About Unilog
Unilog is a company based in Wayne (United States) founded in 1998 by Vatsal Poddar, Suchit Bachallii, and Achutha B Krishnamurthy was acquired by Investcorp in January 2021. Unilog has raised $3 million across 1 funding round from investors including Kalaari Capital, Joseph Bennett and Investcorp. The company has 364 employees. Unilog has completed 1 acquisition, including Bravo Business Media. Unilog operates in a competitive market with competitors including Cart.com, Zubale, BigCommerce, AnyMind Group and Unicommerce, among others.
- Headquarter Wayne, United States
- Employees 364
- Founders Vatsal Poddar, Suchit Bachallii, Achutha B Krishnamurthy
- Stage Minicorn
- SectorsRetail
- Website category Computers Electronics and Technology · Programming and Developer Software
- Email••••••••
- Phone•••• ••••
- Website unilogcorp.com
- Social LinkedIn X Facebook
- Acquired by Investcorp (Jan 2021)
- Legal Name Unilog Content Solutions Private Limited
- Date of Incorporation 18 Nov, 1998
- Jurisdiction Mysore, Karnataka, India
- Annual Revenue₹49.99 Cr
FY 2025 · -3% YoY
- Net Profit₹5.39 Cr
FY 2025 · 11% margin
- EBITDA₹7.78 Cr
FY 2025 · 16% margin
- Total Equity Funding$3M (USD)
in 1 rounds
- Latest Funding Round$3M (USD), Unspecified
Apr 2015
- InvestorsKalaari Capital
& 2 more
- Employee Count364
- Investments & Acquisitions
- Acquired byInvestcorp
(Jan 2021)
Associated legal entities of Unilog
Unilog operates through Unilog Content Solutions Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Unilog Content Solutions Private Limited CIN U72200KA1998PTC024425 | Active | 18 Nov 1998 | Mysore, Karnataka | ₹50.0 Cr | 364 | 3 | View details |
Funding Insights of Unilog
Unilog has successfully raised a total of $3M through 1 strategic funding round. The most recent funding activity was a Unspecified round of $3 million completed in April 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3M
- Total Rounds 1
- Last Round Unspecified — $3M
- First Round $3M
(Apr 2015)
- Investors Count 2
All 1 funding rounds of Unilog with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2015 | $3M | Unspecified | $20M | Kalaari Capital |
| Date | Valuation | Stage |
|---|---|---|
| Apr 2015 | $20M | •••••••• |
Last known valuation $20M (Apr 2015). 3 investors in total: 2 institutional and 1 angel.
Investors in Unilog
Unilog has secured backing from 3 investors, including venture fund and angel investors. Prominent investors backing the company include Kalaari Capital, Joseph Bennett and Investcorp.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments in early-stage technology companies are made by Kalaari Capital. | – | kalaari.com | Bengaluru, India | |
Private equity, real estate, and credit investments are managed globally. | – | investcorp.com | New York, United States | |
JB Joseph Bennett | - | – | unknown_fecab510570245d6a | - |
Investor details for Unilog
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Board of directors of Unilog Content Solutions Private Limited (Unilog)
Unilog Content Solutions Private Limited is the primary company behind Unilog. The board of Unilog Content Solutions Private Limited currently have 3 directors; the longest-serving is Bangalore Krishnamurthy Achutha, appointed in 1998. 7 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Bangalore Krishnamurthy Achutha DIN 01287181 | Director | 18 Nov 1998 | 27 yrs 10 mo | Unilog Content Solutions Private Limited |
| Suchit Achutha Bachalli DIN 02385015 | Director | 02 Mar 2004 | 22 yrs 7 mo | Unilog Content Solutions Private Limited |
| Varun Laul DIN 03489931 | Director | 25 Dec 2020 | 5 yrs 9 mo | Unilog Content Solutions Private Limited |
People of Unilog
72 people are tracked at Unilog (21 in leadership, 51 in team); the tracked headcount is 364.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
Suchit Bachallii | Co-Founder & CEO | Leadership |
| Co-Founder & Chairman | Leadership | |
Joe Kessler | Director Of Sales | Leadership |
| CEO | Leadership | |
Sowmya Prakash | Human Resources Director | Leadership |
Manzoor Elahi Maqbool | Senior Director Of Technology | Leadership |
Jagadeesh K | Associate Director - ITSM • Techops | Leadership |
Noah Kays | VP, Content Delivery | Leadership |
Meg Guard | VP, Customer Success | Leadership |
Krrish Subramonian | Managing Director, India | Leadership |
Ace Rosenstein | COO | Leadership |
Jeff Smith | Director Of Content Operations | Leadership |
Jennifer Wilburn | Director Of Implementations And Account Management | Leadership |
Meera Vasudheva Rao | Associate Director Finance | Leadership |
Vibin Cy | Director Of Professional Services | Leadership |
Janakirama Nettar | Associate Director - Testing | Leadership |
Laura Brown | Partner Program Manager | Leadership |
Shaji Jose V | Vice President Product Engineering | Leadership |
Nancy Brincheiro | Director, Learning And Enablement | Leadership |
52 more people are available in the full profile.
