About Toluna
Toluna is a Technology company based in Toronto (Canada) founded in 2000. Cloud-based platforms for marketing research and consumer insights are offered. Toluna has completed 5 acquisitions, including Common Knowledge, Go Further and GutCheck. Its website tolunacorporate.com draws about 59 thousand monthly visits. Its focus areas include Enterprise Applications, MarketingTech, Marketing Research and Consumer Insights.
Company details
Toluna was founded in 2000 and is headquartered in Toronto, Canada. Operations focus on the marketing research sector through a cloud-based platform. Services include consumer intelligence solutions, survey methodologies, real-time data access, and interactive dashboards. Businesses are enabled to analyze survey responses and track consumer trends and sentiments for decision-making purposes.
- Headquarters Toronto, Canada
- SectorsTechnology
- Website category Business and Consumer Services · Marketing and Advertising
- Email••••••••
- Phone•••• ••••
- Website tolunacorporate.com
- Social LinkedIn X Facebook YouTube
- Investors
- Investments & AcquisitionsCommon Knowledge
& 4 more
Apps and channels of Toluna
its YouTube channel Toluna has 687 subscribers and 30 videos.
Videos from Toluna
The most watched videos on Toluna's YouTube channel, Toluna (687 subscribers). Click a video to play it here.
More on Toluna.
Funding Insights of Toluna
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Toluna with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2020 | Seed | – | Verlinvest | – |
1 investors in total: 1 institutional.
Investors in Toluna
Toluna has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Verlinvest.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Single family office of a Belgian family focused on multiple industries | verlinvest.com | Brussels, Belgium |
Investor details for Toluna
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Toluna
331 people are tracked at Toluna (131 in leadership, 200 in team).
| Name | Role | Group |
|---|---|---|
Ludovic Milet | Managing Director | Leadership |
Celia Lin | Head Of Market Research & Project Management, AMEA (apac, Middle East And Africa) | Leadership |
Dharmaraj T. | Associate Research Director | Leadership |
Travis Houweling [He/Him/His] | Associate Director, Client Success | Leadership |
Prerana Gupta | Associate Research Director | Leadership |
Shobhit Rajput | Associate Director Client Services | Leadership |
Sarit Zeidman | Head Of Devops | Leadership |
Arun Gokul | Director Global Procurement | Leadership |
Frédéric-Charles Petit | CEO & Founder | Leadership |
Louis Wright | Regional Head Of Research & Client Success Management, AMEA | Leadership |
Rajan Luthra | Research Director | Leadership |
Leon Fleysher | Senior R&d Director | Leadership |
Manon van Alphen | Associate Director | Leadership |
Evan McCarthy | Director, Client Partner | Leadership |
Deb Malya Jana | Regional Head Of Research And Client Services (sea) | Leadership |
Lisa Dibenedetto | Vice President, Client Partner | Leadership |
Dudley Dickerson | Client Director | Leadership |
Jon Arthurs | Managing Director & Global Head Of Sustainability | Leadership |
Hsin Yee Wong | Senior Associate Director - Team Head | Leadership |
Priyanka Sarkar | Chief Research Officer | Leadership |
311 more people are available in the full profile.
Complete people profiles for Toluna
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Toluna
Toluna has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Common Knowledge, Go Further and GutCheck.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Consumer insights and Marketing analytics Provider | metrixlab.com | Rotterdam, Netherlands | 1999 | May 2023 | •••• | |
Consumer analytics software solutions are provided for brands. | go-further.co | London, United Kingdom | 2007 | Nov 2022 | •••• | |
Agile market research solutions are delivered online by GutCheck. | gutcheckit.com | Denver, United States | 2009 | Oct 2022 | •••• | |
Consumer insights data and survey services are provided to businesses. | kurundata.com | Xuhui, China | 2006 | Jan 2018 | •••• | |
Market research services are provided for business insights and analysis. | commonknowledge.com | United Kingdom | 2018 | Jun 2008 | $8.49M |
Complete acquisition details for Toluna
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Toluna
7 dated milestones of Toluna across 23 years, from founding to its latest funding, stage changes and deals.
- Founded Toluna is founded.
- Acquisition Acquires Common Knowledge.
- Acquisition Acquires KuRunData.
- Funding First funding round.
- Acquisition Acquires GutCheck.
- Acquisition Acquires Go Further.
- Acquisition Acquires MetrixLab.
Web traffic of Toluna
The website of Toluna (tolunacorporate.com) receives about 59.2K visits a month and ranks #565,693 among all websites worldwide, #2,497 in Marketing and Advertising.
- Monthly visits59.2K
▼ 18% vs previous month
- Unique visitors33K
per month
- Global rank#565,693
among all websites
- Category rank#2,497
Business and Consumer Services · Marketing and Advertising
- Bounce rate47%
- Pages per visit1.3
- Average visit16 sec
- DevicesDesktop 28% · Mobile 72%
Websites whose visitors overlap most with Toluna. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
sondaggiaconfronto.it | sondaggiaconfronto.it | 100% | #1,561,019 | – | |
tolunastart.com | tolunastart.com | 97% | #18,194 | – | |
| voxpopme.com | 92% | 67.2K | #438,252 | View details | |
| svpjapan.com | 91% | 9.2K | #2,011,450 | View details | |
topsurveys.app | topsurveys.app | 88% | #65,067 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 38 similar websites and full traffic analytics for Toluna
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 38 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Toluna
Complete news archive for Toluna
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Toluna
Toluna was founded in 2000 and raised its 1st funding round 20 years after it was founded.
Toluna is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Toluna was founded in 2000 and is headquartered in Toronto, Canada. Operations focus on the marketing research sector through a cloud-based platform. Services include consumer intelligence solutions, survey methodologies, real-time data access, and interactive dashboards. Businesses are enabled to analyze survey responses and track consumer trends and sentiments for decision-making purposes.
Toluna has made 5 acquisitions, including Common Knowledge, Go Further, and GutCheck.
Toluna has 1 investor. Key investors include Verlinvest.