About UM Worldwide
UM Worldwide is a Business Services company based in New York (United States) founded in 1998. Branding and market research services are provided worldwide. UM Worldwide has completed 1 acquisition, including Primis. Its chief executive, as recorded, is Eileen Kiernan. Its website umww.com draws about 35 thousand monthly visits. UM Worldwide offers products and services including Full Color Media Proposition and Impact Day Initiatives. Its focus areas include Marketing Services and Full Service Marketing Agency. Its legal entity is UM Group s.r.o. Its competitors include Townsquare Media, Advantage Solutions and Prophet; 2 of its 3 listed competitors have raised funding.
Company details
UM Worldwide was established in 1998 in New York, United States, as a provider of branding and market research services. Operations are centered in the marketing sector, with services encompassing brand strategy development and consumer insights analysis. The company is led by CEO Eileen Kiernan and maintains a focus on supporting clients through data-driven research and branding solutions across various industries.
- Latest Funding Round$83.74K (USD), Grant
May 2017
- Investors
- Investments & Acquisitions
Products & Services of UM Worldwide
UM Worldwide offers a comprehensive portfolio of products and services, including Full Color Media Proposition and Impact Day Initiatives.
Strategy using AI to combat brand blandness.
Annual volunteer actions for equity and sustainability.
Funding Insights of UM Worldwide
- Total Rounds 1
- Last Round Grant — $83,738
- First Round $83,738
(May 2017)
- Investors Count 1
All 1 funding rounds of UM Worldwide with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2017 | $83,738 | Grant | – | – |
1 investors in total: 1 institutional.
Investors in UM Worldwide
UM Worldwide has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include European Union.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability | 1958 | europa.eu | Brussels, Belgium |
Investor details for UM Worldwide
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People of UM Worldwide
166 people are tracked at UM Worldwide (107 in leadership, 59 in team).
| Name | Role | Group |
|---|---|---|
Eileen Kiernan | CEO | Leadership |
Adam Simon | Head of Innovation, US | Leadership |
Don Miller Jr. | Evp, Global Managing Partner, Account Management | Leadership |
Andrew Littlewood | Global Chief Product Officer | Leadership |
Samantha Bongailas | Vp, Operations | Leadership |
Scott Schwartz | Evp, Global Managing Partner | Leadership |
Denise Smith | President, Central Region | Leadership |
Iván Massa Martínez | VP Of Strategy | Leadership |
Joe Demiero | CEO, US | Leadership |
Andrea Suarez | Global CEO | Leadership |
Amie Owen | Global Chief Commerce Officer | Leadership |
Juan David Cifuentes | Head Of Strategy | Leadership |
Lakshmi Taneja | VP Group Strategy Director | Leadership |
Susan Kingston-Brown | Global Brand President | Leadership |
Sinem Coşkun | Digital Director | Leadership |
Douglas Figueroa | Director - Budeget & Media Operations | Leadership |
Katie Catton | Group Account Director | Leadership |
Jennifer Wadeyka | COO, US | Leadership |
Roshan Ejaz | Strategy Director | Leadership |
Kelly Eldred | Vp, Group Partner | Leadership |
146 more people are available in the full profile.
Complete people profiles for UM Worldwide
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Investments & Acquisitions by UM Worldwide
UM Worldwide has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Primis.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Advertising services are delivered digitally by Primis to global clients. | primis.tech | Tel Aviv, Israel | 2007 | Jun 2012 | •••• |
Complete acquisition details for UM Worldwide
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- Exports
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Timeline of UM Worldwide
3 dated milestones of UM Worldwide across 19 years, from founding to its latest funding, stage changes and deals.
- Founded UM Worldwide is founded.
- Acquisition Acquires Primis.
- Funding First funding round of $84K.
Competitors of UM Worldwide
UM Worldwide has 3 listed competitors in our database, 2 of them funded. They include Townsquare Media, Advantage Solutions and Prophet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| advantagesolutions.net | 1987 | Irvine, United States | 21 | Consumer packaged goods sales and digital marketing services are provided. | ||
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider |
Detailed competitors of UM Worldwide
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Web traffic of UM Worldwide
The website of UM Worldwide (umww.com) receives about 35.1K visits a month and ranks #1,009,096 among all websites worldwide, #4,480 in Marketing and Advertising.
- Monthly visits35.1K
▲ 15.4% vs previous month
- Unique visitors12.8K
per month
- Global rank#1,009,096
among all websites
- Category rank#4,480
Business and Consumer Services · Marketing and Advertising
- Bounce rate37%
- Pages per visit1.7
- Average visit14 sec
- DevicesDesktop 33% · Mobile 67%
Websites whose visitors overlap most with UM Worldwide. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mediaincanada.com | 100% | #838,543 | View details | ||
| mccannworldgroup.com | 91% | 7.7K | #587,982 | View details | |
| mccann.com.au | 87% | 2.8K | #6,165,044 | View details | |
mccannny.com | mccannny.com | 87% | – | ||
| teampumpkin.com | 85% | 4.6K | #4,015,383 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for UM Worldwide
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- 18 similar websites
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Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as UM Worldwide (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Um Worldwide
Complete news archive for UM Worldwide
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Frequently Asked Questions about UM Worldwide
UM Worldwide was founded in 1998 and raised its 1st funding round 19 years after it was founded.
UM Worldwide is headquartered in New York, United States. It is registered at New York, New York, United States.
Eileen Kiernan is the CEO of UM Worldwide, as recorded in our data.
UM Worldwide was established in 1998 in New York, United States, as a provider of branding and market research services. Operations are centered in the marketing sector, with services encompassing brand strategy development and consumer insights analysis. The company is led by CEO Eileen Kiernan and maintains a focus on supporting clients through data-driven research and branding solutions across various industries.
UM Worldwide's top competitors include Townsquare Media, Prophet and Advantage Solutions.
UM Worldwide offers Full Color Media Proposition and Impact Day Initiatives.
UM Worldwide has made 1 acquisition, including Primis.
UM Worldwide has 1 investor. Key investors include European Union.
UM Worldwide operates through Um Group S.R.O..