Complete people profiles for Unilog
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Financials of Unilog
Figures of Unilog Content Solutions Private Limited, the primary company behind Unilog, for FY 2025. Revenue was ₹49.99 Cr (-3% year on year). Net profit was ₹5.39 Cr (11% margin). EBITDA was ₹7.78 Cr (16% margin). Revenue has grown at a compounded annual rate of -12% over three years and +12% over five years.
- ₹49.99 CrRevenue · FY 2025 · -3% YoY
- ₹5.39 CrNet profit · 11% margin
- ₹7.78 CrEBITDA · 16% margin
- ₹3.09 CrPaid-up capital
- 364Employees (provident fund records)
- -12%Revenue CAGR, 3 years
- +12%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Unilog Content Solutions Private Limited are on its company page.
Detailed financial statements for Unilog
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Investments & Acquisitions by Unilog
Unilog has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Bravo Business Media.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Website development and digital marketing services are provided to clients. | bravobusinessmedia.com | Wayne, United States | 2010 | Feb 2021 | •••• |
Complete acquisition details for Unilog
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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- Complete history
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Verified entity values are shown only after access is granted.
Timeline of Unilog
5 dated milestones of Unilog across 23 years, from founding to its latest funding, stage changes and deals.
- Founded Unilog is founded.
- Funding First funding round of $3.0M.
- Milestone Reaches Minicorn status.
- Exit Acquired by Investcorp.
- Acquisition Acquires Bravo Business Media.
Competitors of Unilog
Unilog operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cart.com, Zubale, BigCommerce, AnyMind Group and Unicommerce, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cart.com | 2020 | Austin, United States | $481.56M | 998 | Software suite solutions are provided for e-commerce businesses. | |
| zubale.com | 2018 | Mexico | $72.3M | – | Platform offering retail sales enablement and reward software | |
| bigcommerce.com | 2009 | Austin, United States | $233.45M | 1,321 | SaaS-based software suites for e-commerce operations are provided. | |
| anymindgroup.com | 2016 | Singapore | $79.7M | – | Platforms for e-commerce, marketing, and manufacturing are provided. | |
| unicommerce.com | 2012 | Gurugram, India | $11.14M | 229 | Provider of e-commerce enablement platform automating order processing, inventory, warehouse, and shipping | |
| biltapp.com | 2014 | Grapevine, United States | $32.1M | – | Developer of an app providing 3D assembly instructions for consumer goods | |
| pattern.com | 2013 | Lehi, United States | $277M | 166 | Software suite solutions are provided for brands and e-commerce businesses. | |
| spscommerce.com | 1998 | Minneapolis, United States | $50.5M | 1,502 | Software suite solutions for retail supply chain are provided. | |
| commerceiq.ai | 2012 | Mountain View, United States | $195.5M | 256 | AI platform for retail ecommerce management and optimization is provided. | |
| akeneo.com | 2013 | Nantes, France | $196.77M | – | Open-source product information management solutions are provided for businesses. |
Detailed competitors of Unilog
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Verified entity values are shown only after access is granted.
