About Trace One
Trace One is a Technology company based in Boston (United States) founded in 2001, and was acquired by STG in March 2021. Project, product quality and supply chain visibility solutions. It operates in the Technology and Retail sectors. Trace One has raised $6.4 million across 1 funding round from investors including STG and Hg. The company has 60 employees. Trace One has completed 2 acquisitions, including Agentrics and Eqos. Its chief executive, as recorded, is Christope Vanackere. Its website traceone.com draws about 18 thousand monthly visits. Its Indian entity Trace One Technology India Private Limited reported revenue of ₹16.20 Cr. Trace One offers products and services including Trace One Devex PLM, Trace One PLM, Trace One Regulatory Compliance, and Trace One SDS Authoring. Its focus areas include E-Commerce Enablers, Ecommerce Software Suite, Collaborative Commerce and Brands Tech. Its competitors include VTEX and Foundation; 2 of its 2 listed competitors have raised funding.
Company details
Trace One develops SaaS-based e-collaborative platform for private-label quality management. It offers Trace One Project that enables users to manage project planning and team activities at each stage of their product development process with configurable workflow templates; and Trace One Product Specification, which enables users to manage data and documents related to a product in a centralized tool, from initial specification to final validation and approval. The company also provides Trace One Product Testing for planning quality control programs; Trace One Packaging that enables users to ensure coordination between stakeholders involved in the packaging and labelling process; and Trace One Issue Tracking, which enables users to handle issues involving products or suppliers. It also provides Transparency-One that enables brand owners and manufacturers to discover, monitor, analyze, and search their supply chains and share product and facility data; Trace One Community Manager, platform for collaborative social engagement and enablement programs; Trace One Analytics to convert raw data into insight, at various stages of the product lifecycle; and PIM Catalogic, a cloud-based and multilingual electronic catalogue for MNEs and SMEs.
- Headquarters Boston, United States
- Employees 60
- Stage Acquired
- SectorsTechnologyRetail
- Website category Business and Consumer Services · Business Services
- Website traceone.com
- Social LinkedIn YouTube
- Acquired by STG (Mar 2021)
- Legal Name Trace One Technology India Private Limited
- Date of Incorporation 12 Sep, 2012
- Jurisdiction Chennai, Tamil Nadu, India
- Indian entity revenue₹16.20 Cr
FY 2024 · +124% YoY
- Indian entity net profit₹69.2 Lakh
FY 2024 · 4% margin
- Indian entity EBITDA₹1.61 Cr
FY 2024 · 10% margin
- Total Equity Funding$6.4M (USD)
in 1 rounds
- Latest Funding Round$6.4M (USD), Private Equity Round
Mar 2016
- InvestorsSTG
& 1 more
- Employee Count60
- Investments & AcquisitionsAgentrics
& 1 more
- Acquired bySTG
(Mar 2021)
Associated legal entities of Trace One
Trace One operates through Trace One Technology India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Trace One Technology India Private Limited CIN U72900TN2012PTC087619 | Active | 12 Sep 2012 | Chennai, Tamil Nadu | ₹16.2 Cr | 60 | 2 | View details |
Products & Services of Trace One
Trace One offers a comprehensive portfolio of products and services, including Trace One Devex PLM, Trace One PLM, Trace One Regulatory Compliance, and Trace One SDS Authoring.
Manages product lifecycle for process manufacturers.
Handles product data for CPG retailers.
Ensures regulatory standards for products.
Facilitates safety data sheet creation.
Apps and channels of Trace One
its YouTube channel Trace One has 96 subscribers and 30 videos.
Videos from Trace One
The most watched videos on Trace One's YouTube channel, Trace One (96 subscribers). Click a video to play it here.
More on Trace One.
Funding Insights of Trace One
Trace One has successfully raised a total of $6.4M through 1 strategic funding round. The most recent funding activity was a Private Equity Round of $6.4 million completed in March 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.4M
- Total Rounds 1
- Last Round Private Equity Round — $6.4M
- First Round $6.4M
(Mar 2016)
- Investors Count 1
All 1 funding rounds of Trace One with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2016 | $6.4M | Private Equity Round | – | – |
2 investors in total: 2 institutional.
Investors in Trace One
Trace One has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include STG and Hg.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments in Europe are managed by Hg. | 1990 | hgcapital.com | London, United Kingdom | |
A private equity firm focused on mid-market software leaders. | 1990 | stg.com | Menlo Park, United States |
Investor details for Trace One
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Board of directors of Trace One Technology India Private Limited (Trace One)
Trace One Technology India Private Limited is the primary company behind Trace One. The board of Trace One Technology India Private Limited currently have 2 directors; the longest-serving is Rajan Binod Kumar, appointed in 2017. 4 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rajan Binod Kumar DIN 07730223 | Director | 07 Feb 2017 | 9 yrs 9 mo | Trace One Technology India Private Limited |
| Christophe Vanackere DIN 10780486 | Director | 01 Sep 2024 | 2 yrs 2 mo | Trace One Technology India Private Limited |
People of Trace One
103 people are tracked at Trace One (18 in leadership, 85 in team); the tracked headcount is 60.
