitors of Tofu
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Web traffic of Tofu
The website of Tofu (tofuhq.com) receives about 19K visits a month and ranks #1,669,491 among all websites worldwide, #3,692 in Online Marketing.
- Monthly visits19K
▲ 31.3% vs previous month
- Unique visitors6.2K
per month
- Global rank#1,669,491
among all websites
- Category rank#3,692
Business and Consumer Services · Online Marketing
- Bounce rate43%
- Pages per visit1.9
- Average visit49 sec
- DevicesDesktop 40% · Mobile 60%
Websites whose visitors overlap most with Tofu. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| smartbugmedia.com | 100% | 85.2K | #427,900 | View details | |
| 1827marketing.com | 100% | 5.4K | #3,639,854 | View details | |
| rollworks.com | 100% | #1,199,248 | View details | ||
marketone.com | marketone.com | 60% | #2,009,821 | – | |
cdpinstitute.org | cdpinstitute.org | 40% | #761,519 | – |
Top companies in MarketingTech
3 companies that operate in the same segment as Tofu (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Tofu
Complete news archive for Tofu
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Frequently Asked Questions about Tofu
Tofu was founded in 2021 and raised its 1st funding round 2 years after it was founded.
Tofu is headquartered in United States.
Eunjoon Cho is the CEO of Tofu, as recorded in our data. They have also founded this company.
Tofu is a funded company, having raised a total of $17M across 2 funding rounds to date. The company's 1st funding round was a Seed of $5M, raised on Oct 2023.
Tofu has 8 employees.
Tofu is established as a provider of AI-powered marketing automation solutions tailored for B2B enterprises. The platform is designed to support various marketing workflows, including 1:1 Account-Based Marketing (ABM), outbound prospecting, content marketing, events, webinars, lifecycle marketing, and customer marketing. Services are offered to scale campaigns across multiple channels, automate research, repurpose content, and enhance nurture and upsell strategies based on behavior and persona. The company focuses on improving efficiency and performance for marketing teams through advanced analytics, deep tool integrations, and repeatable campaign templates.
Tofu's top competitors include HubSpot, Constant Contact and Adobe.
Tofu offers Tofu Platform, 1:1 ABM, Outbound Prospecting, and Content Marketing.
Tofu has 11 investors. Key investors include HubSpot, SignalFire, Tau Ventures, Correlation Ventures, and Alumni Ventures.
Tofu operates through Tofu Technologies, Inc..