Web traffic of Unilog
The website of Unilog (unilogcorp.com) receives about 102.2K visits a month and ranks #362,854 among all websites worldwide, #8,572 in Programming and Developer Software.
- Monthly visits102.2K
▼ 18.6% vs previous month
- Unique visitors66.3K
per month
- Global rank#362,854
among all websites
- Category rank#8,572
Computers Electronics and Technology · Programming and Developer Software
- Bounce rate53%
- Pages per visit1.5
- Average visit56 sec
- DevicesDesktop 50% · Mobile 50%
Websites whose visitors overlap most with Unilog. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| woodbournesolutions.com | 100% | – | – | View details | |
| grihasoft.com | 96% | – | – | View details | |
| xtroncorp.com | 90% | – | – | View details | |
| cylogy.com | 86% | – | #8,648,886 | View details | |
docusoft.com | docusoft.com | 84% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Unilog
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
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Verified entity values are shown only after access is granted.
Latest news on Unilog
Complete news archive for Unilog
Full article history, source details, and older brand coverage require an active premium plan.
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- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Unilog
10 companies that operate in the same segment as Unilog (E-Commerce Enablers & Infrastructure), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Integrated logistics services including parcel delivery and warehousing are provided. | 2011 | Gurugram, Haryana, India | USD 1.25 B | USD 1.12 B | 62,070 | |
E-commerce storefront solutions are provided for online businesses. | 2006 | Ottawa, Ontario, Canada | USD 122.25 M | USD 8.45 B | 8,100 | |
E-commerce tools for shipping, marketing, and financial services are provided. | 2012 | Gurugram, Haryana, India | USD 344.42 M | USD 135.47 M | 800 | |
Express delivery logistics solutions are provided for businesses and individuals. | 2015 | Bengaluru, Karnataka, India | USD 246.8 M | USD 447.86 M | – | |
Purchase financing solutions are offered to businesses via installment payments. | 2019 | Dubai, Dubai, United Arab Emirates | USD 837 M | – | – | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Platform acquiring Amazon FBA brands | 2018 | Walpole, Massachusetts, United States | USD 3.35 B | – | 1 | |
Delivery channels management software is provided for restaurants. | 2015 | Bengaluru, Karnataka, India | USD 32.32 M | USD 2.97 M | 171 | |
Point-of-sale financing is facilitated via an online platform for retailers. | 2016 | Los Angeles, California, United States | USD 158.63 M | – | 128 | |
Digital consumer brands are acquired and enabled by technology platform. | 2004 | Manchester, Greater Manchester, United Kingdom | USD 722.56 M | USD 2.32 B | 6,790 |
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Frequently Asked Questions about Unilog
Unilog was founded in 1998 and raised its 1st funding round 17 years after it was founded.
Unilog is headquartered in Wayne, United States.
Suchit Bachallii is the current CEO of Unilog. They have also founded this company.
Unilog is a funded company, having raised a total of $3M across 1 funding round to date. The company's 1st funding round was a Unspecified of $3M, raised on Apr 2015.
Unilog has 364 employees.
The primary company behind Unilog, Unilog Content Solutions Private Limited, reported revenue of ₹49.99 Cr for FY 2025, down 3% year on year.
Unilog was founded in 1998 and is headquartered in Wayne, United States. B2B eCommerce solutions are offered through a cloud-based platform featuring APImicroservices architecture, site search, PIM, user roles, and workflows. Product data enhancement services are provided to distributors, manufacturers, and wholesalers for online sales growth and cost reduction. Clients such as Staples, Lowes, Airgas, Grainger, and 3M are served in the digital commerce sector.
Unilog's top competitors include CommerceIQ, Cart.com and SPS Commerce.
Unilog has made 1 acquisition, including Bravo Business Media.
Unilog has 3 investors. Key investors include Kalaari Capital, Joseph Bennett, and Investcorp.
The valuation of Unilog is $20M as of Apr 2015.
Unilog operates through Unilog Content Solutions Private Limited.

