About Valassis
Valassis is a Technology company based in Livonia (United States) founded in 1970, and was acquired by Harland Clarke in December 2013. Local marketing management solutions for businesses. It operates in the Technology and Media & Entertainment sectors. The company has 4,053 employees. Valassis has completed 11 acquisitions, including Brand.net, Clipper Magazine and Get1Free. Its chief executive, as recorded, is John O’Malley. Valassis offers products and services including Marketing Services, Packaging Solutions, Print Services, and Supply Chain Solutions. Its focus areas include Enterprise Applications, Tech for Traditional Advertising, Print Media and Ad Network. Its legal entity is VALASSIS COMMUNICATIONS, INC. Its competitors include Netsertive, Synup and Dex Media; 2 of its 3 listed competitors have raised funding.
Company details
Valassis offers local marketing management solutions to businesses. It assists businesses by reaching out to customers across multiple touchpoints which include print, digital, and in-store. It is capable of reaching out to customers through direct mail, flyers, newspaper ads, display advertising, email marketing, search engine marketing, in-store dispensers, kiosks, etc. Has multiple subsidiaries - NCH Marketing Services, Clipper Magazine, RedPlum, etc which are utilized to deliver marketing and advertisement solutions to clients. Offers marketing strategy and consulting services as well. Clients include Pfizer, Pizza Hut, and Verizon, among others.
- Headquarters Livonia, United States
- Employees 4,053
- Stage Acquired
- SectorsTechnologyMedia & Entertainment
- Website valassis.com
- Social LinkedIn X
- Acquired by Harland Clarke (Dec 2013)
- Legal Name Valassis Communications, Inc.
- Investors
- Employee Count4,053
- Investments & AcquisitionsBrand.net
& 10 more
- Acquired byHarland Clarke
(Dec 2013)
Products & Services of Valassis
Valassis offers a comprehensive portfolio of products and services, including Marketing Services, Packaging Solutions, Print Services, and Supply Chain Solutions.
Offers brand and creative solutions for business promotion
Provides folding cartons and labels for product protection
Delivers marketing collateral and business communications
Manages kitting, fulfillment, and inventory for operations
Investors in Valassis
Valassis has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Harland Clarke.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of check printing and payment solutions for businesses and individuals | 1923 | harlandclarke.com | San Antonio, United States |
Investor details for Valassis
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People of Valassis
145 people are tracked at Valassis (56 in leadership, 89 in team); the tracked headcount is 4,053.
| Name | Role | Group |
|---|---|---|
John O’Malley | CEO | Leadership |
Jim Vasquez | Senior Vice President, Sales Strategy & Operations | Leadership |
Peter A. Fera | EVP & CFO | Leadership |
Sean Lewis | EVP & COO | Leadership |
Gina Abitabilo Kurdi | Executive Director | Leadership |
Joel Schloemer | Client Director Card Services | Leadership |
Mario Occhiuzzi | Exec Director Application Development | Leadership |
Patricia Joyce | Executive Director, Product Network | Leadership |
Lauren Kirkley | President Print, Payment & Engagement Solutions | Leadership |
Monica Wiktorowski | Director, Sales Development | Leadership |
Sheryl Stanley | Sr. Executive Assistant To Chief Operations Officer | Leadership |
Holli R. Fillinger | Vice President, Collaboration & EUC Infrastructure Services | Leadership |
Ronni Candlen | Director, Client Solutions & Service | Leadership |
Beth Johnson | Director, Client Strategy | Leadership |
Steve Hasmanis | Vice President Of Contact Center Growth Strategy & Optimization | Leadership |
Steve Thibeault | Vice President, Client Solutions And Service | Leadership |
Chip West | Director Of Category Strategy, National Sales | Leadership |
Joel H Baas | Director Sales Operations | Leadership |
Wendy Robinson | Vice President Of Procurement | Leadership |
Keith Irwin | Senior Vice President Corporate Fp&a | Leadership |
125 more people are available in the full profile.
