About Total Design
Total Design is a Business Services company based in Amsterdam (Netherlands) founded in 1963, and was acquired by M80 Partners in February 2023. It operates as a branding, advertising, content marketing, and digital transformation services are offered. Total Design offers products and services including Branding Services, Technology Services, and Communication Services. Its focus areas include Marketing Services and Full Service Marketing Agency. Its competitors include Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions and 3 more; 5 of its 8 listed competitors have raised funding.
Company details
Founded in 1963, Total Design is headquartered in Amsterdam, Netherlands. Operations focus on the creative and marketing sectors, where services in branding, advertising, content marketing, and digital transformation are delivered to clients. The company supports businesses through strategic design and communication solutions, with activities centered in Europe. Expertise is applied across various industries to facilitate brand development and technological adaptations.
- Headquarters Amsterdam, Netherlands
- Stage Acquired
- SectorsBusiness Services
- Website totaldesign.com
- Social LinkedIn X Facebook Instagram
- Acquired by M80 Partners (Feb 2023)
- Investors
- Acquired byM80 Partners
(Feb 2023)
Products & Services of Total Design
Total Design offers a comprehensive portfolio of products and services, including Branding Services, Technology Services, and Communication Services.
Services for brand development and positioning strategies
Technology support for communication and brand integration
Services aiding in effective brand communication channels
Investors in Total Design
Total Design has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include M80.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
M80 is engaged in private equity investments across Benelux and France. | – | m80partners.com | Brussels, Belgium |
Investor details for Total Design
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- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Total Design
29 people are tracked at Total Design (10 in leadership, 19 in team).
| Name | Role | Group |
|---|---|---|
Milo Van Der Meij | Head Of Team Campaigns | Leadership |
Henriette Verkerk | Head Of Branding | Leadership |
Huub Van Veenhuijzen | Concept Director / Copywriter | Leadership |
Marcel Van Tiggelen | Project Director | Leadership |
Marc Canisius | Managing Partner | Leadership |
Eveline Wiegmans | Client Director | Leadership |
Martijn Arts | Strategy Director & Partner | Leadership |
Peter Claeys | Business Director | Leadership |
Hugo Van Den Bos | Strategy Director Branding | Leadership |
Sieds De Boer | Head Of Strategy | Leadership |
Alicia Castro | Digital Designer | Team |
Bart Wemelsfelder | Designer | Team |
Gert Noppen | Senior Consulent | Team |
Christine Hogebrug - Pannenborg | Brandmanager | Team |
Marloes Pijning | Sr. Client Manager | Team |
Rosan Gleijsteen | Designer | Team |
Adam Lane | Designer | Team |
Ellen Van De Sande | Designer | Team |
Ilona Verhees | Designer | Team |
Maureen Raktoe | Financieel Administratief Medewerker | Team |
9 more people are available in the full profile.
Complete people profiles for Total Design
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Total Design
2 dated milestones of Total Design across 60 years, from founding to its latest funding, stage changes and deals.
- Founded Total Design is founded.
- Exit Acquired by M80 Partners.
Competitors of Total Design
Total Design has 8 listed competitors in our database, 5 of them funded. They include Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| akqa.com | 1994 | Riyadh, Saudi Arabia | $8.74M | 648 | Integrated digital marketing campaigns are developed and executed across channels. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | – | Brand and marketing consulting solutions provider | |
| advantagesolutions.net | 1987 | Irvine, United States | – | 21 | Consumer packaged goods sales and digital marketing services are provided. | |
| interpublic.com | 1961 | New York, United States | – | 54,250 | Advertising and marketing services are delivered globally by Interpublic. | |
| s4capital.com | 2014 | London, United Kingdom | – | 8,772 | Digital advertising and content marketing services are provided globally. | |
| the-independents.com | 2017 | Paris, France | $400M | – | Influencer marketing and branding services are provided by The Independents. |
Detailed competitors of Total Design
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Web traffic of Total Design
The website of Total Design (totaldesign.com) receives about 4K visits a month.
- Monthly visits4K
▲ 12.8% vs previous month
Websites whose visitors overlap most with Total Design. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
digitalnatives.nl | digitalnatives.nl | 100% | – | #7,753,504 | – |
bluedragon.nl | bluedragon.nl | 64% | – | #3,557,867 | – |
singularity.nl | singularity.nl | 36% | – | #5,691,199 | – |
jobs.noise.nl | jobs.noise.nl | 36% | – | – | – |
jobs.valsplat.nl | jobs.valsplat.nl | 34% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for Total Design
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- 14 similar websites
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Top companies in Marketing & Outreach Platforms
10 companies that operate in the same segment as Total Design (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | – | 916 | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Online market research data is delivered for diverse sectors. | 1975 | Paris, France | – | USD 2.96 B | 18,640 | |
Digital advertising and content marketing services are provided globally. | 2014 | London, England, United Kingdom | – | USD 1.02 B | 7,170 | |
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 | |
Provider of advertising services | 2003 | New York, New York, United States | – | USD 174.38 M | 3,660 | |
Platforms for e-commerce, marketing, and manufacturing are provided. | 2016 | Singapore, Singapore | USD 79.7 M | USD 365.73 M | 1,940 | |
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 | |
IT suite and market research services are provided worldwide. | 1969 | United States | – | USD 1.87 B | 9,300 | |
Media Company focused on radio broadcasting, live events, marketing solutions | 2010 | Greenwich, Connecticut, United States | USD 100.5 M | USD 427.38 M | 2,050 |
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Related news about Total Design
Complete news archive for Total Design
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Frequently Asked Questions about Total Design
Total Design was founded in 1963.
Total Design is headquartered in Amsterdam, Netherlands.
Founded in 1963, Total Design is headquartered in Amsterdam, Netherlands. Operations focus on the creative and marketing sectors, where services in branding, advertising, content marketing, and digital transformation are delivered to clients. The company supports businesses through strategic design and communication solutions, with activities centered in Europe. Expertise is applied across various industries to facilitate brand development and technological adaptations.
Total Design's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
Total Design offers Branding Services, Technology Services, and Communication Services.
Total Design has 1 investor. Key investors include M80.
Yes. Total Design was acquired by M80 Partners in February 2023.

