Tru Measure

Sacramento, United States Founded: 2009 • Age: 17 yrs Acquired By McClatchy
Advertising ROI solutions are delivered online for SMBs.
Annual revenue - Latest available
Total funding - Funding intelligence
Employees - Tracked headcount
Investors 1 Known backers
Products - Services tracked
Competitors 11 Brand Intelligence

About Tru Measure

Tru Measure is a company based in Sacramento (United States) founded in 2009 was acquired by McClatchy in March 2013. Tru Measure operates in a competitive market with competitors including Adjust, Flurry, 4C Insights, data.ai and AMPLYFI, among others.

  • Headquarter Sacramento, United States
  • Sectors
    Technology
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Acquired by
    McClatchy

    (Mar 13, 2013)

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Funding Insights of Tru Measure

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Detailed funding history for Tru Measure

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Investors in Tru Measure

Tru Measure has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include McClatchy.

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Institutional
Investor Description Founded Year Domain Location
Provider of local news and information services
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Investor details for Tru Measure

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Investments & Acquisitions by Tru Measure

Investments
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Investment portfolio details for Tru Measure

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  • Transaction dates
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Financial Statements - Tru Measure

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Detailed financials for Tru Measure

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Tru Measure Comparisons

Tru Measure Primary company
Description
Advertising ROI solutions are delivered online for SMBs.
Location
Sacramento, United States
Founded Year
2009
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Tru Measure

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Competitors of Tru Measure

Tru Measure operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adjust, Flurry, 4C Insights, data.ai and AMPLYFI, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Cloud-based software for mobile marketing analytics is provided.
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Mobile application analytics solutions are offered by Flurry.
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Cloud-based market intelligence is delivered across closed ecosystems.
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Market data is analyzed by AI to generate consumer insights.
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Open-source data is curated, analyzed, and visualized via AI platform.
Locked Locked Locked
Cloud based marketing management platform for businesses
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Detailed competitors of Tru Measure

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Latest news on Tru Measure

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Complete news archive for Tru Measure

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Frequently Asked Questions about Tru Measure

Tru Measure was founded in 2009.

Tru Measure is headquartered in Sacramento, United States. It is registered at Sacramento, California, United States.

Tru Measure was founded in 2009 in Sacramento, United States, focusing on the advertising sector. A technology platform is offered to measure return on investment for small and medium-sized businesses across print, online, mobile, and social media channels. Expertise in go-to-market programs is provided, with additional offices maintained in Seattle and Raleigh-Durham. The company was acquired by the McClatchy group in March 2013 for an undisclosed amount.

Tru Measure's top competitors include Adjust, 4C Insights and Singular.

Tru Measure has 1 investor. Key investors include McClatchy.

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