Complete people profiles for Valassis
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Investments & Acquisitions by Valassis
Valassis has strategically engaged in corporate development activities, having acquired 11 companies. Notable acquisitions include Brand.net, Clipper Magazine and Get1Free.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Advertising and direct mail services are provided to businesses. | get1free.com | San Diego, United States | 2002 | Jan 2019 | •••• | |
Magazines focused on marketing development are published and distributed. | marketmagazineonline.com | Akron, United States | 2003 | Oct 2018 | •••• | |
Marketing solutions are provided for franchise organizations. | onebrandmarketing.com | Tarpon Springs, United States | 2011 | Oct 2018 | •••• | |
Advertising services are provided to clients by The Flyer. | theflyer.com | Miami, United States | 1978 | Mar 2018 | •••• | |
Marketing and advertising services are provided across the United States. | mdpennysaver.com | Hanover, United States | 1979 | Jan 2018 | •••• | |
Shopper experiences are enhanced through specialized magazines by Njsavvy. | njsavvy.com | Manalapan, United States | 2015 | Dec 2017 | •••• | |
Business magazines are hosted and published on the official site. | statenislandview.com | Staten Island, United States | 2005 | Sep 2017 | •••• | |
Book and periodical publishing services are provided to clients. | house2homeshowcase.com | Folsom, United States | 2006 | Nov 2016 | •••• | |
Marketing and advertising services are provided to businesses. | clippermagazine.com | Mountville, United States | 1983 | Nov 2015 | •••• | |
Mobile shoppers are connected to local offers through location-based advertising. | spotzot.com | Pune, India | 2009 | Feb 2015 | •••• |
Complete acquisition details for Valassis
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Timeline of Valassis
13 dated milestones of Valassis across 49 years, from founding to its latest funding, stage changes and deals.
- Founded Valassis is founded.
- IPO Lists on the stock exchange (IPO).
- Exit Acquired by Harland Clarke.
- Acquisition Acquires SpotZot.
- Acquisition Acquires Clipper Magazine.
- Acquisition Acquires House2Home Showcase.
- Acquisition Acquires Staten Island View.
- Acquisition Acquires Njsavvy.
- Acquisition Acquires MD Pennysaver.
- Acquisition Acquires The Flyer.
- Acquisition Acquires One Brand Marketing.
- Acquisition Acquires Market Magazine.
- Acquisition Acquires Get1Free.
Competitors of Valassis
Valassis has 3 listed competitors in our database, 2 of them funded. They include Netsertive, Synup and Dex Media.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| netsertive.com | 2009 | Morrisville, United States | $38.78M | 70 | A cloud-based digital marketing platform for SMBs is offered. | |
| synup.com | 2013 | New York, United States | $6.5M | 55 | Platform offers listing, review, and social media management software | |
| dexmedia.com | 2002 | Dallas, United States | 3,049 | Digital marketing solutions are offered to small and medium businesses. |
Detailed competitors of Valassis
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Web traffic of Valassis
Websites that share an audience with Valassis (valassis.com).
Websites whose visitors overlap most with Valassis. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
bagwell.com | bagwell.com | 100% | – | ||
jsmccarthy.com | jsmccarthy.com | 63% | #12,082,406 | – | |
catalinamarketing.com | catalinamarketing.com | 52% | – | ||
en.wikipedia.org | en.wikipedia.org | 33% | – | ||
crainsdetroit.com | crainsdetroit.com | 33% | #138,021 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 6 similar websites and full traffic analytics for Valassis
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- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as Valassis (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Valassis
Complete news archive for Valassis
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Frequently Asked Questions about Valassis
Valassis was founded in 1970.
Valassis is headquartered in Livonia, United States. It is registered at Livonia, Michigan, United States.
John O’Malley is the CEO of Valassis, as recorded in our data.
Valassis has 4,053 employees.
Valassis offers local marketing management solutions to businesses. It assists businesses by reaching out to customers across multiple touchpoints which include print, digital, and in-store. It is capable of reaching out to customers through direct mail, flyers, newspaper ads, display advertising, email marketing, search engine marketing, in-store dispensers, kiosks, etc. Has multiple subsidiaries - NCH Marketing Services, Clipper Magazine, RedPlum, etc which are utilized to deliver marketing and advertisement solutions to clients. Offers marketing strategy and consulting services as well. Clients include Pfizer, Pizza Hut, and Verizon, among others.
Valassis's top competitors include Netsertive, Synup and Dex Media.
Valassis offers Marketing Services, Packaging Solutions, Print Services, and Supply Chain Solutions.
Valassis has made 11 acquisitions, including Brand.net, Clipper Magazine, and Get1Free.
Valassis has 1 investor. Key investors include Harland Clarke.
Valassis operates through Valassis Communications, Inc..
Yes. Valassis was acquired by Harland Clarke in December 2013.