| Name | Role | Group |
|---|---|---|
Christope Vanackere | CEO | Leadership |
Pietro V. | Global Head of Human Resources & Organization | Leadership |
frederic morissard | General Manager Information Technology | Leadership |
Antoine DAVIET | Chief Product Officer | Leadership |
Sébastien C. | Head Of Product Management | Leadership |
Benjamin Lécuiller | Chief Revenue Officer (cro) | Leadership |
Florent Colinet | Group CFO | Leadership |
Vincent Lemaine | Finance Director Southern Europe and Corporate Controller | Leadership |
Federico Fontanella, PMP | Head Of Strategic Innovations And Product Partnerships | Leadership |
SATHISH KALIYAPERUMAL | Head of Technology | Leadership |
Laurent Locquette | CTO | Leadership |
Valérie Duroux | Chief Legal Officer - Member of the Executive Committee | Leadership |
Antoine Rigaud | Head Of Fp&a And Consolidation | Leadership |
Cyril SMOLARSKI | Europe Key Accounts Director | Leadership |
Leela Subramanian | Human Resources Business Partner | Leadership |
Sadok Bouchoucha | Global Infrastructure & Project Director | Leadership |
Julie TRIOLET | Global Customer Success Director | Leadership |
Amandine Viglino | Global HR Business Partner | Leadership |
Giovanni Bozzano | Software Engineer | Team |
Milana Ranisavljevic | HR Manager (serbia) | Team |
83 more people are available in the full profile.
Complete people profiles for Trace One
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Financials of Trace One
Figures of Trace One Technology India Private Limited, the primary company behind Trace One, for FY 2024. Revenue was ₹16.20 Cr (+124% year on year). Net profit was ₹69.2 Lakh (4% margin). EBITDA was ₹1.61 Cr (10% margin). Revenue has grown at a compounded annual rate of +78% over three years and +44% over five years.
- ₹16.20 CrRevenue · FY 2024 · +124% YoY
- ₹69.2 LakhNet profit · 4% margin
- ₹1.61 CrEBITDA · 10% margin
- ₹7.5 LakhPaid-up capital
- 60Employees (provident fund records)
- +78%Revenue CAGR, 3 years
- +44%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Trace One Technology India Private Limited are on its company page.
Detailed financial statements for Trace One
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Investments & Acquisitions by Trace One
Trace One has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Agentrics and Eqos.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
SaaS-based operation management software for e-commerce is provided. | agentrics.com | Chicago, United States | 2000 | Dec 2011 | •••• | |
On-demand global sourcing and supplier management solutions for the retail supply chain | eqos.com | Leatherhead, United Kingdom | 1997 | Nov 2009 | •••• |
Complete acquisition details for Trace One
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Competitors of Trace One
Trace One has 2 listed competitors in our database, 2 of them funded. They include VTEX and Foundation.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| vtex.com | 2000 | New York, United States | $365M | 27 | SaaS-based collaborative commerce solutions are provided for brands and retailers. | |
| getfoundation.com | 2022 | Bellevue, United States | $3M | Tech-enabled multi-category solutions are offered to enterprises. |
Detailed competitors of Trace One
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Web traffic of Trace One
The website of Trace One (traceone.com) receives about 17.9K visits a month and ranks #1,309,485 among all websites worldwide, #10,684 in Business Services.
- Monthly visits17.9K
▼ 16.6% vs previous month
- Unique visitors9.5K
per month
- Global rank#1,309,485
among all websites
- Category rank#10,684
Business and Consumer Services · Business Services
- Bounce rate41%
- Pages per visit1.6
- Average visit23 sec
- DevicesDesktop 30% · Mobile 70%
Websites whose visitors overlap most with Trace One. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| 3eco.com | 100% | 40.5K | #800,671 | View details | |
| dnv.us | 98% | #1,609,554 | View details | ||
| arrowstream.com | 97% | 107.6K | #165,524 | View details | |
| effivity.com | 91% | #1,206,323 | View details | ||
| e2open.com | 89% | 535.5K | #84,874 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for Trace One
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- 18 similar websites
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- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Brand & Marketing Technology
3 companies that operate in the same segment as Trace One (Brand & Marketing Technology) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 3,008 | |
Platform acquiring Amazon FBA brands | 2018 | Walpole, Massachusetts, United States | USD 3.4 B | 233 | ||
SaaS-based collaborative commerce solutions are provided for brands and retailers. | 2000 | New York, New York, United States | USD 365 M | USD 240.52 M | 2,144 |
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Related news about Trace One
Complete news archive for Trace One
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Frequently Asked Questions about Trace One
Trace One was founded in 2001 and raised its 1st funding round 15 years after it was founded.
Trace One is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Christope Vanackere is the CEO of Trace One, as recorded in our data.
Trace One is a funded company, having raised a total of $6.4M across 1 funding round to date. The company's 1st funding round was a Private Equity Round of $6.4M, raised on Mar 2016.
Trace One has 60 employees.
The primary company behind Trace One, Trace One Technology India Private Limited, reported revenue of ₹16.20 Cr for FY 2024, up 124% year on year.
Trace One develops SaaS-based e-collaborative platform for private-label quality management. It offers Trace One Project that enables users to manage project planning and team activities at each stage of their product development process with configurable workflow templates; and Trace One Product Specification, which enables users to manage data and documents related to a product in a centralized tool, from initial specification to final validation and approval. The company also provides Trace One Product Testing for planning quality control programs; Trace One Packaging that enables users to ensure coordination between stakeholders involved in the packaging and labelling process; and Trace One Issue Tracking, which enables users to handle issues involving products or suppliers. It also provides Transparency-One that enables brand owners and manufacturers to discover, monitor, analyze, and search their supply chains and share product and facility data; Trace One Community Manager, platform for collaborative social engagement and enablement programs; Trace One Analytics to convert raw data into insight, at various stages of the product lifecycle; and PIM Catalogic, a cloud-based and multilingual electronic catalogue for MNEs and SMEs.
Trace One's top competitors include VTEX and Foundation.
Trace One offers Trace One Devex PLM, Trace One PLM, Trace One Regulatory Compliance, and Trace One SDS Authoring.
Trace One operates through Trace One Technology India Private Limited.