About TUNE
TUNE is a company based in Seattle (United States) founded in 2009 was acquired by Perseus in May 2020.. TUNE has raised $72.8 million across 4 funding rounds from investors including Branch, Accel and Icon Ventures. The company has 48 employees as of December 31, 2020. TUNE has completed 3 acquisitions, including Appfuel, MobileDevHQ and Optimob. TUNE offers products and services including TUNE Platform and TUNE Marketplace. TUNE operates in a competitive market with competitors including WorkSpan, Wove, Torchlite, Wake and Hunterz, among others.
- Headquarter Seattle, United States
- Employees 48 as on 31 Dec, 2020
-
Sectors
Technology
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Hasoffers
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of TUNE
TUNE offers a comprehensive portfolio of products and services, including TUNE Platform and TUNE Marketplace. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for managing and optimizing marketing partnerships.
Marketplace facilitating direct partnerships and transactions.
Unlock access to complete
Customer Team
2 people
Head Team
1 people
Software Development Team
1 people
Senior Team
1 people
Unlock access to complete
Funding Insights of TUNE
TUNE has successfully raised a total of $72.8M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $27 million completed in January 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series B — $27.0M
-
First Round
First Round
(21 May 2013)
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2015 | Amount | Series B - TUNE | Valuation |
investors |
|
| Jan, 2015 | Amount | Series B - TUNE | Valuation | Icon Ventures | |
| May, 2013 | Amount | Series A - TUNE | Valuation | Accel |
|
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in TUNE
TUNE has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Branch, Accel and Icon Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Accel is recognized as a leading venture capital firm.
|
Founded Year | Domain | Location | |
|
Private equity firm focused on buyouts
|
Founded Year | Domain | Location | |
|
Sector-agnostic growth stage VC investment company funding companies in the US and Asia
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by TUNE
TUNE has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Appfuel, MobileDevHQ and Optimob. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Platform offering ad creative automation software
|
2016 | ||||
|
Cross-promotion and ad hosting tools for mobile apps are provided.
|
2013 | ||||
|
Mobile app optimization and intelligence are provided for enterprises.
|
2009 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
OVO is recognized as a smart digital payment application.
|
2017 | ||||
|
Bionic investment advisor platform
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - TUNE
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Tune Comparisons
Competitors of TUNE
TUNE operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as WorkSpan, Wove, Torchlite, Wake and Hunterz, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Collaboration platform for cross-company marketing teams is provided.
|
|
| domain | founded_year | HQ Location |
Partners for co-marketing campaigns are matched by Wove's AI platform.
|
|
| domain | founded_year | HQ Location |
Marketers are connected through an integrated collaboration dashboard.
|
|
| domain | founded_year | HQ Location |
Platform offering collaboration tools for designers
|
|
| domain | founded_year | HQ Location |
Startups are connected with enterprises via a marketplace platform.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Tune
Frequently Asked Questions about TUNE
When was TUNE founded?
TUNE was founded in 2009 and raised its 1st funding round 4 years after it was founded.
Where is TUNE located?
TUNE is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
Is TUNE a funded company?
TUNE is a funded company, having raised a total of $72.8M across 4 funding rounds to date. The company's 1st funding round was a Series A of $9.4M, raised on May 21, 2013.
How many employees does TUNE have?
As of Dec 31, 2020, the latest employee count at TUNE is 48.
What does TUNE do?
TUNE, founded in 2009 and based in Seattle, United States, operates as a global enterprise SaaS platform in the marketing technology sector. Performance tracking technology for online advertising campaigns is developed by the company. White-labeled affiliate tracking software is supplied to thousands of businesses worldwide for managing affiliate programs. The TUNE Marketing Console is utilized by mobile marketers to measure results across paid, earned, and owned channels.
What products or services does TUNE offer?
TUNE offers TUNE Platform and TUNE Marketplace.
How many acquisitions has TUNE made?
TUNE has made 3 acquisitions, including Appfuel, MobileDevHQ, and Optimob.
Who are TUNE's investors?
TUNE has 5 investors. Key investors include Branch, Accel, Icon Ventures, Performance Equity Management, and Perseus Group.